JAYSON WALLER UNLEASHED

Les Brown and his twin brother were born on the floor of an abandoned building in Liberty City, a low-income section of Miami, Florida. Their birth mother, married at the time to a soldier stationed overseas, had become pregnant by another man and went to Miami secretly to give birth and three weeks later, she gave them away. He was adopted by Mamie Brown, a 38-year-old single woman who worked as a cafeteria attendant and domestic assistant. As a child, Brown was finding it impossible to concentrate and was labelled "educable mentally retarded" in the fifth grade which damaged his self-esteem and confidence. While in high school, Brown used to fantasize about being on stage speaking to thousands of people.

After high school, Brown was firmly intent on becoming a DJ, he learned all he could about the workings of a radio station. One day, when a disc jockey became drunk on the air and Brown was the only other person at the station, he filled in at the microphone. Impressed, the owner of the station promoted Brown to part-time and then full-time disc jockey. In the late 1960s, Brown moved to Columbus, Ohio, where he had a top-rated radio program and was eventually given added duties as broadcast manager. This new level of influence inspired Brown to become more socially and politically conscious, urging his listeners to political action.

After being terminated from the radio station, he ran for election in the Ohio House of Representatives and won. After leaving the Ohio State Legislature, he shifted his career to television and became a host on PBS. From September to Nov 1993, he hosted a talk show, The Les Brown Show.

When he entered the motivational speaking arena in the mid-1980s, he had virtually nothing, having moved to Detroit with his clothes and just one tape of his motivational speeches. He rented an office that he shared with an attorney.

Now, Les Brown is a highly sought-after resource in business and professional circles for Fortune 500 CEOs, small business owners, non-profit and community leaders from all sectors of society looking to expand opportunities. He energizes people to meet the challenges of the world around them. Hundreds of thousands are watching him on YouTube and tens of thousands interact with him regularly on Facebook. He has a keen way of turning what he touches into gold. Over 20 years ago, he won a Chicago-area Emmy® for his unsurpassed fundraising pledge drive for the Public Broadcasting System.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Mentioned in the Episode:

Website : https://lesbrown.com/

LinkedIn (@lesbrownspeaks): https://www.linkedin.com/in/lesbrownspeaks

Instagram @thelesbrown: https://www.instagram.com/thelesbrown/?hl=en

Twitter @lesbrown77: https://twitter.com/lesbrown77

YouTube: https://www.youtube.com/channel/UCHCi9A9-ibkH3-fOw4GhZUg

Facebook @thelesbrown: https://www.facebook.com/thelesbrown

Podcast: https://podcasts.apple.com/us/podcast/les-brown-greatness-radio/id1462650675

Book: https://www.thriftbooks.com/a/les-brown/198999/

Timestamps:

01:37 - Les Brown's new book.

02:42 - Les Brown's Childhood.

05:14 - Les Brown's Mentors.

06:26 - Les Brown's Journey in Politics.

08:25 - Les Brown's battle against Prostate Cancer.

12:18 - The Core Principles to Find Greatness.

14:48 - The Powe of Visualisation.

18:33 - Brown's advice to people who hate their job.

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Whether you are a billionaire or a student, each of us has the same 24 hours in a day. Daily habits help set you up for success. Every prominent leader or CEO has daily habits they have incorporated into their routine. Daily habits can determine how fast you achieve your goals

To be successful, we must evaluate our current life, we need to ask ourselves are there any bad habits we have that are holding us back? If we do not have solid routines throughout our day our goals will take longer to achieve. So much goes into success more than just the work itself. Successful people set themselves up for success through daily habits.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Timestamps:

01:20 - Success is not achieved overnight.

02:15 - Create a solid Morning & Evening Routine.

04:32 - Why should anyone Workout?

05:52 - Maximise every minute.

07:23 - Commit to level up your skillset.

11:32 - Body and Mind are in sync.

12:18 - Write your goals down.

16:01 - Evaluate yourself.

