Lead With Your Brand!™

Welcome to the final week of the #LeadWithYourBrandChallenge! Each week in January, Jayzen is breaking down the Lead With Your Brand system into its five steps. Every Tuesday, listen to the podcast & learn about the next step to build your personal brand and help you toward your next Career Breakthrough!  There are even free downloadable worksheets with each step to help you in the process. Visit jayzenpatria.com/newyear to learn more.

Step Five : Promote Yourself

You have heard the old saying, “if a tree falls in a forest and no one is around to hear it, does it really make a sound?” The same thing is true about your brand. You can do all of the work to put it down on paper and be thoughtful about your actions and your choices. But, if no one is hearing about it, nobody knows about you.

There are three ways to really think about this. One is your advertisement. This is what you say about yourself. You control this message. What is your elevator pitch? How do you show up on brand and what do you say in a meeting or on a conference call.

Second, is all about your influencers – your SuperFans.  Who are the people that are your brand ambassadors? These SuperFans love you and talk about you when you’re not in the room. What have you done lately to make sure that you are top of their mind?

The final element is word-of-mouth. There is no easy solution to this. You must show up on-brand with your actions and behaviors every single day. This is what people say about you when you’re not in the room. This should be an amazing tailwind that helps your brand move further and faster in the right direction. Without self-management, it could wind up being a headwind that is causing drag on your brand.

This week, Jayzen is excited to welcome Laura Hertz to the show.  She is the co-founder and CEO of Gifts for Good: an innovative startup whose mission is to disrupt the world of business gifting. Gifts for Good’s digital platform is the only resource in the $100 billion corporate gifting industry that curates premium and purposeful gifts that give back.

Guest Bio

Lura Hertz

Co-Founder & Chief Executive Officer

Gifts for Good

Millennial entrepreneur, Laura Hertz, is the co-founder and CEO of Gifts for Good: an innovative, millennial-driven, and socially conscious startup whose mission is to disrupt the world of business gifting. As an agent of change for both large corporations and smaller companies alike, Gifts for Good’s digital platform is the only resource in the $100 billion corporate gifting industry that curates premium and purposeful gifts that give back.

Prior to co-founding Gifts for Good, Laura served as the Creative Director of Cultural Outreach where she helped mortgage and real estate professionals better reach and serve the next generation of  homebuyers through cutting-edge training, marketing, and diversity recruitment solutions. She also served as an Audit Senior Associate at Deloitte, where she helped to mitigate potential risks within client accounting, internal control and operating procedures for leading financial institutions.

Laura studied Business Administration at UC Berkeley's Haas School of Business and later earned her Master’s in Social Entrepreneurship at the University of Southern California Marshall School of Business. She is a frequent speaker on social enterprise, cause marketing, and the role of innovation and corporate social responsibility in philanthropy.

Her work has been featured in Inc., U.S. News & World Report, CNBC, and the TODAY Show. In2020, Laura was named a Forbes Magazine ‘30 Under 30’ in the Social Entrepreneur category.

Links 

To book Jayzen for a speaking engagement or workshop visit Jayzenpatria.com

Learn more about Gifts for Good at giftsforgood.com

Welcome to Week 4 of the #LeadWithYourBrandChallenge! Each week in January, Jayzen is breaking down the Lead With Your Brand system into its five steps. Every Tuesday, listen to the podcast & learn about the next step to build your personal brand and help you toward your next Career Breakthrough!  There are even free downloadable worksheets with each step to help you in the process. Visit jayzenpatria.com/newyear to learn more.

Step Four: Keep Up Your Image

Now that you have created your five to eight SuperSized brand attributes, you have to live them every single day. The bottom line is a Brand isn’t about words that you put on paper. It’s about the actions and the choices you make every single day. Take those brand attributes and peel the layers back. Imagine that you are on a reality show. We have had a film crew follow you all last week. We are playing the tape back and watching. What are the things that we would see do? What would we hear you say and how would you say it? What are the things you do that we would label as your brand attributes? Ultimately, leading with your brand is about observable actions and behaviors that you must demonstrate every day. Document a list of these behaviors and start emulating them in a consciously, competent way.

Great brands think about their brand filter. Create your formula that determines the way that you dress, the way that you maintain your office space, and most importantly, the way you create your signature projects. No matter how boring a project or task you’ve been given, you can do it in a way that brings your brand attributes to life and really promotes you.

