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A viral video promises to stop a warlord, igniting global frenzy before collapsing into scandal, backlash, and one very public unraveling.
This episode revisits Kony 2012, charting how a polished campaign about Joseph Kony and the LRA captured worldwide attention through emotional storytelling and social media hype. We explore the action kits, the celebrity endorsements, the evangelical funding, and the rapid shift from praise to ridicule as the movement fell apart and achieved almost nothing on the ground.
Topics include
Resources and Further Reading
Host & Show Info
Community & Calls to Action
Share this episode with a friend! If you enjoyed it, tag us on social media and let us know your favourite takeaway.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
By Kyle Risi & Adam Cox, Bleav4.9
6161 ratings
A viral video promises to stop a warlord, igniting global frenzy before collapsing into scandal, backlash, and one very public unraveling.
This episode revisits Kony 2012, charting how a polished campaign about Joseph Kony and the LRA captured worldwide attention through emotional storytelling and social media hype. We explore the action kits, the celebrity endorsements, the evangelical funding, and the rapid shift from praise to ridicule as the movement fell apart and achieved almost nothing on the ground.
Topics include
Resources and Further Reading
Host & Show Info
Community & Calls to Action
Share this episode with a friend! If you enjoyed it, tag us on social media and let us know your favourite takeaway.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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