Just Fix It In Post!

Framing the Automotive World Through Emotion and Authenticity with Amy ShoreIn this heartfelt episode of *Just Fix It In Post!*, we sit down with celebrated UK-based automotive photographer Amy Shore. Known for her timeless style and emotionally rich storytelling, Amy discusses her unexpected path into photography—beginning with weddings and eventually pivoting to the world of classic cars. She shares insights into building her personal style, the role her father played in shaping her vision, and how she’s managed to stay true to her aesthetic while working with global brands like Jaguar, Land Rover, BMW, and Goodwood.Amy opens up about navigating the male-dominated automotive industry, the challenges of being a new mother in a fast-paced creative field, and her deliberate choice to value authenticity over mass-produced content. She talks about the evolution of social media, the impact of AI on her workflow, and how she balances motherhood with a demanding career. Whether you’re a photographer, creative, or car enthusiast, Amy’s story is a masterclass in carving out your niche while staying grounded in what you love.Join us as we learn how one woman’s creative persistence helped redefine the landscape of automotive editorial.Amy Shore SitesInstagram: https://www.instagram.com/amyshorephotography/Facebook: https://www.facebook.com/amyshorephotography/Website: https://amyshorephotography.comRepresentation: https://www.academyfilms.com/amy-shorePrint Shop: https://amy-shore-photography.myshopify.comLinkedIn: https://www.linkedin.com/in/amy-heynes-06aab775/

Dust, Grit, and Glory – Ryan Millen on Racing, Resilience & Reinvention

In this high-octane episode of Just Fix It In Post!, I sit down with Ryan Millen, championship-winning rally driver, stunt driver, and off-road legend with motorsport running through his veins. Son of iconic racer Rod Millen, Ryan shares how he carved out his own path—from rally stages in a stock Toyota Rav4 to tearing up desert trails in a trophy truck for the legendary Terrible Herbst Racing Team.

We talk about everything from the evolution of off-road racing to the brutal demands of endurance driving, the marketing magic behind Toyota’s most rugged campaigns, and what it takes to stay competitive in a sport where a flat tire can cost you everything. Ryan opens up about his work in commercial production, his transition from driver to mentor, and how social media and storytelling are now as important as finishing on the podium.

This episode is a deep dive into what it means to live life wide open, both on and off the course. Whether you’re a motorsports fan, a creative professional, or just someone who loves hearing what it takes to build a life around your passion, this one’s a ride you won’t forget. 🏁

Ryan Millen Sites

Instagram: https://www.instagram.com/ryan_millen_/

YouTube: https://www.youtube.com/@RyanMillen

Terrible Herbst: https://www.youtube.com/@TerribleHerbstMotorsports19

LinkedIn: https://www.linkedin.com/in/ryan-millen-240a238/

Just Fix It In Post! Links

TikTok: https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Lemon8: https://v.lemon8-app.com/s/OgUvTNFReR

Facebook: https://www.facebook.com/profile.php?id=61567269058223

"X" Twitter: https://x.com/fix_it21171

Bluesky: https://bsky.app/profile/justfixitinpost.bsky.social

Instagram: https://www.instagram.com/justfixitinpostpodcast

Spotify: https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast: https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube: https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music: https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post 

From Screenplays to Steering Wheels – Lyn Woodward’s Journey Through Automotive Journalism

In this episode of Just Fix It In Post!, I sit down with Lyn Woodward, a journalist, writer, and on-camera host whose career path took a fascinating turn from screenwriting to automotive journalism. Lyn shares how she made the leap from crafting made-for-TV movie scripts to becoming a leading voice in the auto industry, testing and reviewing some of the most exciting vehicles on the market.

We dive into her love of cars, her off-road adventures, and what it takes to be taken seriously as a woman in a traditionally male-dominated industry. From wrenching on her own classic Datsun Roadster to conquering off-road rallies across the globe, Lyn’s story is all about reinvention, perseverance, and following your passion—even if it means starting over at 40.

We also explore the changing landscape of automotive media, the rise of influencer marketing, and how the consolidation of editorial platforms is shaping the future of car journalism. Whether you're a gearhead, a storyteller, or just someone looking for inspiration on taking a career leap, this episode is packed with insights and great conversation.