17:02 - Give Gratitude every day.

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Ognjen Topic is a Serbian-born American Muay Thai kickboxer. He was born into an ethnic Serb family in Bosnia and Herzegovina. His family fled the Bosnian War, first finding refuge in Serbia. The family emigrated to the United States when Ognjen was nine years old. He has been training at North Jersey Muay Thai (NJMT) since 2005. In 2008, Ognjen began training and fighting out of Eminent Air Gym in Bangkok, Thailand. Eminent Air is ranked one of the 10 best gyms in the country. Ognjen has divided his time primarily training at NJMT while spending months each year at Eminent Air. There, he can gain a competitive advantage while preparing to compete on large televised promotions such as MAX Muay Thai, Ch. 8 (Highest rated show in Thailand). He has also fought in Lumpini, Radjadamnern, Aswindam, Jitmuangnon, Theprasit and many more stadiums, including one in China.

Back in the USA, Ognjen is a full-time instructor who holds class while training for big fights, such as on the Lion Fight show. Ognjen Topic is a three-time world champion in Muay Thai. Topic is also a former Lion Fight World Champion, having earned the title in 2013. He was named "Professional Rookie of the Year" at the Muay Thai Authority Awards in 2011. He is also a World Boxing Council (WBC) North American Super Featherweight Champion and World Kickboxing Association (WKA) North American Lightweight Champion. Ranked No. 1 in the USA (Super Featherweight Division)

He is The Current WKA North American Champion (Lightweight Division) and The Current WBC North American Champion (Super Featherweight Division). He was voted 2011 North American professional rookie of the year by Muay Thai Authority and 2011 professional fighter of the month by the WKA (World Kickboxing Association) and 2011 Breakthrough fighter of the year by Muay Thai is Life website. He was awarded New Jersey Martial Arts Hall of Fame 2012 Fighter of the Year and The Most "Fight of the Night" by Friday Night Fights in its history He is also The LogoLounge Award Winner & featured in books 9, 11 & 12 and is the winner of GD USA Magazine Award and The Davey Award.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Mentioned In The Episode:

Website: https://www.topicfight.com/

https://topiccreative.com/about

Instagram: https://www.instagram.com/topicfight/

Twitter: https://twitter.com/topicfight

Facebook: https://www.facebook.com/TopicFight/

Timestamps:

01:48- What was it like to escape Bosnia?

02:39 - Life Lessons from Ognjen's Father.

03:50 - Ognjen's Design Career.

06:42 - What makes Ognjen different from the rest?

11:40 - Biggest Life lessons learnt as a fighter.

16:49 - How to deal with losses?

19:40 - Mindset of a Champion.

22:09 - How can new Talented fighters get noticed?

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Many confuse the difference between a business and a brand

A business is your foundation, your product and the services you offer. It's what your business model is made for. Before you create a brand, you need a business as the starting point!

A brand is an emotional connection to that business! It's the personality behind the business that you are promoting to your audience to get them intrigued in what you are selling or offering.

DO NOT RUSH YOUR BRANDING! Building a brand also does NOT happen overnight. This takes TIME! The more your business grows and evolves, you'll form a much clearer vision of your brand's voice and identity, that will better resonate with not just your product/service but your audience as well.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Timestamps:

00:53 - It takes time.

01:35 - You Gotta build a brand.

02:59 - Market Everywhere.

05:56 - You have to be the face of your brand and not just a logo.

17:21 - Be aggressive in marketing but patient in results.

18:47 - The Brand should carry value.

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Born in Houston, Texas in 1984, Serhant was raised in Topsfield, Massachusetts, on the North Shore of Massachusetts, where he attended the Pingree School. He spent most of his summers with his family in Steamboat Springs, Colorado, where he pursued his interest in theatre and arts, attending Perry-Mansfield Performing Arts School & Camp. Ryan Serhant moved to New York City when he was 22, hoping to launch a career on Broadway. When that dream didn't pan out, he found a different route into show business—as a real estate agent.

