“Pitching an idea or a concept to decision-makers is a nerve-wrecking process to some people – and a walk in the park for others. Notwithstanding lack or richness in personal skills everyone can learn to create a better pitch and increase the chance of pitching successfully.
The lecture is focusing on the ingredients for a strong, convincing pitch, understanding the importance of concise preparation and then enjoying it!
The session is meant to understand the importance of a good, consistent and yet brief technique of communication that enables to present a project in a few words and yet, never forgetting the intention to sell to the listener.
Communication skills are by far the most forgotten aspect of the selling process. It is not just a question of a good marketing mix. It deals with two main elements:
•RESEARCH AND PREPARATION, before approaching any type of buyers
•Then, LEARN HOW TO PITCH with clarity, consistency and persuasion”
Lecturer: Sibylle Kurz
Produced by Kulturakademin in cooperation with Film i Skåne, Alma Manusutbildning, BoostHBG, Teatercentrum Södra, Danscentrum Syd, Musikcentrum Syd (June 10 2018).