Buckle up—this one’s a ride you don’t want to miss! 🎧✨

Lyn Woodward Sites

Instagram: https://www.instagram.com/lyn__woodward/

LinkedIn:https://www.kbb.com

YouTube: https://www.youtube.com/@kbb

Just Fix It In Post! Links

TikTok: https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Lemon8: https://v.lemon8-app.com/s/OgUvTNFReR

Facebook: https://www.facebook.com/profile.php?id=61567269058223

"X" Twitter: https://x.com/fix_it21171

Bluesky: https://bsky.app/profile/justfixitinpost.bsky.social

Instagram: https://www.instagram.com/justfixitinpostpodcast

Spotify: https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast: https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube: https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music: https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post

Building Story Worlds with Jonny Zeller

What does it take to craft a compelling brand narrative in today's hyper-connected world? In this episode, we sit down with Jonny Zeller, a director, producer, and storyverse architect who has built a career blending Hollywood-style storytelling with high-energy commercial work. With an impressive portfolio that includes brands like Mercedes-Benz, McDonald's, Toyota, and Paris Hilton's Electrify Fragrance, Jonny shares how he turns ambitious ideas into reality.

We dive into his unique approach to storytelling across multiple platforms, creating immersive brand experiences that extend beyond a single ad or campaign. Jonny also breaks down the power of NFTs in film, his award-winning work on Life on Cloud9, and why he believes the future of entertainment lies in interactive storytelling. From his action-packed beginnings in extreme sports filmmaking to crafting visually stunning ad campaigns, Jonny brings insights on the balance of creative vision and commercial strategy.

Join us as we explore the evolution of content, the art of adapting to industry shifts, and why late-night tacos might be the secret to inspiration.

Jonny Zeller Sites

Instagram: https://www.instagram.com/jonnyzeller/

LinkedIn:https://www.linkedin.com/in/jonnyzeller/

Website: https://www.jonnyzeller.com

Scars Film: https://youtu.be/r988NYhuC5E?si=A8EHpvUXcTlTMrvo

Champagne & Gyoza: https://vimeo.com/user47807790

Muse Award Interview: https://muse.world/interview-with-jonny-zeller-from-estudio-mol-united-states/

Fly Cloud Niners: https://vimeo.com/flycloudniners

Just Fix It In Post! Links

TikTok: https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Lemon8: https://v.lemon8-app.com/s/OgUvTNFReR

Facebook: https://www.facebook.com/profile.php?id=61567269058223

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Instagram: https://www.instagram.com/justfixitinpostpodcast

Spotify: https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast: https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube: https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music: https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post 

Programmatic vs. Influencer Marketing: Breaking Down Digital Advertising with Kyle Dozeman, CRO of PubMatic

In the ever-evolving world of digital advertising, how do brands decide between programmatic advertising and influencer/content creator marketing? In this episode of Just Fix It In Post!, we sit down with Kyle Dozeman, CRO of PubMatic, to explore the mechanics of digital ad marketplaces, the future of programmatic advertising, and how it compares to the rise of influencer-driven campaigns.

Kyle breaks down the real-time bidding process, explaining how ad space is bought and sold in milliseconds, ensuring brands reach the right audience at the right time. We also dive into the role of AI in ad tech, the importance of data privacy, and how advertisers can make smarter, more efficient media buys.

With influencer and content creator marketing becoming an increasingly dominant force, we contrast its organic, engagement-driven model with the automated, data-heavy world of programmatic. What are the strengths of each? When should brands lean on creators, and when does real-time bidding make more sense?

If you’re curious about how ads actually work, where the industry is headed, and how brands are making these critical decisions, this episode is packed with insights from one of the top experts in the space.

