In this episode, you’ll learn:

- The pros and cons of a Soft Launch strategy.

- How to determine if it’s the best launch strategy for your next offer.

- The process we followed to launch In Tandem Studios and book $12k worth of beta projects within a few weeks.

Links:

🍦 FREE! The Soft Launch Planner: https://samarabortz.myflodesk.com/soft-launch-planner

🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching

✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist

💕 Instagram Community: https://www.instagram.com/samara.bortz

💌 Weekly Newsletter: The Heart Behind It: https://samarabortz.substack.com/

This episode is a guest interview with Isobel Griffin, a copywriter who specializes in feel good web copy for creatives and small business owners.

We discuss:

Isobel's unexpected journey to becoming a copywriter!

Advice for aspiring entrepreneurs and the importance of trusting your gut, having patience, and leaning into pivots.

Connect with Isobel:

Instagram: https://www.instagram.com/isobel.griffin/

Website: https://isobelgriffin.com/

Our new collaboration – In Tandem Studios: https://intandemstudios.com/

Links:

🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching

✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist

💕 Instagram Community: https://www.instagram.com/samara.bortz

💌 Weekly Newsletter: The Heart Behind It

In this episode, we dive deep into the world of imposter syndrome and how it affects creative entrepreneurs like you. We explore:

Why imposter syndrome is so common, especially during times of transition and growth.

The difference between imposter syndrome that signals a need for change and imposter syndrome that stems from fear.

Practical tools for overcoming imposter syndrome, including the powerful "Find the Proof" exercise.

How to cultivate self-compassion and seek support when navigating self-doubt.

Plus, I share personal stories of my own struggles with imposter syndrome and the lessons I've learned along the way. Get ready to ditch the doubt and step into your power!

Links:

🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching

✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist

💕 Instagram Community: https://www.instagram.com/samara.bortz

💌 Weekly Newsletter: The Heart Behind It

n this episode, I offer a perspective shift and action step to help you create more magnetic messaging for your high-ticket service. Plus, an invitation to join the January 2025 cohort of The Expansion Collective! We kick off on January 23rd. Use the code ‘LETSEXPAND’ for $150 off any payment plan.

Links:

🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching

✨ Private Mentorship Waitlist for Q2 2025: https://samarabortz.myflodesk.com/mentorship-waitlist

💕 Instagram Community: https://www.instagram.com/samara.bortz

💌 Weekly Newsletter: The Heart Behind It

Building "authority" online doesn't have to feel icky. In this episode, learn how to cultivate trust and credibility with your audience to help prop up your offers in your sales process. I break down two different content pillars for Instagram grid posts with examples and frameworks you can adapt for your offers. Join the January 2025 cohort of The Expansion Collective!

Links:

🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching

✨ Private Mentorship Application: https://samarabortz.com/private-mentorship

💌 Weekly Newsletter: The Heart Behind It: https://samarabortz.substack.com/

💕 Instagram Community: https://www.instagram.com/samara.bortz

Tired of staring at your phone, feeling stressed because you have nothing to post on Instagram today? In this episode, I'm breaking down my structured approach to batching engaging IG content that attracts dream clients. No more random posting! Learn how to plan and execute a content strategy that feels good and leaves room for creative freedom.

Links:

🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching

✨ Private Mentorship Options: https://samarabortz.com/private-mentorship

💌 Weekly Newsletter: The Heart Behind It: https://samarabortz.substack.com/

💕 Instagram Community: https://www.instagram.com/samara.bortz

This is the first episode of The Lead With Heart Podcast. I'm your host, Samara Bortz – a business coach for creatives who are growing their income and impact.

🦋 The Expansion Collective: https://samarabortz.com/group-business-coaching

✨ Private Mentorship Options: https://samarabortz.com/private-mentorship

💌 Weekly Newsletter: The Heart Behind It: https://samarabortz.substack.com/

💕 Instagram Community: https://www.instagram.com/samara.bortz