Scaling a company is hard, scaling yourself is harder.
In this episode, Brendan McGurgan gets real about why founders hit a wall: fuzzy vision, reactive decisions, the fear of letting go, and avoiding the one thing that shapes the entire journey, designing your exit.
Brendan breaks down the mindset and frameworks behind intentional scale, including the thought → feeling → action → result loop and the four founder archetypes that influence how leaders show up in their business.
You’ll learn:
How to reverse-engineer your exit by defining what “great” actually looks like.
Why only 0.1% of leaders have a real vision, and how to become one of them.
Why mindset creates results long before strategy does.
What happens when you don’t plan your exit (spoiler: you lose control of it).
Why being busy doesn’t matter if it’s not aligned.
What it means to leave your business better than you found it.
This is a sharp, energizing conversation for founders who want to scale with intention, not by accident.
Connect with Brendan:
Website
LinkedIn
10 Proven Principles to 10x Your Business
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Resources for Founders & Entrepreneurs:
📘 Founder's Brand Playbook: Your step-by-step guide to position your business to sell + build a personal brand for what's next.
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