Lance is the creator of The Influence Formula and the popular Influence Spectrum Quiz. As a professional speaker, he has shared his groundbreaking formula with audiences across the country. His background includes time as a prolific fundraiser, dynamic sales trainer, highly-rated professor, and published author. He has a bachelor's degree in marketing and a master's degree in executive leadership. Lance is married and has six kids; they are all boys except for five of them. In his spare time, he enjoys competing in Mr. Clean look-alike competitions.