Originally debuting in September of 2017, Mike Cherman has grown immensely since this episode released. In this episode, we talk to Mike Cherman, founder of streetwear brand Chinatown Market.  Mike talks about his previous brands, his successes, failures, and lessons learned along the way. Based in Los Angeles, Chinatown Market is known for their graphic printed T's, bootlegged logos.  Hypebeast once said 'No trend is safe from Mike Cherman', testament to his speed to pick up on what's relevant in youth culture. 

On this episode of Inside K-Swiss Podcast, Barney welcomes Gabriella Gomez to the team and podcast. Gabriella is the new marketing director and comes with a powerful resume in music, esports, and fashion. 

Barney and Gabriella talk about the drop culture, esports, and the evolution of influencer marketing. They talk about the strategy of reviving K-Swiss with collaborations and understanding how consumers have changed their buying strategy.

Lastly, Barney and Gabriella share what they are reading to stay inspired and in tune with modern business culture. They end by giving shout outs to @ChaseJarvis, Tyler Babin @babin, and @RedRomina for showing us love on their socials.

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Follow us on Instagram: https://instagram.com/kswiss

Follow Gabriella on Instagram: https://www.instagram.com/gabriellag0mez/

And please show us love by leaving a review and rating the show! 

Show produced by Christian (XIAN) Williams.

On this episode of K-Swiss Live, Barney welcomes Gabriella Gomez to the team and podcast. Gabriella is the new marketing director and comes with a powerful resume in music, esports, and fashion. 

Barney and Gabriella talk about the drop culture, esports, and the evolution of influencer marketing. They talk about the strategy of reviving K-Swiss with collaborations and understanding how consumers have changed their buying strategy.

Lastly, Barney and Gabriella share what they are reading to stay inspired and in tune with modern business culture. They end by giving shout outs to @ChaseJarvis, Tyler Babin @babin, and @RedRomina for showing us love on their socials.

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Follow us on Instagram: https://instagram.com/kswiss

Follow Gabriella on Instagram: https://www.instagram.com/gabriellag0mez/

And please show us love by leaving a review and rating the show! 

Show produced by Christian (XIAN) Williams.

On this episode of K-Swiss Live, Omar welcomes Tyler Schmitt of Vayner Media as a co-host to the podcast. 

Omar and Tyler talk about the social media strategy taught by GaryVee and the importance of value-driven content.  

Tyler shares a personal concept of boulders to pebbles. Where the boulders represent the overarching message and the pebbles represent the small form content. Tyler also shares the importance of using your text message as a social media networking tool.

Finally,  Omar and Tyler finish by giving shout outs to the K-Swiss family.

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Follow us on Instagram: https://instagram.com/kswiss

Follow Tyler on Instagram: https://www.instagram.com/tyler/

And please show us love by leaving a review and rating the show! 

Show produced by Christian (XIAN) Williams.

Omar welcomes to the podcast, visionary, entrepreneur and fashion expert, Ashley Covarrubias. Ashley is the founder and CEO of The Model Experience, an organization that helps aspiring models achieve their ultimate dream of becoming a model. In this episode, Omar and Ashley talk about Ashley's business, the impact she has made as CEO, and what it takes to create a company in the fashion industry. Ashely discusses the importance of knowing your purpose and aligning with people that share your vision and can help you turn that vision into a reality. Finally, Ashley and Omar share their experiences working for organizations that embrace an entrepreneurial culture.

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Podcast production by FullCast

Barney and Omar are back with a weekly update to discuss the latest releases, current collaborations, business tips and tease the upcoming Breaking Bad collaboration.

First they talk about Coastal Clean Up Day and K-Swiss's involvement with advocacy group Heal The Bay.  

Barney shares great advice on brand voice and positioning. He also shares three important trends in marketing and brand communication that will set you apart.

Finally,  Barney and Omar finish by giving shout outs and tease the next collaboration happening in October with Breaking Bad.

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Follow us on Instagram : https://instagram.com/kswiss

And please show us love by leaving a review and rating the show! 

Show produced by Christian (XIAN) Williams.

Introducing "Inside K-Swiss" a new podcast series that gives you an inside look at what is happening at K-Swiss. 

On the first episode, Barney and Omar discuss the the latest releases, current collaborations, and tease the upcoming GaryVee 005.  

First, they talk in detail about 'The Startup', a purpose-built sneaker for entrepreneurs. They discuss what the colors represent, materials used, the talent they worked with, and briefly tease the next colorway called "Confidence". 

They also talk about the latest collaboration with Heal The Bay, an environmental nonprofit dedicated to making coastal waters safer and cleaner. 

Finally,  Barney and Omar finish by giving shout outs and leaving the listeners with a giveaway challenge for a chance to win a pair of The Startup 'Confidence' sneakers. 

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Follow us on Instagram : https://instagram.com/kswiss

Please show us love by leaving a review and rating the show! 

Omar welcomes to the podcast, founder of Trufan, investor, 3-time TEDx Speaker & UN Youth Ambassador, Swish Goswami. In this episode, Omar and Swish talk about how Swish at the age of 22 is completely disrupting the market in few different places. Swish shares how he co-founded Trufan which started just as a product that would show you your influential and engaged followers on Twitter, Instagram and YouTube and how it has evolved into Social Intelligence, which is the ability to find new audiences that are prime for conversion. Swish also shares his advice to all the hustlers and people who are in a fast-paced environment to take a step back and take care of their personal health because when you lose it, you lose the ability to do everything else.

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Podcast production by FullCast

Omar welcomes to the podcast, visionary, entrepreneur and life coach, Keven Stirdivant. Keven is the founder of KASE Real Estate, an organization that specializes in Southern California luxury real estate. Keven is also the host of Project Mindset, a podcast that aims to uplift, inspire and awaken people to fulfill their true potential. In this episode, Omar and Keven talk about Keven's entrepreneurial journey, from becoming a life coach in his teenage years to running one of the most successful real estate companies in the country. Keven opens up about tragedies he has faced throughout his life, the heavy influence that the skateboard and hip-hop culture has had on his life, and the importance of forging meaningful relationships.

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Podcast production by FullCast

Welcome to the brand new K-Swiss podcast, Turning Pro, a show that interviews creatives, hustlers, and young professionals who have turned their passions into their careers. In this episode, Omar welcomes singer, songwriter, fashion influencer and entrepreneur, BOSCO. After deciding college was no longer for her, BOSCO dropped out to pursue her entrepreneurial dream of starting her own creative agency, Slug. BOSCO talks about the importance of surrounding herself with the right people along her entrepreneurial journey. She advocates for giving back to the community and stresses that it is a vital part of her success. -care and self-love in order to be the best she can be. Finally, BOSCO shares her vision for her future goals, which include winning a Grammy, working with Frank Ocean and starting her own record label.

Listen to all our past episodes: https://kswiss.com/pages/kswiss-radio

Podcast production by FullCast