Jayzen is thrilled to welcome Andrew Howlett, the CEO of Struck, to the show. Strategically boosting brand awareness, engagement, and growth and with expertise in rebranding, repositioning, and preparing for fundraising, Struck is at the forefront of brand transformation. As Struck’s CEO, Andrew is a visionary leader, dedicated to reshaping brands in destination marketing, outdoor recreation, and biotech. With a penchant for big-picture thinking, he’s constantly ahead of the curve, anticipating industry shifts and client needs, pushing Struck to excel.

Guest Bio

Andrew Howlett

CEO

Struck

Andrew Howlett, CEO of Struck, is a visionary leader with a passion for transforming brands across diverse industries, including destination marketing, outdoor recreation, and biotech. Andrew revels in big-picture thinking. He constantly strategizes, thinking and working a few steps ahead to anticipate our industry’s direction, our clients’ needs, and all the ways we can become a better Struck. Andrew spent his early career in finance and tech, before finding his biggest professional passion in agency work. He founded a successful agency here in Utah and a software development company in Nicaragua before landing at the helm of Struck, where his kaleidoscopic skillset steers us to greater heights.

With a hard working yet easy going manner, Andrew guides our agency’s strategic arc and hones our ability to knock client success metrics out of the park. He takes an active role in multiple professional organizations. He serves as board chair for SoDA (the Society of Digital Agencies) and is a member of the Forbes Agency Council as well as YPO, a global community of c-suite leaders. A history major at heart, Andrew finds travel fascinating. Scuba diving trips rank among his favorites, although he finds equal satisfaction in tending the tomato and zucchini plants in his home garden.

Links 

To book Jayzen for a speaking engagement or workshop visit Jayzenpatria.com

On to Week 3 of the #LeadWithYourBrandChallenge! Each week in January, Jayzen is breaking down the Lead With Your Brand system into its five steps. Every Tuesday, listen to the podcast & learn about the next step to build your personal brand and help you toward your next Career Breakthrough! There are even free downloadable worksheets with each step to help you in the process.

Step Three: Refine Who You Want To Be

Now it’s time to turn up the volume to be the best you you can be. Take those 5 to 8 brand attributes that you came up with in the last step. Go through the McDonald’s drive-through and SUPERSIZE your words and define those attributes as your SUPERPOWERS. Take those words and switch them from being commodity descriptors that everyone uses and make them uniquely you.

Don’t just say, “I’m a good presenter.” Say, “I’m a showman!” It’s not, “hey I’m well networked and have great relationships with people.” it’s, “I’m a super connector!” Why just be analytical when you can be a Data Guru? If you are organized, are you really a Precision Executor? If you are innovative, are you really a First-Mover who is the first to jump onto new ideas and trends? These super-charged ownable words now become your word bank for Linkedin, annual reviews, job applications, how you talk about yourself and how you present your ideas.

Jayzen is excited to welcome Mauricio Simbeck to the show. Mauricio is the CEO of Milagros de Mexico, a retail chain that provides health and wellness products to the Latino Community and Milagros Medical, a retail medical concept owned by MdM offering family practice and urgent care services.

Guest Bio

Mauricio Simbeck

CEO

Milagros de Mexico & Milagros Medical.

Mauricio is the co-founder and CEO of Milagros de Mexico (MdM), a retail chain that provides health and wellness products to the Latino Community. MdM currently has six stores in the San Francisco Bay Area, four of which have in-store clinics operated by Milagros Medical, a retail medical concept owned by MdM offering family practice and urgent care services.

MdM was selected to participate in Goldman Sachs’ 10,000 Small Businesses program, a highly selective initiative to support high-growth companies in the United States. MdM was also one of 12 small companies in the country (out of 35,000 applicants) selected by Chase Bank to receive a 2014 Mission Main Street grant, a $250,000 grant awarded to support MDM’s mission of providing health and wellness to the Latino community. Before co-founding Milagros de Mexico, Mauricio was the CEO of Farmacia Remedios, a bilingual pharmacy chain based in San Francisco serving Hispanic consumers.

