Leadership Success | The Inner Game of Success with Patrick Antrim

In this interview, Patrick Antrim shares time with Ricoh Danielson who is a US Army decorated combat veteran of Iraq with multiple rotations overseas in countries of Haiti, Iraq and Afghanistan. He has taken what he was taught from the Army and translated that to becoming an effective leader, great business owner, veteran advocate and single parent. Danielson is also a small business owner of the power house digital forensic firm Fortitude Tech LLC based in Scottsdale, Az. Ricoh also is the innovator and private silent business actor /investor of many small gyms and bars in Arizona.

In this episode:

* Business is about money and people. If it doesn’t make money it dosent make sense.

* Ricoh’s journey to his first case and the launch of Fortitude Tech and how to forecast out 10 years.

* How the US Army has influenced his approach in business.

* There is no room or thin skin. You have to accept criticism.

* In business, you will get knocked down. You have to get back up.

* If you make a decision in business and it dosent’ go well. People will suffer.

* Training people- Put out 100% of your “A” game. Get down there with your people. Help people see the purpose. The customer has needs and the training and you are there to help them.

* Leadership- Walk in the shoes your people are about to go. Leaders persevere with fortitude. Rise to the occasion when the job calls for it. Step up. Sometimes you don’t have a choice. People are counting on you.

* Anyone who has ever worn a battle vest knows there is nothing shiny about that.

* Military leadership- When you are executing plan A, make sure you have a plan B that you are working on. Sometimes you need to be 100% in. A high level of commitment.

* Entrepreneurs- Sometimes people don’t make the commitment when starting a business. Entrepreneurs need to sell themselves first. Going to zero has shaped the foundation of success.

* Single Fathers- Leadership begins at home. How we start and finish our day is up to us. Going to zero is not fun. Looking back it gives us perspective and confidence to do more. Get comfortable being uncomfortable.

* Are you willing to exhaust all avenues to win?

* Massive amounts of violent action as designed by military. Gorilla marketing that is massive amounts of action. Special warfare community, it’s massive amounts of action. What are you going to bring to your competitors.

* How to visualize what’s next- know what you are willing to do and what that looks like. Be specific, what is your day to day and what does it look like?

* The best thing a man can do is work hard.

* Give words of encouragement to children.

* Short videos to communicate with others.

* Great leaders take the steps to inconvenient themselves so they can be convenient to other people. Set’s the tone of doing the right thing at all times.

* Leaders need to allow the staff to rest, rest their mind. Don’t drag people with you on your journey to burn out. Get consistent, rest and recover then get back to work. It’s all about work. In the rest and recover, it’s all about you.

* Veteran Leadership – Be patient with veterans. Not all are on the correct transition period. Stack the deck in terms of their success. Joking might not be the best approach. Veterans are in “on mode”. Think about other resources that can be allocated. For veterans, check ego at the door. It’s a corporate world. Own the situation, self check. Be open and coachable, it’s not combat warfare. Your dedication to duty will out shine people.

* People are not engaged at work. Veterans might be challenged with lazy or disengaged employees. What does a leader do to communicate?

A morning ritual for success:

In this interview, Patrick Antrim, CEO of Multifamily Leadership shares time with Linda H. Yates who is a highly sought international Keynote Speaker, Executive Coach, Author and Corporate Trainer. Linda has produced over 250 educational seminars on helping individuals and businesses uncover, realize and accomplish their goals.

She has motivated over 10,000 individuals representing Fortune 500 companies throughout North America including Tyco, Wells Fargo, Microsoft, Fannie Mae, and Century 21 on their internal processes and corporate initiatives. She is also an adjunct instructor at Florida Atlantic University.

In this show we discuss:

* Men and women compare themselves all the time.

* Confidence and reaching your potential. Moving away from pain or desire for more.

* Self image, take time to check in with ourselves. How letting boundaries we place on ourself limit our potential.

* How men and women process and compare themselves to each other.

* How our self perceptions impact our potential and hold us bask. We take less risks as a result.

* Stepping out and trying new things.

* Everyday is an opportunity for daily improvisation and making impressions.

* Public speaking is part of our life everyday. Push through the internal barriers.

* Inside communication -Jessica’s Affirmations. Getting rid of self doubts and touching back to that younger you.

People that are happy are successful. We think we have to be successful before we can be happy. It’s the other way around. Once we are happy and we choose to embrace whatever it is in our life, mind, heart and circumstance, we find the happy there. We then will attract the success.

