Private Cloud Opportunity, businesses often have seven technology partners, Millennials are making commercial buying decisions

Jason Byrne of Crexendo gives us his Show Wrap for Channel Partners 2024. Big highlights include: 85% of the world’s data is now on the private cloud, creating a huge private cloud opportunity for the channel partner community. The long held and often repeated channel partner orthodoxy of the ‘trusted advisor’ has been shattered by research showing that businesses of every size typically run with approximately seven key technology partners. The finding doesn’t mean that the aim to be a trusted advisor is incorrect, but rather, everyone needs to be aware that there will be other people in the room. A channel partner is likely to share their customers. A generational shift is now well under way, with oldest millennials now reaching 40, and millennial decision-making power now deciding more business decisions.

Crexendo is a fast-growing company, having recently passed the four million user milestone.

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