Serhant has appeared on CNN, CNBC, FOX, NBC, ABC, and CBS. He has been quoted in The New York Times, The Wall Street Journal, Wall Street Journal China and Forbes.

Since his debut on Million Dollar Listing, Serhant has also appeared on Inside Amy Schumer, and in 2014, Serhant made his film debut, co-starring in Noah Baumbach's 2014 film, While We're Young. In 2017, Serhant produced and launched the Bravo television show "Sell It Like Serhant", a spin-off of MDLNY in which he coaches under-performing salespeople, helping them improve their sales skills.

He eventually started his own real estate firm on September 15, 2020, SERHANT!

The Serhant Team consists of more than 60 experienced agents and marketing support staff and has sold over $1.6B worth of real estate in the last two years alone.

The Serhant Team New Development group is also a prominent force in new construction sales, with more than $16B and 50 projects across Manhattan, Brooklyn, Long Island City, Miami, and Los Angeles to its name.

In 2018, Ryan started his own entertainment and media company, Serhant Media Group (SMG), as an in-house marketing arm to both his real estate and television endeavours.

Their first project was the launch of Ryan's VLOG on YouTube, which now has over 300,000 subscribers and has become an integral marketing tool for Ryan's listings.

The firm has quickly grown into one of the most active real estate companies in the United States, using its large social media exposure of over 3.6 million followers to sell properties such as the $33 million Penthouse at ARTE Surfside in Miami and 809 Madison Avenue in New York for $69 million.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Mentioned In The Episode:

Website :

https://ryanserhant.com/

LinkedIn:

https://www.linkedin.com/in/ryanserhant

Instagram:

https://www.instagram.com/ryanserhant/?hl=en

Twitter: https://twitter.com/RyanSerhant?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor

YouTube:

https://www.youtube.com/channel/UCG98giOsUxIlXV0rNUhxLew

Facebook:

https://www.facebook.com/RyanSerhantOfficial

Podcast: https://podcasts.apple.com/ie/podcast/million-dollar-listing-star-ryan-serhant/id1205997729?i=1000416234595

Books:

• How to Sell More, Earn More, and Become the Ultimate Sales Machine
• Big Money Energy: How to rule at work, dominate at life, and make millions
• Transform People Into Clients: Sales Hooks from Sell It Like Serhant with Exclusive Audio Content
• Let Your Inner Freak Flag Fly: Sales Hooks from Sell It Like Serhant.
• Product Knowledge = Power: Sales Hooks from Sell It Like Serhant.

Timestamps

01:41 - Ryan's Journey to success.

06:40 - Mindset of an Entrepreneur.

08:26 - Mindset of Winning over Money.

09:48 - Ryan's Work Ethic.

13:05 - Ryan's Core Values.

17:30 - Ryan's Sales Coaching.

20:35 - Balancing Work Life and Personal Life.

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Today in True Underdog Bites, Jayson talks about dealing with our Ego and stopping it from being a hurdle for growth in our lives. He talks about how Ego has been responsible for failures in many athlete's careers. Every one of us has Ego, but we have to coach it, keep it aside and be humble to make better decisions in life.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Timestamps:

00:49 - We all have ego

01:22 - How do we deal with our ego?

02:50 - Confidence Vs Ego.

08:40 - Self Reflection

11:02 - How to grow through life?

13:11 - Be Humble.

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Jeni Britton Bauer grew up in Ohio, one of the key swing states for Biden in the 2020 election. She lived in Columbus from the age of 12, and before that, Peoria, Illinois. Jeni opened her first ice cream shop, Scream, in 1996 and Founded Jeni's Splendid Ice Creams in 2002. As Founder and Chief Creative Officer, Jeni remains the beating heart of the company and is in charge of all creative output—from the ice cream itself to the supporting details that enhance the experience of eating it.

