Ladies Who Level Up w/ Anthoni Allen-Zouhry

Episode 2 of Ladies Who Level Up tackles the most underrated page in the Strategy Sheets: My Vision For My Brand.

This is the sheet most women rush through or underfill and it's the one that costs them the most, because without a clear documented vision, every other strategic decision has no destination to aim at.

In this episode, Anthoni reframes brand vision as a strategic tool — not a soft exercise — and walks through exactly how to use Sheet Two to create the anchor that guides every offer, every content decision, and every opportunity you say yes or no to this year.

In this episode:

- Why your vision document is the most important filter in your strategy

- The visualization exercise to do before you write a single word on this sheet

- How to answer all four guiding questions: brand stand, reputation, what you've stopped tolerating, and revenue feeling

- Why writing your vision in the present tense changes how your brain responds to it

- The fear that stops women from writing their real vision — and why you need to write it anyway

- How Sheet Two connects to and informs every other sheet in the framework

This episode is designed to be listened to before or while completing Sheet Two. Free-write. Full paragraphs. No editing.

The Strategy Sheets are available now HERE. Six pages. Ninety minutes. Your complete brand strategy.

New episodes weekly. Follow @anthoniallen on Instagram.

You've answered the "who is your ideal customer" question a hundred times. And there's a good chance you've been getting it wrong every single time.

In Episode 1 of Ladies Who Level Up, Anthoni Allen goes deep on Sheet One of the Strategy Sheets framework — About My Business — and breaks down the foundational questions that most women rush through and get wrong before they ever touch strategy.

This episode will change how you think about your customer, your offer, and your income goal. All three of those things are probably vaguer than you think. By the end of this episode, that changes.

In this episode:

• Why demographics are not a customer description — and what you actually need to write instead
• How to identify your one hero offer and why having more than one is hurting you
• The income goal exercise that tells you exactly how many units you need to sell
• What a real differentiator sounds like — and why "I'm authentic" doesn't count
• The values question that protects your brand from opportunities that look good and feel wrong

This episode is designed to be completed alongside Sheet One of the Strategy Sheets. Pen in hand. No skipping.

Grab the Strategy Sheets at HERE— six pages, ninety minutes, your complete brand strategy built by you.

Follow @anthoniallen on Instagram and tag us when you listen.

Ladies Who Level Up is back and this time, we mean business.

In this intro episode, host Anthoni Allen sets the foundation for everything this show is built to do: give women in business the strategy that most people only access inside expensive coaching programs — and put it right here, for free.

If you've been building your brand by feel — posting when inspired, pivoting when something doesn't land, and wondering why the growth isn't matching the effort — this episode is your wake-up call and your starting point.

In this episode:

- Why strategy is the most important thing your brand is missing right now

- Who this show is built for (and who it's not)

- A full breakdown of the six-episode series and the Strategy Sheets framework

- The five mindset shifts you need before you open the sheets

- Why the women who grow fastest are not the most talented — they're the most strategic

This is not a motivation podcast. This is a blueprint. Pull up a seat.

Ready to do the actual work? The Strategy Sheets — the six-page framework this entire series is built around — are available now. Grab them HERE and complete them alongside each episode for maximum impact.

Follow @anthoniallen and our community @ladieswholevelup on Instagram and tag us when you listen.

OMGGGGGGGG!!! It’s officially here — The Strategy Journal is now available!

This isn’t just a notebook. It’s your plug-and-play blueprint to build, implement, and track your 2025 strategy with intention and clarity.

Inside, you’ll find:

• Proven strategy templates to help you plug in your ideas and turn them into actionable steps

• Quarterly and monthly breakdowns so you can map out your goals in bite-sized pieces that actually get done

• A clear system to help you analyze your business goals through your income-generating pillars

• Prompts that bring your brand vision, message, and mission into focus

Whether you're building your personal brand, scaling your business, or starting fresh — this journal was created to guide you every step of the way.

I’m so proud of this project, and I truly hope it helps you stay on track, build momentum, and accomplish everything you set out to do in 2025.

Grab your Strategy Journal today and start planning with purpose.
Order Now Here

In this powerful episode, we sit down with Global Beauty Educator, influencer, activist, and boss entrepreneur Tamanna Roashan (@DressYourFace) to uncover the business behind the beauty.

From producing six-figure international masterclasses to launching her brand DYF Beauty, to using her platform to raise thousands for humanitarian causes—Tamanna shares the mindset, moves, and mastery it takes to scale your brand and create impact that matters.

💼 Learn how she balances it all—content, community, clients, and causes—and what it really takes to grow a beauty brand from the ground up.

👇 TAP BELOW TO CONNECT + EXPLORE LINKS:

🔗 Follow Tamanna Roashan:
Instagram – https://instagram.com/dressyourface
DYF Beauty – https://dyfbeauty.com

🎙️ Connect with the Host, Anthoni Allen-Zouhry:
Instagram – https://instagram.com/anthoniallen
Podcast Page – https://www.anthoniallen.com

🔥 Want to grow your brand and get paid doing what you love? Start here:
📓 Grab the Brand Strategy Journal:
👉 https://levelup.anthoniallen.com/strategyjournal

🌟 Join the Brand New You Course:
👉 https://levelup.anthoniallen.com/BRANDNEWYOUSALES

🎯 Get on the Pitch It Waitlist (learn to pitch like a pro):
👉 https://levelup.anthoniallen.com/pitchwaitlist-page

📩 For sponsorships, interviews, or media inquiries:
[email protected]

In this episode of Level Up in Life, Level Up in Business, I get real about the support we don’t always see when building a business. I’m sharing the raw moments from my journey—times when I had no support at all, how I kept showing up anyway, and the emotional rollercoaster of navigating overwhelming support when I finally got it. I’m also breaking down 4 things you can do when no one supports your business, so you keep leveling up no matter who’s watching.

