In this candid and inspiring episode, Phil and Marina explore the theme of failure—how it's an inevitable part of the human and entrepreneurial experience, and more importantly, how to learn and grow from it. They share personal stories of setbacks, including missteps in business ventures, early academic struggles, and social media flops, underscoring that failure is not the end but a stepping stone to success. The episode encourages fellow pediatricians, especially those in or considering irect primary care, to frame failure as a growth opportunity rather than a stopping point.

Key Highlights

* Reframing Failure: The hosts emphasize that failure is a natural and necessary part of learning—just like in child development, where kids must fall before they walk.

* Cultural Challenges in Medicine:

* Medicine often penalizes failure harshly, especially during training, which leads to a deep-rooted fear among physicians.

* In entrepreneurship, however, failure is less risky and often essential for learning.

* Phil’s Experiences:

* Launched a virtual membership inspired by Blueberry Pediatrics that didn’t gain traction but led to a new patient retention strategy.

* Attempted to start a clinic-based pharmacy, which failed due to regulatory and logistical issues—highlighting the importance of focusing on what patients truly need.

* Uses social media prolifically and embraces that many posts will flop. He views each post as an experiment and doesn’t dwell on metrics.

* Marina’s Vulnerability:

* Shared her experience of failing foundational biology courses at Stanford and how she overcame academic setbacks to eventually succeed in medicine.

* Spoke candidly about taking an extra year in medical school due to depression and how she found her stride during clinical rotations.

* Takeaway Mindset:

* Progress is not linear. The journey includes setbacks, and resilience is built by continuing through them.

* Physicians have the training and adaptability to recover from business failures.

* Having community and mentorship makes the process of learning from failure more manageable and less isolating.

* Call to Action:

* For pediatricians in or considering DPC, the takeaway is: don’t let fear of failure stop you. Try, pivot, and adapt.

* Phil and Marina also offer one-on-one consulting through their site, dpcpediatrician.com, to support others on this path.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit dpcpediatricians.substack.com