Jeni is the author of the New York Times best-seller "Jeni's Splendid Ice Creams at Home". With more than 100,000 copies in print, the cookbook dubbed the "Homemade Ice-Cream Making Bible" by The Wall Street Journal earned Jeni a 2012 James Beard Award, America's most coveted honour for writing about food and the culinary arts.

Jeni's follow-up, "Jeni's Splendid Ice Cream Desserts" (May 2014), includes more than 100 new recipes for ice creams and ice cream desserts.

The gorgeous cookbook includes more than 100 easy-to-execute recipes, including seasonal favourites (Savannah Buttermint) and signature staples (Salty Caramel).

Jeni is a 2017 Henry Crown Fellow and has been recognized by Fast Company as one of the most creative people in business today. Jeni's Splendid Ice Creams are available in stores nationwide as well as at Scoop Shops in 12 states and the District of Columbia.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Mentioned In The Episode:

Website: https://jenis.com/about/about-jeni/

Linkedin: www.linkedin.com/in/jeni-britton-bauer-a181193/

Instagram: https://www.instagram.com/jenibrittonbauer/?hl=en

@jeni

Twitter: https://twitter.com/jenisplendid?lang=en

@jenisplendid

Facebook: https://www.facebook.com/jenibrittonbauer/

@jeni

Book:

1. Jeni's Splendid Ice Cream for the Home Kitchen
2. Jeni's Splendid Ice Cream Desserts
3. Artisanal Kitchen: Perfect Homemade Ice Cream, The: The Best Make-It-Yourself Ice Creams, Sorbets, Sundaes, and Other Desserts

https://www.amazon.co.uk/Books-Jeni-Britton-Bauer/s?rh=n%3A266239%2Cp_27%3AJeni+Britton+Bauer

TimeStamps:

01:31 - How did Jeni decide to get into Making Ice-Creams?

03:06 - Jeni's Personal Struggles.

04:24 - Jeni on having a work ethic.

05:07 - Jeni's Intuition on getting into ice creams.

07:50 - Jeni's WHY.

10:59 - Importance of Building it slowly.

12:47 - Growth of Jeni's Splendid Ice Creams.

15:22 - Jeni's cookbook.

18:27 - Inspiration to make Dairy Free Products.

22:46 - Jeni's third cookbook.

23:25 - Impact of Covid on the Business.

26:58 - Facing the Storm.

31:10 - Jeni's top 3 Statements to get started.

34:33 - How can you connect with Jeni and find her business?

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Today on the show Jayson is talking with John LeBlanc about the difference between cows and buffalo. When there is a storm coming the cows start running away from the storm and end up enduring it much longer, while the buffalo starts running into the storm and doesn't need to be in it very long.

You can take these ideals and apply them to business. By making decisions quickly and not running from them, or procrastinating, you are allowing yourself the opportunity to move past that decision and on to the next thing.

Be a buffalo, don't be a cow.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Timestamps:

3:46 - What Does Cows vs Buffalo Mean?

6:23 - Putting It Into the Context of Business

10:40 - Flight Back From Myrtle Beach

14:54 - Making Decisions Quickly Helps In the Long Run

19:00 - The Story of Jayson's Mother-in-law

24:27 - Don't Hold Grudges, Take Care of the Situation

27:09 - Surround Yourself With Honesty

30:18 - Try to Take Criticism Well

34:38 - Basketball and Volleyball Contest

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When Dan was 16, his parents had divorced and his worldview began to change as he moved from China to a bad neighborhood in Vancouver, Canada. Overnight, self-help books became his thing. He used to be the kid that hates school and can barely speak or read English, but began going to the library to sharpen his understanding. He began to do menial side-hustles. Mowing lawns, fixing computers, stocking supermarket shelves, flipping textbooks – anything to make a buck.

