Kris Murray's Child Care Business Success Talk

When is the last time you asked your teachers for the truth about how much they pay for their own classroom supplies? According to a nationwide study that just came out, teachers are paying for 87% of their own classroom supplies

Are you having problems with child and family turnover? At our Child Care Success Summit a few weeks ago, industry expert Dennis Vickers spoke to the crowd and cited this statistic: 50% of child and family turnover happens within the first 60-90 days after enrollment. That means HALF of the families that leave your center do so soon after enrolling.

We are still basking in the "afterglow" of the Child Care Success Summit, last week in Las Vegas. So many lives and businesses were transformed.

Here are a few great ways to incorporate demonstrations into your child care marketing campaign

Do you know what the Zero Moment of Truth is and why it is changing how and when you market?

Devin discussed this major change at last years Child Care Success Summit is Atlanta, GA. If you want to continue to have a full early childhood education program, or want to fill the program you already have you need to start educating your prospects earlier than ever before.

Are you using one of the key secret ingredients when marketing your child care? Reviews and testimonials are a great way to provide credibility and create a trusting relationship with parents. Learn how to easily get testimonials and use them in your marketing to grow enrollment at your child care.

Are you going to be ready when it comes time to sell your child care business? Having an exit strategy means being smart about running your child care business so you can get what it is worth when it comes time to sell.

As child care owners and directors, many of you understandably have never been trained in creating effective marketing materials, including brochures. So I’d like to share with you the three “must-haves” you need to make your child care brochure stand out and work harder for you.

Discover what makes a successful child care owner. It is probably not what you think!

Do you use numbers in your marketing messages at your child care? Using numbers such as the amount of families you have served, or the number of years of experience your teachers have, will help create trust with your prospects and give a sense of longevity in the child care market.