The Business Strategist With Adam Strong

Leadership Unleashed: Scaling Teams & Driving Success

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Looking to scale your team with fresh ideas and leadership insights from top executives like Peter Wilcock, former CEO of Virgin Media? This episode is packed with real-world strategies on culture, innovation, and driving business success.


In this episode, Peter Wilcock and Adam delve into the nuances of perceived value in business, exploring how customer experiences shape their understanding of value. They discuss the complexities of business dynamics and the importance of navigating various scenarios to achieve success. The dialogue emphasises the need for a deeper understanding of what constitutes real value versus perceived value in the marketplace.

Peter is the former CEO of the consumer division for Virgin Media, a non executive director, author, coach and podcaster. 


Struggling to grow and scale your company? Download and read the Ultimate guide to creating clarity in your business strategy: https://adamstrong.notion.site/The-Ultimate-Guide-to-Creating-Clarity-in-Your-Business-Strategy-697404c2e42c4e5c98367ebf46cf55dc


Takeaways
  1. People often see value in things that aren't real.
  2. Why customer experience significantly impacts perceived value.
  3. How perceived value can differ greatly from actual value.
  4. Business is about understanding and adapting to change.
  5. Leadership lessons that can be applied in smaller businesses 


    6. Chapters

    00:00 Introduction to Leadership and Culture

    03:05 Peter Wilcock's Journey to Leadership

    10:32 Mindset and Sales Strategy

    17:58 Navigating Challenges in Business

    23:42 Balancing Vision and Execution

    27:14 Building High-Performing Teams

    28:50 Difficult Decisions in Leadership

    37:29 Learning from Mistakes

    43:10 Finding Joy in Leadership


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      4. ABOUT THE GUEST

      LinkedIn: https://www.linkedin.com/in/peter-wilcock-mba-944b841b

      Amazon: https://amzn.eu/d/3Fzlwv1


      ABOUT THE HOST

      LinkedIn: https://www.linkedin.com/in/adamistrong

      Have you got a plan for scale in 2024? If not, take the business growth quiz here: https://howtogrowabusiness.scoreapp.com

      Apply to our waitlist for our next cohort to the game changers inner circle business mastermind go to https://bit.ly/business-mastermind-waitlist for more info

      Learn more about your ad choices. Visit megaphone.fm/adchoices

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      The Business Strategist With Adam StrongBy Adam Strong
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