Today we’re joined by a true marketing powerhouse in the beauty and wellness industry. She’s a keynote speaker, a podcaster, and the founder & CEO of Maya, which is a cutting-edge client recruitment and marketing platform that has already matched over half a million clients with beauty professionals, driving an incredible $20 million in revenue. Her ambitious mission is to generate $500 million for her members by the end of 2025 and I have a feeling she just might do it. She’s here to revolutionize support for beauty businesses. Let’s dive into this week’s Headcase with modern marketing guru, Kati Whitledge!

• 4:08 - Kati's journey in the beauty industry

• 19:50 - The development of Maya and its impact

• 20:05 - Challenges and opportunities in marketing

• 21:33 - Implementing effective marketing strategies

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