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John Timmerman Podcast episodes
- Digital Marketing ROI Metrics to measure your business success | John Timmerman
You've heard the saying ""you have to spend money to make money."" But what if you're not sure where to start or how to measure your return on investment (ROI)? It can be tough to know which marketing campaigns are worth investing in, and even tougher to track their success. Without knowing your ROI, it's difficult to determine whether a campaign was successful or not. This video is designed to help you launch, measure and grow ROI generating campaigns. We'll show you how to calculate your ROI so that you can make data-driven decisions about where to invest your time and money.
Make sure you like and subscribe to the channel for more videos like this!
RATHER WATCH? John Timmerman: Digital Marketing ROI Metrics to measure your business success
OR READ? https://jtimmerman.com/digital-marketing-roi-metrics-to-measure-your-business-success/
LET'S TALK ON SOCIAL LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
43 min - Why do you need a content strategy for your ecommerce | John Timmerman
Emily Weiss didn't set out to create a beauty empire.
It all started with a blog, Into the Gloss, which was intended to be a labor of love – a place where she could share her passion for all things beauty.However, as the blog grew in popularity, she began to get requests from readers for product recommendations.That's when she had her lightbulb moment: content and e-commerce could work together to create a powerful online presence for her brand.And so Glossier was born.By carefully curating content and leveraging social media, Glossier built a devoted following of fashion-savvy millennials – and cemented its position as one of the most successful direct-to-consumer beauty brands around.This story is one of the thousands of examples of how content marketing has built, grown, and scaled businesses into mini empires.Check out stories like this and more tips on how to create your own mini-empire with content marketing.Make sure you like and subscribe to the channel for more videos like this!
RATHER WATCH? John Timmerman: Why do you need a content strategy for your e-commerce
OR READ? https://jtimmerman.com/why-do-you-need-a-content-strategy-for-your-ecommerce/
LET'S TALK ON SOCIAL LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
39 min - The importance of On-site search intent | John Timmerman
Have you ever gone to a website, typed in what you're looking for, and been presented with a list of results that have nothing to do with what you want? If so, you're not alone.
A study by FleishmanHillard found that on average, only 35% of onsite searches return relevant results. This means that for every 10 onsite searches, only 3 will be successful.That's a lot of wasted time and frustration for customers, and it's also bad for business. After all, if customers can't find what they're looking for on your site, they're likely to go to a competitor's site instead.The good news is that there are steps you can take to improve your onsite search, and that’s exactly what I talk about in this video🎬 Make sure you like and subscribe to the channel for more videos like this!
🎧 RATHER WATCH? John Timmerman: The importance of On-site search intent
💻 OR READ? https://jtimmerman.com/the-importance-of-on-site-search-intent
🤳 LET'S TALK ON SOCIAL LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
19 min - 8 Crushing Mistakes B2B Companies Make When Marketing | John Timmerman
B2B marketing can be a total bear to tackle. But B2B industry is typically behind it’s DTC counterparts when it comes to effective, future-proof marketing strategies. It's hard to know what works and what doesn't, and it seems like everyone is doing something different. In this video we talk about the 8 biggest mistakes companies make in their b2b marketing, so you can avoid them!
🎬 Make sure you like and subscribe to the channel for more videos like this!
🎧 RATHER WATCH? John Timmerman: 8 Crushing Mistakes B2B Companies Make When Marketing
💻 OR READ? https://jtimmerman.com/8-crushing-mistakes-b2b-companies-make-when-marketing/
🤳 LET'S TALK ON SOCIAL LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
35 min - Social Commerce: How to sell on Social Media | John Timmerman
It's hard to believe that social commerce is still a relatively new concept, but it is. Even though platforms like Instagram, Facebook, Snapchat, and Twitter have been around for years, brands are only just starting to realize the potential of selling products and services through these channels.
If you're one of the brands that are still on the fence about social commerce, then you're missing out on a huge opportunity. Not only are these platforms popular with consumers, but they're also perfect for selling products and services.
In 2022, social commerce is a no-brainer for brands. These platforms provide tools to connect with customers and sell products and services. So if you're not already using them, now is the time to start.
#socialcommerce #digitalMarketing #digitalmarketingexplained #digitalmarketingtutorial #social #socialmedia #trending #products
🎧 Share if you think it's valuable and follow the podcast for more!
💻RATHER WATCH?
Youtube - John Timmerman | Social Commerce: How to sell on Social Media
📃 OR READ?
https://jtimmerman.com/
🤳 LET'S TALK ON SOCIAL
LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
12 min - A Guide to Affiliate Marketing | John Timmerman
Affiliate marketing is one of the most effective ways to reach more customers and generate more revenue.