Mauricio’s experience in the retail industry also includes a six-year tenure at H.E. Butt Grocery Company (H.E.B.), a multi-billion dollar, privately held supermarket chain with more than 400 stores in Texas and northern Mexico. Mauricio started with H.E.B. as a Management Associate and went on to hold executive positions in store operations, procurement and supply chain in both their U.S. and Mexican divisions. Before moving to the United States, Mauricio was CEO of Grupo Karatt, an import and retail company with 15 resort wear boutiques throughout Mexico.

Mauricio holds a law degree from the Universidad Nacional Autónoma de México (UNAM) in Mexico City, as well as an MBA from Harvard Business School. He served on the board of the San Francisco Bay Area Chapter of Young President’s Organization and is a current member. Mauricio was recognized by the mayor’s office of San Mateo County and the Hispanic Chamber of Commerce for his work as a community leader serving the Hispanic population.

Mauricio was born and raised in Mexico City and currently lives in Portola Valley, CA with his wife.

Links 

To book Jayzen for a speaking engagement or workshop visit Jayzenpatria.com

It’s time to Lead With Your Brand…New Year!

Welcome to Week 2 of the #LeadWithYourBrandChallenge! Every Tuesday in January, listen to the podcast & learn about the next step to build your personal brand and help you toward your next Career Breakthrough! There are even free downloadable worksheets with each step to help you in the process at jayzenpatria.com/newyear.

What if you were to use a brand marketer’s toolkit to build your own personal brand? What if you thought about yourself as a product? In a world where thousands of people do your exact same job, you must find a way to be more than just a commodity worker. In your career, you must be a Super-Premium Brand that gets people to do more, contribute more, and pay you more – just like they do for great brands that they love. Ask yourself, in your career, are you coffee or are you Starbucks?

Step Two: Know What You Stand For Today

Here is the dirty little secret. We can all smell inauthenticity from a mile away and it reeks! If you’re thinking, “I want to be Steve Jobs” or “I want to be Sheryl Sandberg” or “I want to have Oprah Winfrey‘s brand,” the truth is, you are not Oprah, and you’re never going to be her! Who you are is you. What you can be is THE BEST you! Start by thinking authentically what your brand authentically is today. What are those words and adjectives that people have used to describe you, sometimes even since you were a little kid? What do people love about you? Find 5 to 8 words that resonate with you. Maybe you are analytical, organized, and innovative. These become your brand attributes that you lead with all the time and are truly authentically you.

To jump start 2024, Jayzen is thrilled to welcome Mark Bertolini to the show in a special two part interview.  Mark is one of the most revered CEOs in the country and is known for Aetna’s transition from a traditional health insurance company to a consumer-oriented health care company focused on delivering holistic, integrated care in local communities.

Guest Bio

Mark T. Bertolini

Chief Executive Officer

Oscar Health

Mark T. Bertolini is the Chief Executive Officer of Oscar Health, the first health insurance company built around a full stack technology platform and a relentless focus on serving its members. Oscar’s member-first philosophy and innovative approach to care has earned them the trust of over one million members, across Individual & Family, Small Group and Medicare Advantage plans, and +Oscar, their full stack technology platform offered to others within the provider and payor space.

Prior to joining Oscar, Mark served as the Co-Chief Executive Officer of Bridgewater Associates, the world’s largest and most successful hedge fund. Based in Westport, Connecticut, Bridgewater manages approximately $150 billion in assets for sophisticated institutional investors across the globe, including public and corporate pension funds, university endowments, charitable foundations, supranational agencies, foreign governments, and central banks. Mark currently serves on Bridgewater’s Operating Board of Directors.

Mark is also a national health care thought leader, and the former Chairman and CEO of Aetna Inc. At Aetna, Mark assumed the role of CEO in November 2010, and of Chairman in April 2011. In November 2018, he stepped down as Chairman and CEO and served as a Director of CVS Health Corporation upon completion of CVS Health’s acquisition of Aetna, valued at $69 billion. Throughout Mark’s tenure at Aetna, he led the company’s transition from a traditional health insurance company to a consumer-oriented health care company focused on delivering holistic, integrated care in local communities.

Before joining Aetna, Mark held executive positions at Cigna, NYLCare Health Plans, and SelectCare, Inc., where he was President and Chief Executive Officer. He serves as a director of Verizon Communications Inc, Massachusetts Mutual Life Insurance Company, Thrive Global, and the FIDELCO Guide Dog Foundation.

