Anthony Fletcher is the founder of Believe in Science, a scientific Research and Development business on a mission to take the junk out of junk food. Anthony joins Elliot to talk about how his time at Innocent Drinks and as CEO at Graze led to him launching his own business and their first brand - Urban Legend, aiming to reduce (and perhaps one day remove) the sugar and fat from doughnuts.   

Naz Nankali is the Founder of Powertutors, a UK tutoring agency.   Naz joins Elliot to talk about her struggles with dyslexia (while growing up as an Iranian in Ukraine) and how the impact of a maths tutor led to her launching her own business, aiming to help every child and young person believe in themselves.

Gush Mundae is the founder of Bulletproof, a brand design agency with eight studios across the globe. Gush chats to Elliot about the racism he experienced as a child and how graffiti and hip-hop culture were the sparks that led to a multi-million-pound business.

Lemon Fuller is the CEO and Founder of Lemonade Dolls, the UK lingerie brand. Lemon talks to Elliot about her switch from a life of singing and dancing around the world with Beyonce and Justin Bieber, to growing a disrupter brand, despite having no background in lingerie, fashion or business.

Helen Tupper is the co-founder and CEO of Amazing If, a company on a mission to make careers better for everyone. Helen joins Elliot to talk about how the traditional career ladder no longer reflects the unpredictable, changing world of work and we need to embrace  - as she says - a squiggly career and invest more successfully in our development.   

Carol Shanahan OBE is the co-founder of Synectics Solutions, the software company countering fraud and financial crime, and co-owner and Chair of Port Vale Football Club. Carol joins Elliot to talk about how moving her company next door to Port Vale's stadium, led to her love of the community and her drive to help transform the struggling club.

Jeff Kofman is an Emmy-winning reporter, war correspondent and Founder of Trint, the automated speech-to-text technology. Jeff joins Elliot to talk about his 30 years reporting some of the biggest stories of our times and how he's turned a long-standing frustration into an international business. 

Matthew Jones is the Founder of Bread Ahead, the artisan bakery and baking school. Matthew joins Elliot to chat about his life and work, from the intense Michelin kitchens of the 80’s and 90’s to starting his first successful business (despite chaos behind the scenes), and  launching the now international Bread Ahead, driven by a passion for teaching the art of baking. 

Mary Bonsor is the  founder and CEO of Flex Legal, a platform connecting law firms and in-house legal teams with lawyers and paralegals on demand. Mary joins Elliot to chat about her mission to make the legal industry more diverse, inclusive, and flexible.

Tony Pepper and Neil Larkins are the co-founders of Egress, the British data security company. They chat with Elliot about how their friendship has underpinned their success and shaped their approach to protecting organisations from ever-adapting security risks .