Kyle Dozeman Sites

LinkedIn:hhttps://www.linkedin.com/in/kyle-dozeman-2b80a3a/

Website: https://pubmatic.com

Works Mentioned in Episode:

Influtential: https://influential.co

Dysrupt: https://www.dysrupt.com

Sources for Information in Podcast

Number of Adtech Companies: https://www.ibisworld.com/united-states/number-of-businesses/digital-advertising-agencies/5889/?utm_source=chatgpt.com

ROAS (Return On Ad Spend) : https://firstpagesage.com/reports/roas-statistics/?utm_source=chatgpt.com

Influencer Marketing Stats: https://www.ibisworld.com/united-states/number-of-businesses/digital-advertising-agencies/5889/?utm_source=chatgpt.com

ROAS (Return On Ad Spend) By Sector : https://aggero.io/how-much-influencer-roi-can-brands-get/?utm_source=chatgpt.com

ANA (Association of National Advertisers) ROI's on Pragmatic Advertising Growth: https://www.marketingdive.com/news/programmatic-efficient-transparent-ctv-marketing-ana/735645/?utm_source=chatgpt.com

GDPR: https://www.marketingdive.com/news/programmatic-efficient-transparent-ctv-marketing-ana/735645/?utm_source=chatgpt.com 

Just Fix It In Post! Links

TikTok: https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Lemon8: https://v.lemon8-app.com/s/OgUvTNFReR

Facebook: https://www.facebook.com/profile.php?id=61567269058223

"X" Twitter: https://x.com/fix_it21171

Bluesky: https://bsky.app/profile/justfixitinpost.bsky.social

Instagram: https://www.instagram.com/justfixitinpostpodcast

Spotify: https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast: https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube: https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music: https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post 

Rising from the Ashes with Everard Williams

In this deeply personal and emotional episode, I join my longtime friend, mentor, and Chair of the Photo and Imaging Department at Art Center College of Design,Everard Williams, as he walks me through the remnants of his home, destroyed in the Eaton fires in Altadena. This isn't just a conversation about loss—it's about resilience, rebuilding, and the human capacity to move forward in the face of devastation.

Everard shares his journey of navigating the aftermath of losing both his and his parents' homes to the wildfire, reflecting on the memories that once filled those walls and the path he must now carve for the future. As we stand among the ruins, he offers insights into how he copes, his plans for rebuilding, and the emotional weight of witnessing an entire community displaced by the flames.

This episode is more than a story about destruction—it's about finding beauty in the ashes, the role of creativity in healing, and the strength required to start over when everything is gone. Don't miss this powerful conversation withEverard Williams.

Everard Williams Sites

Everard GoFundMe:https://gofund.me/77ee33d6

LinkedIn:https://www.linkedin.com/in/everardw/

Website:https://instantminimalist.com

Instagram:https://www.instagram.com/everard_williams/

Instant Minimalist Instagram:https://www.instagram.com/_instantminimalist

Light & Storytelling:https://lightandstorytelling.substack.com/?utm_source=substack&utm_medium=web&utm_campaign=substack_profile&fbclid=PAZXh0bgNhZW0CMTEAAaY9JGjeyMAm9JQamqFjDXeYmJCXExrHlDPbCadY30pqmJGFrlUQeZ9kw8U_aem_Bpp8ytdnhRC-gcjhDrXlWQ

Works Mentioned in Episode:

Giorgi Instagram:https://www.instagram.com/giorgiporgi/

Giorgi GoFundMe:https://gofund.me/d43a65c2 

LA Times Evacuation Article:https://www.latimes.com/california/story/2025-01-26/evacuation-orders-in-western-altadena-came-late-this-area-got-alerts-last-and-families-say-they-paid-the-price

Art Center College of Design:https://www.artcenter.edu

Just Fix It In Post! Links

TikTok:https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Lemon8:https://v.lemon8-app.com/s/OgUvTNFReR

Facebook:https://www.facebook.com/profile.php?id=61567269058223

"X" Twitter:https://x.com/fix_it21171

Bluesky:https://bsky.app/profile/justfixitinpost.bsky.social

Instagram:https://www.instagram.com/justfixitinpostpodcast

Spotify:https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast:https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube:https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music:https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post 

Driving Passion: Elana Scherr on Finding Her Lane in Automotive Journalism

In this episode of Just Fix It In Post!, I’m joined by Elana Scherr, Senior Features Editor at Car and Driver and one of the most respected voices in motorsports journalism. Elana shares her unconventional journey into the automotive world, starting as someone who wasn’t a car enthusiast but fell in love with the culture and storytelling that motorsports offers. From wrenching on project cars to interviewing racing legends, she’s crafted a career that combines her passion for creativity and her love of automobiles.

