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JLDC 0142: Building a Software Business – Interview with Mitch Russo
Building a software business? Today we interview Mitch Russo. Mitch is the former CEO of Tony Robbins and Chet Holmes Business Breakthroughs International which together they grew to $25M+ per year in revenue.
Before that, Mitch founded the software company Timeslips Corp which was purchased after reaching $10M in sales.
Mitch has also published the Amazon best-seller, “The Invisible Organization” which had the forward written by famous business guru Jay Abraham.
Mitch has also been nominated by Inc Magazine twice for “Entrepreneur of the Year”.
Topics discussed during this podcast episode include;
You can play this podcast episode here:
Your browser does not support the audio element.
Websites referenced during the podcast:
MitchRusso.com
How being the lead guitar player set the stage for being the CEO –
Mitch’s story
Mitch Russo’s Podcast – Your First Thousand Clients
Here’s a timeline of the topics discussed during the podcast:
0:00 – Short bio and intro
1:40 – Mitch Russo’s upbringing, background and key influences growing up
3:15 – Business lessons Mitch learned by creating a successful band
5:45 – Why Mitch didn’t continue with his musical career
7:00 – Starting Timeslips Corp in 1985
8:00 – Overcoming a major hurdle that almost didn’t see Timeslips Corp come about
10:30 – Why customer feedback is so important during the startup phase of building a software business
12:40 – How Mitch was able to get customer feedback in the early days
13:15 – How Mitch rolled out the software when it was ready to sell
14:45 – What was PR like in 1985?
15:50 – Strategies that work today in getting exposure for your software product
17:45 – Mitch is about to release a new software product
18:30 – How did you become CEO of Tony Robbins and Chet Holmes Business Breakthroughs International?
21:00 – Insights working with Tony Robbins
22:30 – How Mitch dealt with the most irate customers (gold nugget)
26:00 – How did you price your software?
28:00 – What is the best pricing strategy today for software?
29:45 – Benefits of a subscription based software business
30:50 – Best places to get a hold of Mitch Russo
Like this podcast?
If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast.
Help them find it!
I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
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By Online Marketing Expert - John Lagoudakis
5
1818 ratings
Building a software business? Today we interview Mitch Russo. Mitch is the former CEO of Tony Robbins and Chet Holmes Business Breakthroughs International which together they grew to $25M+ per year in revenue.
Before that, Mitch founded the software company Timeslips Corp which was purchased after reaching $10M in sales.
Mitch has also published the Amazon best-seller, “The Invisible Organization” which had the forward written by famous business guru Jay Abraham.
Mitch has also been nominated by Inc Magazine twice for “Entrepreneur of the Year”.
Topics discussed during this podcast episode include;
You can play this podcast episode here:
Your browser does not support the audio element.
Websites referenced during the podcast:
MitchRusso.com
How being the lead guitar player set the stage for being the CEO –
Mitch’s story
Mitch Russo’s Podcast – Your First Thousand Clients
Here’s a timeline of the topics discussed during the podcast:
0:00 – Short bio and intro
1:40 – Mitch Russo’s upbringing, background and key influences growing up
3:15 – Business lessons Mitch learned by creating a successful band
5:45 – Why Mitch didn’t continue with his musical career
7:00 – Starting Timeslips Corp in 1985
8:00 – Overcoming a major hurdle that almost didn’t see Timeslips Corp come about
10:30 – Why customer feedback is so important during the startup phase of building a software business
12:40 – How Mitch was able to get customer feedback in the early days
13:15 – How Mitch rolled out the software when it was ready to sell
14:45 – What was PR like in 1985?
15:50 – Strategies that work today in getting exposure for your software product
17:45 – Mitch is about to release a new software product
18:30 – How did you become CEO of Tony Robbins and Chet Holmes Business Breakthroughs International?
21:00 – Insights working with Tony Robbins
22:30 – How Mitch dealt with the most irate customers (gold nugget)
26:00 – How did you price your software?
28:00 – What is the best pricing strategy today for software?
29:45 – Benefits of a subscription based software business
30:50 – Best places to get a hold of Mitch Russo
Like this podcast?
If you’re enjoying the podcast, it’s safe to assume there are others out there like you who would also enjoy the podcast.
Help them find it!
I’ve created a short video below that will show you how to quickly and easily rate and review the podcast in iTunes and/or Stitcher. Those people will appreciate it, and you’ll feel great about yourself…
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