* I am statements are important. Begin with at least 3 everyday, write them down, look at them a couple times a day. Look in the mirror and say them. No one else can say for you “I am” but you.

Sometimes we take life as it comes and let life happen to us instead of making life happing for us.

* Thinking quickly and on our feet is important because we may not get another opportunity.

* If you hesitate instead of taking that risk. We miss out. There is confidence in that risk.

* Life is always on the outside of the barriers. This is how we all began life.

* Professionalism and how we operate today.  Professionalism is our word, integrity. Being in the moment and present. As to clothes, not too tight, not too loose. The fit needs to be right and in good shape.

The higher the hem line, the higher the neck line, the fuller the bottom line. The more skin that is covered, the more successful. The messenger is the most important person. Our clothes are always broadcasting. People look at the clothes instead of the person.

* Understand your brand and what you are known for. A jacket is key. When people put on a jacket, there is a psychological boost internally that raises your game. I’m here to work.

Once you take off your jacket you lose 50% of your perceived authority.

* Stepping up your wardrobe delivers a positive first impression. If you are meeting someone new for the first time, wear a jacket and go for the first impression. You may not need to wear the jacket all the time depending on how the relationship develops and what your why is.

* The online impression. It’s the clothing you put on. What clothes makes you feel the most creative or productive? Need to understand the ability to fit in too. When big clients appeared, people improved their dress and productivity increased that day. Casual environments are okay in certain circumstances. You can still step up your professional broadcast. It will show that you are serious about your career and you’re here to do business and can be trusted.

* Bring your best self to every experience. Drink a lot of water.

Nick Raithel is on a mission to help leaders finally get the recognition they deserve. He’s combined advanced time management strategies with his own experiences in publishing and marketing. The result was the 7-Hour Book, a service that’s been delighting clients and empowering their story.

Mike Lindstrom is an Author, Keynote Speaker and Communication Expert who was trained early in life by Tony Robbins on Psychology of Influence. Under the Robbins organization, Mike worked as an Executive Coach for Fortune 500 Companies across North America becoming on of the youngest Executive Coaches in the Robbins Results Coaching Company.

He’s a straight shooting, passionate leader who went out on his own after seeing the client base swell to more than 5,000 professionals. His impressive client base reads like a “Who’s Who in Corporate America” with a list of corporate executives, professional athletes, celebrities and even teenagers seeking that next level.  Michael focuses on results and accountability. He appears on national and local media outlets like Fox News, CNN, Headline News to comment on topical issues.

In this show we discuss……

How to be happy at work

CNN survey poll if you had the opportunity to leave your current job…would you yes or no?

The mindset in the top percentage of income earners.

Be part of something bigger than you to do interesting things to support your growth and happiness. If you have the ability to grow outside of your daily work, big benefits are available to you.

How a school teacher who is passionate about Yoga has faced a big life decision on being happy, healthy and on point.

How to win where you are in your current job even without knowing your “passion” and how the quality of your life is directly tied to the questions you ask yourself.

What am I Excited about?

What do I love to do?

When am I most happy?

What brings me happiness?

When do I smile the most?

Explore something that makes you happy. Get involved with non profits, write that book.

What is the thing that gives you the most gratitude or makes you happy? Be accountable to yourself and ask the question…what makes you smile?

Make 20 bullet points of things you have done that make you happy. Who in your life do you have good positive experiences with? Spend more time with them.

The happy study- The Happy Movie which was a study that studied cultures on varying levels of happiness around the world.  

50% of levels of happiness is genetic

40% Conscience choice or what you choose

10% General life circumstance, environment

We all come back to our genetic set point. Our ability to recover from setbacks is strong when we have a high set point. But we have a 40% choice to still improve the experience.

How our personal happiness impacts others and then returns an experience to us. How to move through challenging situations and careers.

Mike’s story about his Wife’s shift to a happy life and how her happy level has shifted upward.

If you are in sales and your environment you choose is not happy then you need to bring a different energy to the group so you show up completely different. This impact you and others and ultimately the business.

Work life balance discussion and some simple tips to create space in your life to increase levels of happiness.

Be honest with yourself. Don’t be someone you are not. Talk positively to yourself.

Develop common interests with people. We like the connection as one of the human needs.

Keep your mind occupied and active. Be honest with the activities that historically have put you in a positive mood.

The corporate executive who is committed and highly engaged on getting better professionally and how a sudden change can impact people and their needs.