 Links 

To book Jayzen for a speaking engagement or workshop visit Jayzenpatria.com

It’s time to Lead With Your Brand…New Year!

As we start 2024, Jayzen is thrilled to announce the #LeadWithYourBrandChallenge! Each week for the next five weeks, Jayzen is breaking down the Lead With Your Brand system into its five steps. Every Tuesday, listen to the podcast & learn about the next step to build your personal brand and help you toward your next Career Breakthrough! There are even free downloadable worksheets with each step to help you in the process.

What if you were to use a brand marketer’s toolkit to build your own personal brand? What if you thought about yourself as a product? In a world where thousands of people do your exact same job, you must find a way to be more than just a commodity worker. In your career, you must be a Super-Premium Brand that gets people to do more, contribute more, and pay you more – just like they do for great brands that they love. Ask yourself, in your career, are you coffee or are you Starbucks?

This week’s episode provides an introduction to the system and Step One: Define Your Audience. Remember, when you try to be something to everyone, you are really nothing to no one. That’s right, you don’t need to be everyone’s cup of tea! You have got to find your target audience. Think about the people who love you. Who are your raving fans today? Who buys your services? Who promotes you? Who asks you to be on their team? Now, what is the secret sauce between that group of people that you can define as your tribe that your brand can super serve.

To jump start 2024, Jayzen is thrilled to welcome Mark Bertolini to the show in a special two part interview. Mark is one of the most revered CEOs in the country and is known for Aetna’s transition from a traditional health insurance company to a consumer-oriented health care company focused on delivering holistic, integrated care in local communities.

Guest Bio

Mark T. Bertolini

Chief Executive Officer

Oscar Health

Mark T. Bertolini is the Chief Executive Officer of Oscar Health, the first health insurance company built around a full stack technology platform and a relentless focus on serving its members. Oscar’s member-first philosophy and innovative approach to care has earned them the trust of over one million members, across Individual & Family, Small Group and Medicare Advantage plans, and +Oscar, their full stack technology platform offered to others within the provider and payor space.

 Prior to joining Oscar, Mark served as the Co-Chief Executive Officer of Bridgewater Associates, the world’s largest and most successful hedge fund. Based in Westport, Connecticut, Bridgewater manages approximately $150 billion in assets for sophisticated institutional investors across the globe, including public and corporate pension funds, university endowments, charitable foundations, supranational agencies, foreign governments, and central banks. Mark currently serves on Bridgewater’s Operating Board of Directors.

Mark is also a national health care thought leader, and the former Chairman and CEO of Aetna Inc. At Aetna, Mark assumed the role of CEO in November 2010, and of Chairman in April 2011. In November 2018, he stepped down as Chairman and CEO and served as a Director of CVS Health Corporation upon completion of CVS Health’s acquisition of Aetna, valued at $69 billion. Throughout Mark’s tenure at Aetna, he led the company’s transition from a traditional health insurance company to a consumer-oriented health care company focused on delivering holistic, integrated care in local communities.

Before joining Aetna, Mark held executive positions at Cigna, NYLCare Health Plans, and SelectCare, Inc., where he was President and Chief Executive Officer. He serves as a director of Verizon Communications Inc, Massachusetts Mutual Life Insurance Company, Thrive Global, and the FIDELCO Guide Dog Foundation.

Links 

To book Jayzen for a speaking engagement or workshop at your company, visit Jayzenpatria.com

As we close out 2023, we are taking a moment to reflect on Season Four of the Lead With Your Brand! Podcast. Jayzen shares his year-end thoughts on the importance of setting intentions for the new year both in your personal and professional life.  Make 2024 your year for action!

