Welcome back everyone. Please join us as your hosts Doug and Jeremy discuss the history and evolution of the Swiss Watch Shows. In this episode we go into detail outlining the history of the former Basel Watch and Jewellery Show which dated back to 1917. We discuss how the show grew, the early history and the modern history as mechanical watchmaking entered the modern era with a renaissance of fine watchmaking beginning in the late 1980's. We discuss the historical importance of the Basel Fair and also the emergence and the reasons for establishing a second important show in Genève, Switzerland. Initially the Genève show was called SIHH. Today the show has evolved into Watches and Wonders. Jeremy goes into detail and describes the experience enjoyed at the shows from the perspective of a retailer. Midway through the episode we are joined by friend of the pod, Scott Rosen. Scott, brings his experience as a vendor to the episode. As former USA Brand President for both Hublot and Vacheron Constantin, Scott relates a unique perspective from the point of view of the Manufacturer exhibiting at the all-important Swiss trade shows. As always, it is a fun and free-flowing conversation with deep insights and a little nostalgia thrown in for good measure. We hope that you enjoy this episode of Keeping Time Podcast. Thank you for downloading and supporting independent media.

As always, Keeping Time host Jeremy Oster and co-host Doug Hoyt present an engaging, unscripted conversation designed to bring to listeners the inside track in today's world of fine watchmaking.

Thank you for downloading, sharing and enjoying Keeping Time podcast. You are the reason that we do what we do.

Visit our blog page for the list of podcasts and photos relating to topics discussed. https://blog.osterjewelers.com/category/podcast/