This is QuickByte, your 5-minute digital dose of tech news and marketing tips.

Topics covered:

- Why site speed is the most important ranking factor

- What a business can do to improve its site speed quickly

- Why a high-quality server and hosting platform matters

- The importance of image resizing and how to do it easily

- How to test your site speed

- What site speed you should aim for

Resources mentioned:

- https://tools.pingdom.com/

- https://bulkresizephotos.com/

- https://gtmetrix.com/analyze.html

Brought to you by Lance Montana, an independent digital-first agency based in Brisbane, Australia. You can get in touch on all the important networks @lancemontana, and find more free resources on https://lancemontana.com.au/

In the very first episode of Keyword on the Street, we’re talking about how to execute a successful rebrand without losing those hard-earned search rankings.

Topics covered:

- What a business should do to prepare for a business name change

- What a site crawl is, and our favourite resources for running site crawls

- Why you should consider including search-optimised keywords in your new business name

- How to protect your business from losing customers after a name change

- Why you need to redirect backlinks and how to do this in the most effective way possible

- How to get your new site showing up in Google ASAP

Resources mentioned:

- https://ahrefs.com/

- https://hub.alexa.com/

- https://majestic.com/

- https://www.screamingfrog.co.uk/seo-spider/

Brought to you by Lance Montana, an independent digital-first agency based in Brisbane, Australia. You can get in touch on all the important networks @lancemontana, and find more free resources on https://lancemontana.com.au/