Plus, we’ve pulled together some of the best career advice from the last season to help each of you move towards your next career breakthrough in 2024. Our guests include:

Chris Mossiah -  Executive Director Consumer & Community Banking, JP Morgan 

Vibol Hou - EVP & Chief Technology Officer, Paramount Streaming  

Malaina Matheus  -  President, Hudson Valley Lighting Group

Delia Garced  - SVP Marketing Health & Wellness, Synchrony

Traci Saulsbery -  Communication Executive, Leadership Coach & Author 

Dr Karent Sierra - Celebrity Dentist, CEO & Founder, Sierra Dentistry & Med Spa

Mirian Arias - Head of Corporate Communications, Harlem Globetrotters 

Jen Brown - SVP Programming & Content Strategy Global Digital News & Streaming, BBC Studios 

Scott Jeffery Miller - Best Selling Author and host of “On Leadership” Podcast 

Lita Richardson - Executive Vice President Content & Brand Strategy, Paramount Global 

Links 

To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com

To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

This week, Jayzen welcomes Jim Pietruszynsi to the show.  Jim is the CEO of Soulsight, a brand design agency with 30+ years of experience in building emotive brands that move. Jim’s work spans iconic brands and channels, driven by creativity and a deep understanding of human needs. He’s fostered breakthrough innovation through collaboration and honesty. Jim draws inspiration from human truths and an empathetic approach, offering compelling creative thinking. He’s worked with global giants like Kraft Heinz, Coca-Cola, and Pfizer, earning recognition from prestigious awards. 

This holiday season, and all year round, make sure you're bringing your unique brand forward in all of your experiences.  Tune in to hear Jayzen’s advice on how to make all of your everyday tasks uniquely you.

Guest Bio

Jim Pietruszynski

CEO

Soulsight

Jim Pietruszynski is honored to be the CEO of Soulsight, a full service brand design agency, that utilizes an empathic mindset to motivate consumer connections with brands emotionally, keeping brands relevant and evolving with culture. With over 3 decades of experience in iconic brand design, Jim has worked in every category and channel, and is driven not only by creativity, but understanding true human needs, turning brands into artifacts of our culture. He has spent the last 25 years at Soulsight with roles as a Designer, Strategist, Account Manager, and CMO.

Jim’s passion for the creative process begins with the formation of an environment where a strong strategic vision can truly thrive. Collaboration and honesty have been important factors that have fostered breakthrough innovation and game-changing creativity. Jim’s inspiration comes from insights grounded in basic human truths and an empathetic approach. His focus on strategic insight and design allows him to contribute compelling creative thinking for clients and colleagues.

Jim has experience in working with global and iconic companies such as Kraft Heinz, Coca-Cola, Molson Coors, General Mills, Pfizer, Unilever, and Hershey’s, and his work has been recognized by Graphis, How, Print, Communication Arts, Mobius, London International Awards, International Brand Packaging, Creativity Annual Awards, and Pentawards.

Links 

To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com

To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Visit soulsight.com to learn more.

This week, Jayzen welcomes Major General John L. Gronski (U.S. Army, Retired) to the show. He  is founder and CEO of Leader Grove LLC, a leadership consulting firm and  is the author of two books.  Currently, John is an international and Fortune 500 speaker, leadership trainer, and executive coach taking his celebrated career in the Army and using it to help people become better leaders. John holds an MBA from Penn State and a Master of Strategic Studies from the US Army War College.

Tune in to hear Jayzen’s lesson on the importance of failure.  That’s right…failure.  When developing your brand, you can’t wait until everything is perfect, you have to get out there and try.  And, sometimes that means giving yourself the permission to fail, adjust and try again.

Guest Bio

Major General John L. Gronski

U.S. Army (Retired)

Founder and CEO, Leader Grove LLC

Major General John L. Gronski (U.S. Army, Retired) is founder and CEO of Leader Grove LLC, a leadership consulting firm. John is the author of two books, Iron-Sharpened Leadership and The Ride of Our Lives. John is an international and Fortune 500 speaker, leadership trainer, and executive coach. John holds an MBA from Penn State and a Master of Strategic Studies from the US Army War College.

John is a decorated combat Veteran. Key assignments include Deputy Commanding General for National Guard at US Army Europe 2016-2019, Commanding General of the 28 th Infantry Division 2012-2016, and Brigade Commander in Ramadi, Iraq 2005-2006.

General Gronski is a graduate of numerous Army schools including the United States Army War College, the Infantry Officer Advanced Course, Ranger School, and Airborne School. His awards include the Army Distinguished Service Medal with oak leaf cluster, Legion of Merit with oak leaf cluster, Bronze Star, and Iraq Campaign Medal. He has also received awards from the governments of Poland and Lithuania for his work with their armed forces. Learn more about John Gronski at https://johngronski.com/

Links 

To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com

To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Learn more about John Gronski at johngronski.com

Not only is Dr Karent Sierra the “Celebrity Dentist” to some of the top talent in the entertainment industry, she has built her career from the ground up as a successful business woman and philanthropist, always knowing the value she brings to the world and leveraging it for the greater good.

