This week's episode — the first of two parts — features our first roundtable discussion, in which we talk about some of the top challenges facing the legal marketing industry in 2017.

Ever wondered whether AMPs (accelerated mobile pages) — the mobile-optimized pages you see marked with a lightning bolt in Google search — matter for your law firm's website and how they affect analytics data? LaFleur founder and president Chip LaFleur talks about the benefits and occasional challenges these pages provide. Plus, we talk with LaFleur content director Dave VandeWaa for some insights about on-page SEO.

Episode 3 is all about analytics! In this episode, we talk with LaFleur Legal Marketing President Chip LaFleur about how you can use analytics data to evaluate the success of your law firm's marketing campaigns. We also discuss how machine learning and predictive analytics will reshape the field of digital marketing in the coming years.

In Episode 2, we discuss how you can get more response to your content through better headlines as well as what types of content your firm should focus on to create the most marketing value.

Welcome to Legal Marketing Radio from LaFleur! In Episode 1, we talk about how to create better blog content for your law firm.