own your stuff and find a coach
“it’s not about me, it never was, it never will be”
progressions vs substitutions vs scales
pyramid of caring and tools
lots of caring coaches that can’t make money
“if it’s not a fuck yeah it’s a no!” in terms of being a coach
“they don’t know me, they don’t love me, they don’t trust me”
how to show you care? volunteer hundreds of hours at a middle school PE program
GPP vs. strength + metcon
How to win friends and influence people
using story brand as a coach
bad experiences at cf gym
franchises - Mcdonald’s Is a franchise - did you have the best burger of your life there? no
selling people on your gym is qualifying them for you or recommending them elsewhere
www.coachlikeyoumeanit.com