On this weeks' show, we take a listen to a conversation that David Pirrotta had with Sasha Plavsic, the Founder of Ilia Beauty.  Sasha discusses the value and importance of providing clean makeup to the masses.
You can also hear more of David on his podcast, Living in a Materiae World, where he interviews established beauty icons and industry leaders:
https://podcasts.apple.com/us/podcast/living-in-a-materiae-world/id1582082562 Instagram: https://www.instagram.com/beautybizshow/ See omnystudio.com/listener for privacy information.

Leading Clean Beauty - Sasha Plavsic, Founder of Ilia Beauty

A business podcast about BEAUTY + TECH, featuring discussion of recent news, useful in-depth interviews with industry notables, and commentary about business and technology in the beauty industry. Hosted by industry experts, brand founders, and executives.

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Cassandra Thurswell, Founder and CEO of Kitsch, shares her journey of building a successful beauty brand. She started with hand-making knotted hair elastics and selling them door-to-door, eventually expanding into other hair accessories, satin pillowcases, and haircare products. Kitsch's focus on sustainability and small behavior changes has resonated with customers. Cassandra discusses the challenges of transitioning from a founder to a CEO and the surprises along the way, such as the success of their shampoo and conditioner bars. She also shares her excitement for future expansions, including a shower filter and partnerships with Charity Water. Instagram: https://www.instagram.com/beautybizshow/ See omnystudio.com/listener for privacy information.

Starting Small - Cassandra Thurswell, Founder and CEO of Kitsch

Jamie Greenberg, celebrity makeup artist and founder of Jamie Makeup, shares her journey in the beauty industry and the process of getting celebrities ready for the red carpet. She emphasizes the importance of collaboration and authenticity in creating the perfect look. Jamie also discusses her own beauty line and the challenges of product development. She values her community and aims to create a safe and non-judgmental space for women to be themselves. Instagram: https://www.instagram.com/beautybizshow/ See omnystudio.com/listener for privacy information.

The Importance of Being Authentic - Jamie Greenberg, Founder of Jamie Makeup

Jesse Bartley, Chief Commercial Officer of Scent Beauty, discusses the evolution of the fragrance industry and the unique approach of Scent Beauty. The company initially focused on direct-to-consumer fragrance but later pivoted to become an omnichannel company. Bartley emphasizes the importance of partnerships with retailers and the need to create emotional connections with consumers. He also highlights the trends of luxury fragrance, celebrity brands, clean fragrance, and innovative product formats. Bartley discusses the challenges of retail, supply chain, and data management, and the importance of agility and risk-taking in the beauty industry. Instagram: https://www.instagram.com/beautybizshow/ See omnystudio.com/listener for privacy information.

Redefining Fragrance - Jesse Bartley, COO of Scent Beauty

Host Jessica Quick of Buzz Beaute is joined by Alicia Grande, the CEO and Founder of Grande Cosmetics. Alicia discusses the beginnings of Grande Cosmetics, starting with the discovery of a lash-enhancing product and the journey to bring it to market. Alicia talks about the strategic moves and milestones that propelled the company's growth, including expanding into different channels and markets. She emphasizes the importance of safety and efficacy in their products and the challenges of combating counterfeits.  Instagram: https://www.instagram.com/beautybizshow/ See omnystudio.com/listener for privacy information.

Cross Channel Customer Experience - Alicia Grande, Founder of Grande Cosmetics

Host Jessica Quick of Buzz Beauté is joined by Angela Caglia, the Founder of Angela Caglia Skincare. Angela discusses the journey of building her luxury skincare brand.  She shares the influence of Barbara Streisand and the importance of utilizing her clientele base, and she introduces the Cell Forté serum and the science behind it.  Instagram: https://www.instagram.com/beautybizshow/ See omnystudio.com/listener for privacy information.

Leading Clean Beauty - Sasha Plavsic, Founder of Ilia Beauty

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