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In Kill Your Logo's very first brand case study, Rob shares a special checkout experience he recently had and how you can steal some of that magic for your own business.
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Full show notes and links at https://www.modular.studio/podcast/flipping-the-checkout-script-bondi-boost
Shipping fees often feel like a necessary evil in the world of eCommerce, but Rob's got some tips for how to make them disappear for your customers.
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Full show notes and links at https://www.modular.studio/podcast/should-you-charge-for-shipping
Alex lays out the minimum you'll need for your brand when starting your business, from file types to colour codes.
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Full show notes and links at https://www.modular.studio/podcast/what-should-you-receive-from-your-designer
Alex and Rob discuss perceived value – a crucial concept that helps you attract the customers who believe in what you do and safely ignore those who don't.
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Full show notes and links at https://www.modular.studio/podcast/the-120-yoga-mat
Alex, Rob and Will each talk about a brand they love and the lessons small business owners can learn from them.
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Full show notes and links at https://www.modular.studio/podcast/brands-we-love
Rob and Alex cover some of the different ways you can reveal the uniqueness of your brand outside of your logo or your advertising.
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Full show notes and links at https://www.modular.studio/podcast/alternative-ways-to-tell-your-brands-story
Rob and Alex share three things to look for when trying to hire a marketer or marketing agency.
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Full show notes and links at https://www.modular.studio/podcast/how-do-you-vet-a-marketing-agency
When should you pay a designer to create materials for your business and when should you use WordArt instead? Alex and Rob give you three questions you can ask yourself before you decide to pay a graphic designer.
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Full show notes and links at https://www.modular.studio/podcast/when-should-you-invest-in-design
Do you have a website that you are scared of editing? Do you not even have a website yet and are struggling to figure out where you should start? Do you want to hear a harrowing tale of drunken midnight manslaughter? Listen to this episode.
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Full show notes and links at https://www.modular.studio/podcast/fire-your-wordpress-developer.
What's in a name? A whole lot more than you think. In this episode, Alex and Rob share seven criteria for a good business name.
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Full show notes and links at https://www.modular.studio/podcast/dont-name-your-own-business
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