In addition to her dentistry practice, she is a spokesperson, current co-host of BeLatina on Lifetime and one of the Real Housewives of Miami on Bravo.  Her years of hard work and determination have set her apart and allowed her to give back through her foundation, Sharing Smiles.

As we roll into the holiday season, we have to remember that your brand always shows its true colors when you’re under stress…and the holidays can be very stressful.  Listen to Jayzen talk about how to maximize your brand this season and make sure you’re known for all of the incredible brand attributes that you’ve developed.

Guest Bio

Dr. Karent Sierra

Celebrity Dentist, CEO/Founder Sierra Dentistry & Med Spa, TV Host

Often referred to as the "Celebrity Dentist", Dr. Karent Sierra graduated as a Dentist from the prestigious Marquette University School of Dentistry in 1999. Dr. Sierra is a member of the American Implant Association and Implant Continuum; she also trained in Cosmetic Dentistry at the world renowned LVI Global International Las Vegas Institution. Karent has also been a spokesperson for Listerine and Colgate.

With more than 24 years of experience, her expertise ranges from cleanings, teeth whitening, endodontic treatments, extreme smile makeovers with porcelain laminates and crowns to help achieve the perfect smile. Recently branching into the realm of Wellness and Beauty, she now offers treatments such as skin rejuvenation, injectables and laser hair removal. Her passion for designing perfect smiles is what sets her “Dentistry and Med Spa” apart from the rest.

Dr. Karent Sierra also has a passion for helping people that are less fortunate, she is the founder of Sharing Smiles. The foundation is a philanthropic organization that assists underprivileged families by providing dentistry services, medical supplies and hygiene items. She has traveled to Kenya,

India, Guatemala, Colombia and Venezuela on her mission to provide a lifelong road to healthy oral care.

Links 

To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com

To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Happy Giving Tuesday! In honor of the season of giving, we invite you to make a contribution to the Los Angeles LGBT Center by visiting lalgbtcenter.info/GT23Patria or to whatever organization is meaningful to you.

Building on his philosophy that food can change the world, James Tahhan, better known as Chef James, has become one of the most influential Hispanic chefs in America. Born in Venezuela to Syrian parents, he moved to the United States at the age of 13. He is known for being the chef and co-host of Telemundo's morning show Un Nuevo Día for over ten years, as well as a judge for some of the biggest cooking competition shows. In addition to his work in the media, Chef James is a successful entrepreneur and CEO, running restaurants, a popular e-commerce site for all things cooking and a cooking school for home chefs.

Chef James is also the author of the 39-week best-selling book “:Cocina en Casa con Chef James.” He has won three day time National Emmy Awards and hosts the "Ponle Huevos" podcast.

This week, Jayzen reminds us all that our brands are not about us, but rather our career audience and the people we serve. How can you be of service with your brand? What on-brand actions can you take that share your unique gifts and talents that bring value to others? As Jayzen says, “a selfish brand cannot be in service of others.”

Guest Bio

Chef James Tahhan

CEO

Chef James, LLC

James Tahhan, better known as Chef James, is one of the most influential Hispanic chefs in America. Born in Venezuela to Syrian parents, he moved to the United States at the age of 13. He is known for being the chef and co-host of Telemundo's morning show Un Nuevo Día for over ten years, as well as a judge for some of the biggest cooking competition shows, including Master Chef, Chopped, Puro Chef, Top Chef, and Top Chef Middle East, and, most recently, the season finale of Food Network’s Worst Cooks in America.

Chef James is also the author of the 39-week best-selling book Cocina en Casa con Chef James and the winner of three day time National Emmy Awards. James has become a leader in the Gastronomic world thanks to his love for food, both in front and behind the cameras. His philosophy is that Food can change the world.

Links 

To learn more about Lead With Your Brand system, please visit: LeadWithyYourBrand.com

To book Jayzen for a speaking engagement or workshop at your company, visit: JayzenPatria.com

Check out Chef James at chefjames.com