In Jon's first podcast ever on SAP MDM, Jon interviews Mike Kerrigan, Vice President of Business Technologies with Laurus Technologies, on SAP Master Data Management (MDM), SAP Analytics, and the skills (and management approach) needed for SAP project success in a down economy. In this twenty-five minute podcast, Jon and Mike touch on the following topics: - How today's SAP market compares with other down cycles Mike has seen during his fifteen years in the SAP field, including comparisons to the pre-Y2K and the post-9/11 markets. - The relevance of analytics to today's SAP implementations, and why ERP customers expect more from SAP now than transactional efficiency. The SAP Business Suite is full of systems (CRM, SRM) etc with data that must be cleaned and managed before it can be utilized. leveraged.