If launching your products or services feels like late-night scrambling, crying into your laptop, or completely burning out — I’ve been there too. In this episode, I’m sharing how I rewired my relationship with launching and built a sustainable system that allows me (and now my clients) to hit launch goals without sacrificing health, sleep, or sanity.

You’ll learn:

TIMESTAMPS

00:30 – Setting Sustainable Intentions

00:49 – Personal Experiences with Burnout

02:41 – Annual Launch Planning

04:00 – Categorizing Your Launches

05:09 – Staggering Your Launches

05:43 – Advanced Planning for Success

08:13 – Realistic and Ambitious Targets

10:12 – Centralized Launch Strategy

11:25 – Launch Pivots

13:17 – Traffic and Nurturing Strategies

14:21 – Conversion Techniques

14:55 – Content Planning and Execution

15:51 – Post-Launch Strategies

16:28 – Executing Sustainably

17:10 – Self-Care During Launches

18:34 – Documenting Learnings and Results

RESOURCES MENTIONED

→ Sustain Your Launch: https://selinaho.com/launch

→ The Complete Sustain Your Success Ecosystem: https://selinaho.com/sys

→ Your Success Roadmap (Free Course): https://selinaho.com/roadmap

SUPPORT TO SUCCEED

→ Confessions of a Conscious CEO newsletter: https://ceo-confessions.beehiiv.com

→ Start a business with the free Build a Sustaining Business program: https://selinaho.com/basb

→ Grow your business with the Sustain Your Success course suite — start with the free Your Success Roadmap: https://selinaho.com/roadmap

LET’S CONNECT

→ Newsletter: https://ceo-confessions.beehiiv.com 

→ Instagram: https://www.instagram.com/selinajho   

→ LinkedIn: https://www.linkedin.com/in/selinaho 

→ TikTok: https://www.tiktok.com/@selinajho_