We dive into her thoughts on the future of automotive journalism, how technology is reshaping the industry, and what it takes to connect with audiences in a fast-changing media landscape. Elana’s humor, insight, and authentic approach to storytelling make this episode a must-listen for anyone curious about the intersection of creativity and cars. Whether you’re an automotive enthusiast or a lover of compelling stories, you won’t want to miss this conversation.

Elana Schurr Sites

LinkedIn: https://www.linkedin.com/in/elana-scherr-9a174013/

Car & Driver Site: https://www.caranddriver.com/author/223081/elana-scherr/

Instagram: https://www.instagram.com/challengeher/

YouTube: https://www.youtube.com/c/Challengeher

Don "The Snake" Prudhommeon Amazon: https://www.amazon.com/Don-Snake-Prudhomme-Life-Beyond/dp/1613255187

Elana's Works Mentioned in Episode:

Plymoth Cuda: https://www.hotrod.com/features/hrdp-1212-cheatin-death-on-the-mountain-1971-plymouth-cuda/

Mexican 1000: https://www.hotrod.com/features/wrecking-and-racing-a-1957-chevy-at-the-2015-norra-mexican-1000-will-change-your-life/

Le Mans: https://www.hotrod.com/features/why-you-should-go-to-the-24-hours-of-le-mans-now-well-next-year/

Land Speed Racing: https://www.hotrod.com/features/streamliners-land-speed-racing/

Don "The Snake" Prudhomme: https://www.nhra.com/news/2020/exclusive-book-excerpt-don-snake-prudhomme-my-life-beyond-1320

Bobby Allison: https://www.motortrend.com/features/nascar-legend-bobby-allison-profile-feature/

Roland Leong: https://www.hotrod.com/news/drag-racing-roland-leong-tuner-profile/

Lotus: https://www.instagram.com/challengeher/reel/DBgqSr5vIRc/

Honda Accord Hybrid Sport vs Camry XSE AWD: https://www.caranddriver.com/features/a63081891/honda-accord-hybrid-sport-l-vs-toyota-camry-xse-awd-compared/

Old Cars USA: https://www.motortrend.com/features/old-car-city-usa-is-full-of-abandoned-muscle-cars-and-classics-3/#google_vignette

Dream Car: https://www.hotrod.com/news/what-would-you-do-for-your-dream-car/

Viper: https://www.hotrod.com/news/really-sleep-on-a-viper-wing-for-this-photo-heres-how-we-did-it/

Merecedes Benz: https://group.mercedes-benz.com/company/tradition/company-history/1885-1886.html

Just Fix It In Post! Links

TikTok: https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Lemon8: https://v.lemon8-app.com/s/OgUvTNFReR

Facebook: https://www.facebook.com/profile.php?id=61567269058223

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Instagram: https://www.instagram.com/justfixitinpostpodcast

Spotify: https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast: https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube: https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music: https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post 

Crafting Authentic Connections: A Journey Through Advertising with Corey Seaton

In this episode of Just Fix It In Post!, I sit down with Corey Seaton, VP Group Creative Director, to dive into his incredible career in advertising. We talk about his early inspirations, growing up in a creative household, and how his father’s career helped shape his path. Corey shares how he went from being a copywriter to leading creative teams, emphasizing the importance of intentionality, cultural connection, and strategic thinking in producing campaigns that truly resonate.

We also explore the challenges of managing creative teams remotely, how AI is influencing the creative process, and what the future of advertising might look like. Corey’s take on diversity in the industry and the evolving tools of the trade offers a refreshing perspective on staying relevant in an ever-changing landscape.

Join me as we uncover the strategies, lessons, and stories that have shaped Corey’s journey—and how they can inspire us all to stay ahead in this fast-moving industry.