It's a type of marketing where brands partner with creators, such as bloggers and social media influencers, to recommend products.
This type of marketing is growing in popularity because it's a ""win-win-win"" for everyone involved.
Consumers get recommendations from a source they trust, creators get paid for recommending products that they love, and brands earn revenue from a targeted audience.
#affiliateMarketing #digitalMarketing #digitalmarketingexplained #digitalmarketingtutorial #Affiliate
🎧 Share if you think it's valuable and follow the podcast for more!
💻RATHER WATCH?
Youtube - John Timmerman: A Guide to Affiliate Marketing
📃 OR READ?
https://jtimmerman.com/
🤳 LET'S TALK ON SOCIAL
LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
21 min - The end of Third-party cookies: what to do? | John Timmerman
As a business owner, you know that data is the new oil (or renewable energy in the very near future if we hope to keep living on this planet). The point is, that it's the fuel that runs every successful business.
It fuels every plan, action, and reaction that your team and your business make, just like oil-fueled every machine, factory, and vehicle up until about a decade ago.
Over the last decade, cookies have collected highly valuable customer information for businesses all over the world.
Data from tracking cookies have fueled the engine of eCommerce growth and helped merchants understand how shoppers interact with their websites, what behavioral triggers motivate their purchases, and how to re-engage them with ads.
Just look at all of the eCommerce businesses that have been built exclusively using the $230 billion-plus spent on Facebook and Google Ads in 2020.
But all of that will end in 2023 when Google announces that it is getting rid of third-party cookies.
🍪🍪🍪🍪🍪🍪🍪🍪🍪🍪🍪
🎧 Share if you think it's valuable and follow the podcast for more!
💻RATHER WATCH?
Youtube - John Timmerman: The end of Third-party cookies: what to do?
📃 OR READ?
https://jtimmerman.com/
🤳 LET'S TALK ON SOCIAL
LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
18 min - Benefits of an International SEO Strategy | John Timmerman
Wish you could generate more revenue from other countries?
According to Statista, in 2016 international sales accounted for 15% of total global eCommerce. And in 2022, they project that cross-border sales will account for 22% of total eCommerce sales.
The world is buying, and International SEO will position your business in search rankings and get your business on track to generate significant revenue in bordering countries; and in some cases, overseas countries.
🎧 Share if you think it's valuable and follow the podcast for more!
💻RATHER WATCH?
Youtube - John Timmerman: Benefits of an International SEO Strategy
📃 OR READ?
https://jtimmerman.com/
🤳 LET'S TALK ON SOCIAL
LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
18 min - The Future of Digital Marketing: What to Expect in 2022 | by John Timmerman
What will digital marketing look like in 2022?
In this video, we take a look at some of the top digital marketing trends that are expected to dominate over the next few years. From AI to voice search, find out what you need to be prepared for!
🎧 Share if you think it's valuable and follow the podcast for more!
💻RATHER WATCH?
Youtube - John Timmerman: The Future of Digital Marketing: What to Expect in 2022
📃 OR READ?
https://jtimmerman.com/
🤳 LET'S TALK ON SOCIAL
LinkedIn | Twitter | Instagram | TikTok
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
37 min - 17 steps to sell on Amazon | By John Timmerman
Amazon was responsible for 83% of overall e-commerce growth in the United States in 2021.
Holy c**p!
This certainly backs up the statement that we are all just following Amazon around the internet (and probably should continue to do so unless you sell 🍺 or custom painted Nikes)
At Good Monster we manage many Amazon accounts for everything from toothbrushes to haircare products.
And in this episode, I explain step-by-step how we launch and grow those accounts for our clients...
...hopefully, it will help you launch and/or grow your brand on the Queenship known as Amazon.
🎧 Share if you think it's valuable and follow the podcast for more!
💻RATHER WATCH?
Youtube - John Timmerman: 17 steps to sell on Amazon
📃 OR READ?
https://jtimmerman.com/
🤳 LET'S TALK ON SOCIAL
LinkedIn | Twitter | Instagram | TikTok
#sales #johntimmerman #Amazon #amazon #amazonfba
DISCLAIMER: The information in this podcast is my personal observations and opinions, and is not endorsed by anyone or any business mentioned in the video.
31 min
About John Timmerman Podcast
From the publisher's feed
I was just like you.
You have a business, but it’s not where you want it to be right?
I was there for 9 years. I could only afford to pay myself $20-30k a year living in New York State. And that was only after the first 2 years of taking nothing out of the business.
Maybe you have moderate success making $1k, $5k, or $15k a month in revenue from your business, but all of that goes back into the business right?
But you know you can build something great.
On this channel I will go to battle for you, clawing and climbing our way to success and happiness.
Ready? Start here.