Kat Napolitano, of KatNap Fitness, joins Mark Alyn on Late Night Health Radio to talk about role models in fitness. Think these things don’t make a difference? Think again!
Role models still affect us all at any age and this is particularly true in the fitness world where we are still only seeing skinny, chiseled and muscled trainers to inspire us to workout. But statistics show that this isn’t working. 60% of American adults still don't get the recommended amount of physical activity, and over 25% of adults are not active at all.
There is a sea change in many industries of more realistic role models for body image starting to appear. Oprah is probably the most well-known headliner to bring a new image to health and weight loss as the new face of Weight Watchers and it is making a major impact. For the FIRST TIME EVER, Sports Illustrated put a curvy model on one of the covers (you go Ashley Graham!) Barbie just launched a new line of dolls to reflect the changes in what we see as beauty.
In the fitness industry, apparel brands are adding plus size lines at a rapid pace. Considering the average clothing size for the American woman is a 14, brands must meet the consumer’s needs. LIVI Active, C9 Champion, Zella, The Warm Up by Jessica Simpson, NOLA, Torrid Active – the list grows daily. So why haven’t the role models caught up with the fashion? If you have plus size athletic wear, shouldn’t you have a plus size fitness person guiding people in their fitness? There is a disconnect and Kat hopes to help connect the two, which is why Kat launched KatNap Fitness last November. By just changing who you follow in a workout can mean the difference between success and failure and the reality is, these millions of people who are not a size 2, like some Late Night Health Radio listeners, want someone else to inspire and motivate them. Quite simply, many people are disconnected to the fitness person they are supposed to workout with.
Only when we have people that we can relate to and identify with, can we have motivation and inspiration, which leads to success. And the reality is that the skinny, super fit trainer is not always the best person for the job.