Dan learned to write copy, started his one-person advertising agency, and began earning significant profits. By the age of 27, he was a self-made millionaire and shortly after, an 8-figure entrepreneur. He's now written 12 books and has taught millions of people around the world via his many ventures in copywriting,closing, and all around financial tips and advice. He lives in Vancouver, Canada with his wife Jennie Li.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Mentioned in the Episode:

Dan's Website: https://danlok.com/

Dan's Linkedin: https://www.linkedin.com/in/danlok

Dan's Instagram: https://www.instagram.com/danlok

Dan's Twitter: https://twitter.com/danlok

Dan's YouTube:https://www.youtube.com/channel/UCs_6DXZROU29pLvgQdCx4Ww

Dan's Facebook: https://www.facebook.com/DanLokOfficial

Dan's Podcast: https://danlokshow.com/

Dan's Books:

https://www.amazon.com/Dan-Lok/e/B002BLXW1K

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Stephanie is named one of the Forbes Top Social Media Influencers of 2020. She holds a Master's Degree in Marketing and Communications from Florida International University and is married to Joe Suskind, President at United Claims Specialists since 2011.She used to be in the banking industry helping banks foreclose on property owners and worked in the real estate industry during the big mortgage crisis of 2006. She is the founder of The Suskind foundation which donated 50,000 hand sanitisers to local Florida schools, charities and first responders. This charity set out to provide assistance in the community for housing and disaster preparedness related to economic and natural disasters.

Stephanie's mother was adopted and resented Stephanie and because of which, Mental Health is a huge deal for Stephanie.

Stephanie entered the job market during the mortgage crisis of 2006, and she took a job in the one sector that was hiring - Distressed Properties. She spent the next decade building a reputation in creditor-owed real estate by leading client acquisitions and strategic marketing.

After ten years, she became an equity stakeholder in United Claims Specialists. She was able to put her love of real estate and knowledge of marketing and branding to use for a proper cause with her Husband Joe Suskind, the founder. With this venture, she wants to help property owners keep money that is rightfully theirs, after spending many years in the banking and mortgage industry helping banks foreclose on property owners.

Her goal in life is to help people recoup their losses, restore their properties and protect their hard-earned assets.

In 2016 she launched a consulting firm applying her skills in brand storytelling for service-based businesses and began dabbling in social media marketing.

After 10 months of ditching the basic B2B perspective, she was named one of the nation's Top 10 Social Media Influencers of 2020 by Forbes Magazine.

Stephanie launched S2 Marketing to help other business professionals effectively utilize social media to advance their brands.

She also launched a podcast on that subject called The S2 Show, where experts join Stephanie in discussing their business models, how they achieved success and how they have changed their branding techniques since the pandemic shift.

Links:

Follow True Underdog on IG: www.instagram.com/true_underdog

Reach out to Jayson directly at [email protected]

Follow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/

Follow Jayson on Instagram: www.instagram.com/jaysonwallerbam

Check out our website to meet the team, view show notes and transcripts: www.trueunderdog.com

Mentioned in the Episode:

Website: https://www.stephaniesaunders.com/about

Instagram: www.instagram.com/thestephanie.saunders/

LinkedIn: https://www.linkedin.com/in/ucs-stephaniesaunders

Twitter: https://twitter.com/thestephanies

Facebook: www.facebook.com/pg/StephanieSaunderss/

Youtube:https://www.youtube.com/channel/UCRIxk8DiFKOhEfVOskCrcrQ

Podcast: https://www.audible.com/pd/Podcast/B08K56Y6ZH

Timestamps:

01:22: Stephanie's Childhood

05:36: Stephanie's Academic Journey

07:42: Should you set goals for longer than 6 months?

09:52: What made Stephanie change her career?

12:30: How did Stephanie meet her husband?

14:24: how did Stephanie transition from real estate to Marketing?

18:02: Stephanie's Podcast - The S2 Podcast.

19:39: What Makes S2 podcast special?

21:03: Being Authentic on Clubhouse.

23:08: Stephanie's SusKind Foundation

25:42: Stephanie's New Book.

29:17: How can you find and connect with Stephanie?

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