Kristi Lee is the host of Canadian True Crime, a show that has eclipsed 75 million downloads over 200 episodes. I spoke with Kristi about her path that ultimately led her into podcasting. Kristi told me about how a family move and her husband’s love of hockey brought them to Toronto, where she eventually turned her obsession with true crime shows like Casefile and They Walk Among Us into her own podcast in 2016.

She tells me about those early days, working late at night after her kids went to bed, teaching herself Audacity and spending a full week crafting her first episode on the Paul Bernardo case. We covered how storytelling has evolved through cases like Cody Legebokoff and Victoria Stafford, and the powerful moment she heard from a victim’s father who appreciated her work.

We also got real about monetizing a podcast in Canada, why she chose ACast and dynamic ad insertion to fill a small bucket, and how she’s built a small but trusted team while staying very hands-on. Kristi closes by sharing her plans to tackle complex topics like human trafficking, emphasizing trauma-informed, ethical storytelling and a strong sense of responsibility to victims and communities.

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