How loss can impact people and their human needs.

Life events that are dramatic to people at work and how this impacts their need to be identified and connected.

In this show, Patrick Antrim shares the championship approach to achieving more success in life and business. When people and organizations take personal responsibility for their development and success – great things happen. All companies are nothing more than a collection of people and when leaders are showing up to work everyday as a true professional – great performances happen.

Cyndy Trivella began her career in Human Resource Marketing and Communications on Madison Avenue in New York City. Prior to that, she worked in corporate human resources as a training and development coordinator. Cyndy has multiple years of media planning, along with corporate and employer branding strategy experience. She is the co-creator of the #OMCchat which stands for Open Mic Career Chat a job seeker advocate on Twitter, She is the Events Manager at TalentCulture and the #WorkTrends events and is the Chief Revenue Officer for WorkScene, a social platform for hiring companies to attract, convert and hire desired talent.

When it comes to organizations, give your employees a reason to want to be an advocate for you. – Cyndy Trivella

And today, she’s here with us today talking about how the employer ambassador is the best person to tell your company story and what motivates companies to develop employer brands. She shares the difference between employer reputation and employer brand. How companies can improve talent attraction with employee referrals. And who’s responsible for employee engagement, why employees should take ownership and play their role in the process. Cyndy dives into company’s obligation for diversity and the innovation that comes from having it. How companies can amplify the voice of employees. How employer an ambassador program can lead to new rentals. We talk about the “we’ve always done it this way” leadership mindset and the Return on Investment of an employer ambassador program and how it impacts Net Operating Income.

CONNECT

Cyndy Trivella’s Twitter: @CyndyTrivella

Cyndy’s Book Recommendation: The Power of Nice: How to Conquer the Business World With Kindness by Linda Kaplan Thaler and Robin Koval

The employee customer (team) is the single most important customer to understand. This is why attracting the top people is so important to your business. When companies get this right, they get it all. In other words, if you have the right employees and they are reaching their potential; the consumers are getting the experience they desire. This leads consumers to enjoy your company and tell their friends about your wonderful company.

When companies get aligned from the inside out, the owners get the best possible returns. How well do you think leaders understand their people? I bet you would agree that leaders can get caught up in chasing results, shareholder returns. If people are the company’s most important asset, this should be a focus. Results are outcomes. Just like sports teams. It’s all about the teams, that’s how they win games. The employees should be your most important customer and if you invest in them, you will improve your consumer experience and drive financial results to your shareholders. Everyone wins. The employee, shareholders and consumers.

 

HIGHLIGHTS

Patrick Antrim discusses the 3 Customer Rule, which all businesses have and need to understand in order to provide the highest level of service possible for all 3 customers.

SUMMARY

SECTION 1 (1:12)

The 3 Customer Rule

Solves ALL business challenges in any situation

Who are the customers?

Customer experience is evolving and changing

Most CEOs only recognize and understand one type of customer

SECTION 2 (4:54)

Customer 1

People that buy your products and services (clients, consumers)

Customer 2

The owner/shareholder – leader, boss, manager

Customer 3

The employee customer (could also be a consumer and/or shareholder)

Most important and most misunderstood customer

SECTION 3 (7:14)

How this relates to professional sports/baseball, specifically the Yankee organization

Known world-wide

Strategic business moves in order to attract top talent

Fan Experience

Team owner creates outcomes for “fans” by focusing on the teams

Best players on the field

Long-term view of players and how they fit with the culture of the team

Committed to creating a winning tradition

In business, customers want you to win also

When you are winning for your business and your employees, your customers will feel the benefit of that and pay a higher value

Shift away from sales and marketing to a long-term view of investing in the culture you’re creating

Joe Torre and George Steinbrenner as customers

SECTION 4 (13:57)

Customer service being disrupted

Social Media Platforms

Empowers people to have a voice

Empowers employees to have a voice

No More Crappy People

Get clear about the type of company you want to be

Win where you are

Get “called up to the big leagues”

Differentiate your brand

SECTION 5 (16:28)

Making customers happy

Giving away free products to consumer customer does not make owner customer happy

Only pleasing owner customer by charging higher prices for example, may not be making consumer customer happy

By focusing on EMPLOYEE customer, both consumer and owner customers will be happy

Commitment

Owner customer must be committed to employee customer who will then be committed to both consumer customer and owner customer

Patrick Antrim discusses the key strategies used by him personally and also by the top business investors in the world. Antrim highlights the monumental shifts that can be made in order to yield the highest results for you and your business.