💬 Don’t forget to like, subscribe, and leave a comment—let me know how this episode landed with you and what part of your journey you’re in right now.

Let’s build, even when it’s quiet. 💼

🔥 Want the full strategy? Grab my Brand Strategy Journal and start mapping out your brand blueprint today:
👉 https://levelup.anthoniallen.com/strategyjournal​

🌟 Need help building your brand from the ground up? Join the Brand New You course:
👉 https://levelup.anthoniallen.com/BRANDNEWYOUSALES​

🎯 Want to land brand deals? Get on the Pitch It waitlist and learn how to confidently pitch yourself and get paid:
👉 https://levelup.anthoniallen.com/pitchwaitlist-page​

Then reply to this email and tell me—what’s the first move you’re making for your brand this week?

Let’s connect:​
📲 Instagram: @anthoniallen​
💼 Branding Tips: @aallengroup​
🎥 BTS & Real Talk: @anthoniallen​

The difference between those who win and those who wait? Action. In this episode, I break down the mindset shift you need and the exact steps I’d take if I were starting a brand tomorrow. From building a clear personal brand, to creating content that builds authority, to launching a digital product that grows your email list—this is your no-fluff blueprint to start now.

Ready to level up in life and business? Let’s get into it.

📲 Follow me on IG: [@anthoniallen]

📝 Grab the PRE SALE Strategy Journal: HERE

🌐 Explore more and join my community HERE

If your brand isn’t gaining traction, you might be making one of these common mistakes! Let’s break them down:

🚨 No Clear Messaging – If people don’t instantly get what you do, you’re losing them. Clarity = Cash.

🚨 Inconsistent Branding – Mismatched visuals and messaging make you look unprofessional. Cohesion builds trust!

🚨 No Strategy, Just Posting – Random content won’t get results. You need a plan that converts.

🚨 Ignoring Your Personal Brand – People connect with people, not just logos. Show up and stand out!

Fix these mistakes and start building a brand that works for YOU. 🎧 Listen now!

🚀 Join Me for a Live Branding Webinar Next Week!

Want to dive deeper and get real-time coaching on building a brand that actually converts? I’m hosting a live webinar next week, and you need to be there!

✅ Learn how to position yourself as an authority
✅ Get strategies to create consistent, impactful content
✅ Walk away with a roadmap to level up your brand

REGISTER HERE

Your brand isn’t just about what you sell—it’s about who you serve and how you connect. In this mini solo episode of the Brand Moment Series, I’m breaking down the power of building a strong community and why it’s a game-changer for your brand’s success.

Want to know why people buy from those they trust? How engagement fuels growth? Why brand loyalty is EVERYTHING? This episode is for you!

But if you’re ready for the full breakdown on how to build, nurture, and fuel your community for long-term success, join the Brand New You course and take your brand to the next level! 💡✨

👉 Sign up for the Brand New You course here:

[https://levelup.anthoniallen.com/BRANDNEWYOUSALES](https://levelup.anthoniallen.com/BRANDNEWYOUSALES)

🔥 Need a proven strategy to close deals? Pre-order your Sales Strategy Journal and start mapping out your next brand collaboration:

[https://levelup.anthoniallen.com/strategyjournal](https://levelup.anthoniallen.com/strategyjournal)

🎯 Want to refine your pitch even more? Join the waitlist for my upcoming Pitch It course, where I’ll guide you step-by-step on how to create and deliver a winning pitch that brands can’t ignore!

[https://levelup.anthoniallen.com/pitchwaitlist-page](https://levelup.anthoniallen.com/pitchwaitlist-page)

🎧 Tune in now & drop a 🔥 if you’re building YOUR community the right way! #BrandNewYou #CommunityIsEverything #LevelUpYourBrand

🎙️ Brand Moment Series: How to Pitch Yourself to Brands Like a Pro

In this quick episode of the Brand Moment Series, we’re diving into the essentials of pitching yourself to brands! You’ll get actionable tips that you can start using **right now** to craft a compelling pitch, showcase your unique value, and secure brand partnerships with confidence.

Want to take your pitching game to the next level? This topic is covered in-depth in the Brand New You course, where I break down everything you need to know about mastering personal and business branding—including a full session on pitching.

🚀 Sign up for the Brand New You course here: [https://levelup.anthoniallen.com/BRANDNEWYOUSALES](https://levelup.anthoniallen.com/BRANDNEWYOUSALES)

🔥 Ready to develop your strategy? Pre-order your Sales Strategy Journal here:[https://levelup.anthoniallen.com/strategyjournal](https://levelup.anthoniallen.com/strategyjournal)

🎯 Want to go even deeper? Join the waitlist for my upcoming ‘Pitch It’ course: [https://levelup.anthoniallen.com/pitchwaitlist-page](https://levelup.anthoniallen.com/pitchwaitlist-page)

Don’t forget to like, share, and subscribe for more branding insights and quick wins! 💡✨ #LevelUpYourBrand #BrandNewYou #ThePerfectPitch