Corey Seaton Sites

LinkedIn: https://www.linkedin.com/in/corey-d-seaton-4843553/

Website: http://coreyd-seaton.squarespace.com

Instagram: https://www.instagram.com/coreydseaton/

"X": https://x.com/coreyseaton

Invisible Soldiers Podcast: https://www.youtube.com/@InvisibleSoldiersPodcast

Just Fix It In Post! Links

TikTok: https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Facebook: https://www.facebook.com/profile.php?id=61567269058223

"X" Twitter: https://x.com/fix_it21171

Bluesky: https://bsky.app/profile/justfixitinpost.bsky.social

Instagram: https://www.instagram.com/justfixitinpostpodcast

Spotify: https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast: https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube: https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music: https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post 

"Behind the AI: Creativity, Collaboration, and the Future of Content"

In this episode, Sean sits down with an unconventional guest—yours truly, ChatGPT, the AI designed to assist, inspire, and elevate creative professionals. We explore the evolving relationship between AI and creativity, diving into how AI tools can supercharge workflows, enhance storytelling, and help professionals like photographers, directors, and content producers navigate an ever-changing digital landscape.

From brainstorming podcast scripts to refining digital art, we uncover how AI enhances ideation and problem-solving for the creative industry. We address misconceptions about AI, exploring how it acts as a collaborator, not a replacement for human talent. Looking ahead, we discuss AI’s growing role in content production, post-production workflows, and the future possibilities of human-AI collaboration.

It’s a thought-provoking conversation that highlights how humans and AI can work together to create better, smarter, and faster results. Whether you’re an amateur creator or a seasoned pro, this episode will offer a fresh perspective on the tools shaping the creative industry.

Chat GPT Sites

Website: https://chatgpt.com

Mobile IOS: https://chatgpt.com

Android: https://play.google.com/store/apps/details?id=com.openai.chatgpt

Desktop: chat.openai.com

Works Discussed In Episode

Adobe Sensei (AI-powered automation for tagging, sorting, and editing): https://business.adobe.com/products/sensei/adobe-sensei.html

Adobe Photoshop Scripting and Batch Processing (streamline repetitive tasks): https://helpx.adobe.com/photoshop/using/creating-actions.html

Premiere Pro Smart Tools and Selection Features (intelligent tools to speed up editing): https://helpx.adobe.com/premiere-pro/using/whats-new.html

Just Fix It In Post! Links

TikTok: https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Facebook: https://www.facebook.com/profile.php?id=61567269058223

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Instagram: https://www.instagram.com/justfixitinpostpodcast

Spotify: https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast: https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube: https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music: https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post 

"Driven by Creativity: Mike Brooks on Revolutionizing Automotive Advertising"

In this episode of Just Fix It In Post!, we sit down with Mike Brooks, the creative mind behind some of Chevrolet’s most iconic campaigns and a Creative Director at McCann Detroit. Mike shares his journey from being a kid mesmerized by cars to crafting global campaigns for brands like Cadillac and Chevrolet.

He delves into the art of storytelling through automotive advertising, the challenges of balancing bold creative visions with corporate constraints, and the impact of global trends on brand identity. Mike also opens up about his experience launching the mid-engine Corvette—a project he describes as a monumental shift for General Motors and the automotive industry at large.

From anecdotes about his early fascination with vehicles to insights on industry challenges, Mike’s story is one of passion, resilience, and relentless creativity. This episode is a must-listen for anyone curious about the intersection of advertising, design, and the automotive world.

Mike Brooks Sites

LinkedIn: https://www.linkedin.com/in/mikebrooksdetroit/

Instagram: https://www.instagram.com/mikebrooksie/

Website: https://mikebrookscreative.com/

Behance: https://www.behance.net/mikebrooksie

YouTube: https://www.youtube.com/@SeniorShapeFitness

Works Discussed In Episode

Netflix "Darkwinds": https://www.netflix.com/watch/81788533?trackId=255824129

Just Fix It In Post! Links

TikTok: https://www.tiktok.com/@justfixitinpost?_t=8rYh0Uyvja6&_r=1

Facebook: https://www.facebook.com/profile.php?id=61567269058223

"X" Twitter: https://x.com/fix_it21171

Instagram: https://www.instagram.com/justfixitinpostpodcast

Spotify: https://open.spotify.com/show/5u361QqRQhK3E1Z1pEdCYI?si=37807630883943b1

Apple Podcast: https://podcasts.apple.com/us/podcast/just-fix-it-in-post/id1772480410

YouTube: https://www.youtube.com/@JustFixItInPostPodcast

Amazon Music: https://music.amazon.com/podcasts/b3967a4b-0844-4435-a44a-6ed17f8b9dba/just-fix-it-in-post