Lessons for Tomorrow

Lessons for Tomorrow

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Lessons for Tomorrow episodes

  • Leveraging Amazon to stay Relevant Post-COVID - Part 2

    Amazon is now responsible for 70% of product search in the United States, and Amazon Business, the company’s B2B unit, is now Amazon’s fastest growing division which accounts for over $25 billion in annual sales. The ecommerce juggernaut’s growth accelerated dramatically during the global COVID-19 pandemic, leaving traditional product manufacturers and resellers (distributors, retailers, and others) with an urgent call to action to take advantage of the marketplace.

    Questions persist on whether Amazon is a competitor or compelling sales channel – or maybe, it’s both? Many companies have questions on how (and whether) to embrace an Amazon selling channel. With the marketplace’s emergence as the world’s No. 1 search engine, these issues are more pressing than ever.  

    In this episode, our host, Tim Ahlenius, tackled these questions with Brian Beck, author of the breakthrough book “Billion Dollar B2B Ecommerce” and managing partner at Enceiba, the industry’s only Amazon agency focused on B2B companies.

    This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherever you listen them!

    Connect with:

    • Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
    • Tim Ahlenius: LinkedIn // Twitter
    • Brian Beck: LinkedIn // Twitter
    • 29 min
    • Leveraging Amazon to Stay Relevant Post-COVID - Part 1

      Amazon is now responsible for 70% of product search in the United States, and Amazon Business, the company’s B2B unit, is now Amazon’s fastest growing division which accounts for over $25 billion in annual sales. The ecommerce juggernaut’s growth accelerated dramatically during the global COVID-19 pandemic, leaving traditional product manufacturers and resellers (distributors, retailers, and others) with an urgent call to action to take advantage of the marketplace.

      Questions persist on whether Amazon is a competitor or compelling sales channel – or maybe, it’s both? Many companies have questions on how (and whether) to embrace an Amazon selling channel. With the marketplace’s emergence as the world’s No. 1 search engine, these issues are more pressing than ever.  

      In this episode, our host, Tim Ahlenius, tackled these questions with Brian Beck, author of the breakthrough book “Billion Dollar B2B Ecommerce” and managing partner at Enceiba, the industry’s only Amazon agency focused on B2B companies.

      This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherever you listen them!

      Connect with:

      • Lessons for Tomorrow: Website // Twitter // Instagram // Facebook
      • Tim Ahlenius: LinkedIn // Twitter
      • Brian Beck: LinkedIn // Twitter
      • 34 min
      • Complex B2B Ecommerce with Znode

        In this episode, our host Tim Ahlenius spoke with Znode Amla Commerce's President and CEO Rupesh Agrawal and Vice President of Marketing and Business Development Tom Flierl to discuss how things are evolving with Znode in the B2B ecommerce space.

        They also cover where things were before multi-store ecommerce, flexible solutions in the B2B and B2C commerce worlds, and looking ahead with what the next iteration of B2B ecommerce might be.

        Znode is an enterprise, B2B ecommerce platform developed to enable sustainable growth through a rich set of all-in-one features to easily manage content, site search, product information and multi-store functionality. The platform is completely headless with over 600 APIs allowing for greater extensibility, easier integrations and consistent functional updates.

        For more information, check out The Ultimate B2B Ecommerce Guide from Znode.

        This podcast is brought to you by Americaneagle.com Studios. Follow this podcast wherever you listen them!

        Connect with:

        • Lessons for Tomorrow: Website // Twitter // Instagram // Facebook // YouTube
        • Tim Ahlenius: LinkedIn // Twitter
        • Rupesh Agrawal: LinkedIn
        • Tom Flierl: LinkedIn
        • 35 min
        • Data Science Training with Accelebrate

          In this episode, our host Tim Ahlenius spoke with President of Accelebrate Steven Heckler regarding democratization of data science. They also discussed the demand of data science skills and the growing number of computer science languages.

          Accelebrate is an on-site, customized application and web development training company.

          This podcast is brought to you by Americaneagle.com Studios.

          Connect with:

          • Lessons for Tomorrow: Website // Twitter // Instagram // Facebook
          • Tim Ahlenius: LinkedIn // Twitter
          • Steven Heckler: LinkedIn
          • 15 min
          • 5 Common Ecommerce Integration Mistakes with Jitterbit

            Deliver better customer experiences fast and at a lower cost. How? By connecting your ecommerce systems to the other applications that run your business. 

            Join ecommerce integration experts, Derek Cwik, Director of Integrations at Americaneagle.com, Carole Louie Achramowicz, Senior Director of Product Marketing at Jitterbit, and Lindsey Hampson, VP of Marketing at eBridge Connections, as they discuss the findings outlined in the new eBook: 5 Common Ecommerce Integration Mistakes (And How to Avoid Them).

            You’ll learn:

            • The state of ecommerce integration in 2021, including the unique challenges of integrating ecommerce to other applications and systems
            • Tips for paving a smooth path to successful integration projects
            • 5 common mistakes when tackling ecommerce integration projects and how to overcome them

            • Jitterbit is an API transformation company that accelerates innovation by combining the power of APIs and integration.

              This podcast is brought to you by Americaneagle.com Studios.

              Connect with:

              • Lessons for Tomorrow: Website // Twitter // Instagram // Facebook
              • Tim Ahlenius: LinkedIn // Twitter
              • Carole Louie Achramowicz: LinkedIn
              • Lindsay Hampson: LinkedIn
              • Derek Cwik: LinkedIn
              • 42 min
              • Composable Architecture with Acquia

                For IT organizations around the globe, there has never been a more exciting time to do a radical rethink of their entire web infrastructure stack than right now. By so doing, they are able to quickly deliver on customer expectations by rolling out new innovative services and experiences.

