Innova.buzz

Jeroen Corthout, Making Customer Relationship Management Human - InnovaBuzz 445


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In this episode, I’m really excited to have as my guest, Jeroen Corthout, Co-founder and CEO of Salesflare, an intelligent CRM built for small-medium businesses selling B2B, mostly popular with agencies and fast-growing startup companies.

Salesflare itself was founded when Jeroen and his co-founder Lieven wanted to follow up the leads for their software company in an easier way. They didn't like to keep track of their leads manually and built Salesflare, which pulls customer data together automatically and then actively helps you to follow up. It's now the most popular CRM on Product Hunt and top-rated on review platforms like G2 for its ease of use and automation features.

In our discussion, Jeroen talked to me about:

  • Making customer relationship management human
  • Using automation at scale and still keep the human element
  • How to land guest appearances on podcasts

Listen to the podcast to learn more.

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