Freshly Squeezed: JoeLemon.co

In this episode recorded at the VMX conference in Orlando, we delve into the importance of mastering sales for scaling your business.

Our host, a technology enthusiast and sales expert with a background in veterinary medicine, discusses common roadblocks faced by veterinarians and business owners—specifically, the lack of sales skills and growth mindset. Emphasizing the importance of being sold on your product and understanding buyer's perspectives, this episode offers actionable insights for veterinary technicians, rehab practitioners, and aspiring business owners. Tune in to learn how to build conviction in what you sell and align your sales process with your client's buying journey.

00:00 Introduction: The Importance of Sales

00:20 Live from VMX Conference

00:27 Identifying Common Roadblocks

01:07 The Necessity of a Growth Mindset

01:41 Overcoming Sales Challenges

02:28 The Art and Science of Sales

03:06 Building Confidence in Your Product

06:39 Understanding the Buyer's Perspective

08:48 Becoming a Sales Guide

11:59 Conclusion and Final Thoughts

Freshly Squeezed Newsletter: ⁠JoeLemon.co

How do you stay motivated and competitive after tough losses in sales?

In this episode, we delve into maintaining a winning mindset when facing repeated rejections and missing quotas.

We'll explore an inspiring old video of a personal training session featuring elite trainers pushing their limits. Using this example, Joe Lemon discusses the importance of fostering a healthy competitive spirit within your team and outlines three levels of competition to aim for.

By focusing on the internal drive and the end user's needs, sales professionals can find renewed purpose and fire to achieve their goals. Get ready to elevate your sales game and transform setbacks into stepping stones for success.

Don't forget to subscribe to the newsletter at JoeLemon.co for more insights on sales culture and soft skills.

00:00 Getting in the Right Mindset After a Loss

00:16 A Throwback to 2010: Lessons from Personal Training

02:27 Building a Competitive Sales Team

02:52 Three Levels of Competition 04:10 Competing for the Greater Good 05:22 Perseverance in Sales 05:36 Wrapping Up: Stay Competitive

Season 8, Episode 001

Freshly Squeezed Newsletter: JoeLemon.co

How do you stay motivated and competitive after tough losses in sales?

In this episode, we delve into maintaining a winning mindset when facing repeated rejections and missing quotas.

We'll explore an inspiring old video of a personal training session featuring elite trainers pushing their limits. Using this example, Joe Lemon discusses the importance of fostering a healthy competitive spirit within your team and outlines three levels of competition to aim for.

By focusing on the internal drive and the end user's needs, sales professionals can find renewed purpose and fire to achieve their goals. Get ready to elevate your sales game and transform setbacks into stepping stones for success.

Don't forget to subscribe to the newsletter at JoeLemon.co for more insights on sales culture and soft skills.

00:00 Getting in the Right Mindset After a Loss

00:16 A Throwback to 2010: Lessons from Personal Training

02:27 Building a Competitive Sales Team

02:52 Three Levels of Competition 04:10 Competing for the Greater Good 05:22 Perseverance in Sales 05:36 Wrapping Up: Stay Competitive

https://joelemon.co/

178. First Year of the Podcast Election - Colin & Samir Show

• Traditional content creation can be expensive and time-consuming.
• Trustworthy content is crucial for audience engagement.
• User-generated content is the most trusted form of content.
• Different types of UGC exist:
  • Authentic UGC (e.g., reviews)
  • Creator content (e.g., YouTubers)
  • Branded content (e.g., sponsored posts)
  • Staged UGC (least trustworthy)
• Examples of effective UGC implementation:
  • Hosting online communities (e.g., Mighty Networks)
  • Influencer marketing (done strategically)