SEGMENT 1 (1:13)

* The most critical aspect of leadership

* Leadership begins at home

* Yield high results for the people you’re influencing in your life

SEGMENT 2 (2:08)

* Abundance lifestyle / throwing money at problems

* Stifled leadership

* Up your game and become MORE as a leader to get the results you desire

SEGMENT 3 (3:00)

* Apprentice to one of the world’s richest people, the Hon. George Argyrous

* World Series, Super Bowl Sunday type of focus and dedication

* How does one have this kind of focus without sacrificing life?

SEGMENT 4 (5:11)

* First Strategy: i590

* I = Individual

* 5 = 5:00am

* 90 = 90 minutes of concentrated focus

* Focus on 3 banner goals that could change your life

* Discipline

* No phone, no emails

* Stretch, do some sort of physical fitness

* Invest in Yourself

* You will leak the good energy to those around you

* End your day with inspiration

SEGMENT 5 (11:19)

* Second Strategy: i240

* I = Individual

* 240 = 240 seconds, or 4 minutes, of being curious about somebody other than yourself

* Empower those around you, just by expressing curiosity and care

* Opportunity to set people in motion; get them to rise to a new level because they want to for themselves

* Creates more for you and your business

CALL TO ACTION (14:00)

* Try i590 for 5 days

* Reach out to @patrickantrim on any/all social media channels #i590

* Send your questions to [email protected]

NEXT SHOW TEASER (14:45)

* 3 Customer Rule

*Take the free 7-day Email Course!  No More Crappy People

#BeLegendary

The core of this show will drive home to entrepreneurs, business owners, aspiring leaders, CEO’s, and corporate leaders about what it takes to drive bottom line results with people.

Let’s face it…Strong financial results and a great customer experience are outcomes of what your teams create.

Now, most leaders will focus on trying to grow their business with more sales or create a great customer experience, but what I’m here to tell you is that these are outcomes. Simply outcomes to what your company becomes. So if you are the CEO and can implement leadership and success strategies with your internal teams, great! If you are a middle manager and your boss or division leaders haven’t fully subscribed to developing the soft skills in business….then this show will help you too.

As for me, I believe that all businesses are nothing more than a collection of people. From time to time, you will hear me make some baseball analogies. Not only do I think baseball is the greatest simulation of life, but many times I’ve been successful shifting the mindset of business leaders when we compare investment in our business to those of championship sports teams.

As we define a business as a collection of people, I also like to define the three customers all businesses have. Now when I am asked to work with a client, the first thing I ask the CEO is about their customers. I am always so impressed with their understanding of the perspective and data surrounding the people that buy products and services. What always surprises me is when I follow up that question with….tell me about your teams.

There are a good amount of leaders that truly understand their people. But mostly the leaders of an organization don’t look at their employees as customers. Further they don’t look at their owners or investors as customers.

The fact is, all businesses have 3 customers. Shareholders, employees, and retail customers who actually buy stuff.

Now throughout this show we will dive into the details of how to drive great customer service and strong shareholder returns by understanding the employee customer. In today’s competitive environment, this is the only way to distinguish your brand from the rest. And, it’s what most people will miss as they chase their tails with out-of-balance strategies only designed to drive more income or a customer experience. It’s not this or that. I believe you can have it all. What they will miss every time is the focus on the people that can actually make that happen.

You see, if we try and please only the customer that buys from us, we neglect our owners and shareholders by giving away free trials, concessions, and allow people to become delinquent when paying us.

If we only try and please our owners and shareholders, well then our customers will be dissatisfied with tight contract terms, price increases and other corporate policies that only focus on maximizing profit.

Now the companies that will win with the future of work are those that drive high performance with their employee customers as a result, allowing the paying customer to experience great service which ultimately drives more revenue for the owners and shareholders. This is the Inner Game of Business and I look forward to diving in deep preparing leaders for the future of work.

So who is Patrick Antrim and why am I doing this show? Well, I’m a speaker, author, entrepreneur, and retired professional athlete with the New York Yankees. Most of the results I have created in business comes from my ability to leverage the same business building strategies championship sports teams use in building winning cultures and traditions. I will be talking more about these stories and how they apply to winning in business. In fact, we might even get out some of the journals I wrote while traveling across the country in the team bus.

I’ve always enjoyed making an impact with people ever since I retired with ...