Legacy Fundraising Chat

Legacy Fundraising Chat

By Sanita Guddu of Persuasion - Legacy Consultant and Training SpecialistBusinessMarketing
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Legacy Fundraising Chat episodes

  • Ep115: A chat with Keana Widdecombe: Becoming ShelterBox’s First Legacy Marketing Manager Part 2

    What happened when ShelterBox took its legacy conversations to the telephone?

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    26 min
  • Ep114: A chat with Keana Widdecombe: Becoming ShelterBox’s First Legacy Marketing Manager Part 1

    Could the key to growing your legacy programme lie with the colleagues around you?

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    28 min
  • Ep113: A chat with Richard Millar at NFWN "Is Free Wills the most misunderstood tool in Legacy Fundraising?" Part 2

    Do we really understand what supporters are thinking when they request a Free Will Service?

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    24 min
  • Ep112: A chat with Richard Millar at NFWN "Is Free Wills the most misunderstood tool in Legacy Fundraising?" Part 1

    What's really happening behind the scenes of a Free Will scheme and is your charity missing an opportunity? 

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    25 min
  • Ep111: The big LinkedIn question: are your donors actually there?

    Is LinkedIn your secret legacy marketing weapon… or just the charity sector talking to itself? 

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    10 min
  • Ep110: Is your email signature missing a legacy marketing opportunity?

    Your next legacy enquiry could begin with an email signature. Are you overlooking the simplest year-round fundraising opportunity you already have? 

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    7 min
  • Ep109: A chat with Joey Harrison-Fisher at The Vegetarian Society: Why we stopped putting legacies off Part 2

    As the conversation continues, Joey reveals how confidence, culture and everyday conversations can quietly transform a legacy programme. 

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    21 min
  • Ep108: A chat with Joey Harrison-Fisher at The Vegetarian Society: Why we stopped putting legacies off Part 1

    What does it really take to build a legacy programme from the ground up? Joey shares the honest starting point and the thinking that drove results.

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    29 min
  • Ep107: Beyond Facebook — How to use Instagram & TikTok in your legacy marketing

    Do you really need to start dancing on TikTok to promote gifts in Wills? Thankfully not. I explore how you can use Instagram and TikTok without losing your dignity. 

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    10 min
  • Ep106: How secure is a legacy gift in a Letter of Wishes?

    Letters of Wishes are becoming more common in legacy giving, but do they offer genuine reassurance or a false sense of security? 

    Got a question?  Drop me an email [email protected] 

    Need some more help with this topic?  Visit my website  for details about my Legacy Lens Service

    Sign up for your monthly dose of tips and inspiration with my newsletter here. 

    P.s Could you do me a favour please?  If you are enjoying my podcast, I’d love it if you could either subscribe, share with one other person or leave a review as to why others should listen at Podchaser


    13 min

About Legacy Fundraising Chat

From the publisher's feed

Feeling you don’t have time for legacy fundraising marketing? Or don’t know where to start? As a former Legacy Marketing Manager, I have been where you are. Having managed regional legacy teams, organised and presented at over 110 legacy events I love the whole journey from having conversations to stewarding pledgers.