                In this episode, our host, Tim Ahlenius, spoke with Acquia's Senior Vice President of Product Marketing Kevin Cochrane to discuss what has been happening with the modernization of enterprise architecture as it relates to Content Management Systems (CMS). They get into five things every CMS must do, how composable architecture can replace the limitations of legacy architecture, and more.

                Acquia is an open source digital experience company that aims to empower the world’s most ambitious brands to embrace innovation and create customer moments that matter.

                For more information, check out these resources from Acquia:

                • Five Essential Elements of an Agile CMS
                • 3 Ways CIOs Can Design Adaptable Digital Experiences 2021

                • This podcast is brought to you by Americaneagle.com Studios.

                  Connect with:

                  • Lessons for Tomorrow: Website // Twitter
                  • Tim Ahlenius: LinkedIn // Twitter
                  • Kevin Cochrane: LinkedIn // Twitter
                  • 38 min
                  • The Evolution of CMS with Progress Sitefinity

                    The CMS or Content Management Systems market will reach $123 billion by 2026. And as a result of this market growth, there's a rich history of how different CMS have evolved. From static to dynamic, desktop to mobile, this episode covers the evolution of CMS, as well as what we can expect in the future.

                    Our host, Tim Ahlenius, spoke with Progress Sitefinity's Director of Partner Advocacy Lynne Boudreau, Senior Sales Engineers MeiLani Dumont and Heather Berube, as well as Americaneagle.com's Sitefinity Department Director Matt Annes.

                    Sitefinity is a CMS platform that makes building scalable digital experiences easy. With Progress Sitefinity’s intuitive, intelligent tools for marketers and stable, scalable architecture for developers, both teams can easily create and manage high-performing, enterprise-grade digital experiences.

                    This podcast is brought to you by Americaneagle.com Studios.

                    Connect with:

                    • Lessons for Tomorrow: Website // Twitter
                    • Tim Ahlenius: LinkedIn // Twitter
                    • Lynne Boudreau: LinkedIn // Twitter
                    • MeiLani Dumont: LinkedIn
                    • Heather Berube: LinkedIn
                    • Matt Annes: LinkedIn
                    • 42 min
                    • Fraudsters, Bot Attacks and Hacks with Signifyd

                      There was a 146% increase in automated fraud attacks in 2020. Signifyd recently released their new State of Fraud Report that examines the fraud trends that wreaked havoc on ecommerce retailers in 2020 and the way they have shaped the future of commerce.

                      In this episode, our host, Tim Ahlenius, spoke with Signifyd's Senior Partner Manager, Megan Blissick, to discuss which fraud trends we can expect to see an uptick in during the holiday season and how fraud and risk teams are evolving to meet the evolving fraud pressure. Signifyd provides an end-to-end Commerce Protection Platform that leverages its Commerce Network to maximize conversion, automate customer experience and eliminate fraud and customer abuse for retailers.

                      This podcast is brought to you by Americaneagle.com Studios.

                      Connect with:

                      • Lessons for Tomorrow: Website // Twitter
                      • Tim Ahlenius: LinkedIn // Twitter
                      • Megan Blissick: Signifyd // LinkedIn
                      • 31 min
                      • Holiday Shipping & Consumer Expectations with ShipStation

                        As the holiday season approaches, most ecommerce companies start shipping preparations in July. In this episode, we dive into understanding consumer expectations around the shipping experience, how an ecommerce retailer manages expectations for their customers in the holiday season, and what the pandemic did to the local economy bolstering its outreach.

                        Our host, Tim Ahlenius, spoke with ShipStation's Head of Industry Relations and Strategic Partnerships, Krish Iyer, to discuss the importance of a solid shipping strategy especially for this year's post-pandemic holiday season. ShipStation is the leading web-based order management and shipping software designed to make retailers exceptionally efficient at processing, fulfilling, and shipping their ecommerce orders.

                        For more information, check out this research study by ShipStation: The Global Pulse: Ecommerce After COVID-19

                        This podcast is brought to you by Americaneagle.com Studios.

                        Connect with:

                        • Lessons for Tomorrow: Website // Twitter
                        • Tim Ahlenius: LinkedIn // Twitter
                        • Krish Iyer: ShipStation // LinkedIn
                        • 38 min
                        • Project Readiness with Chrysalis Digital

                          There are different types of projects, and Web and CRM projects are the big transformational ones across businesses right now. Looking at staff, systems, and all the processes involved, data and reporting has had a huge uptick over the past several years. With so many different systems, people and processes in place, how do these different areas stem into project readiness? Are you ready as a client? How do you know when to start being transformational?

                          Our host, Tim Ahlenius, spoke with Ben Sturt, founder and owner of Chrysalis Digital Limited — a digital strategy and consultancy company based in Hampshire, UK. Chrysalis Digital focuses on ensuring organizations have the right CRM, website, and technology platforms to grow and develop their membership, improve operations, and drive permanent efficiencies across their business.

                          For more information on project readiness, check out this article by Chrysalis Digital: Are you ‘digital’ project ready?

                          This podcast is brought to you by Americaneagle.com Studios.

                          Connect with:

                          • Lessons for Tomorrow: Website // Twitter
                          • Tim Ahlenius: LinkedIn // Twitter
                          • Ben Sturt: Chrysalis Digital // LinkedIn // Twitter
                          • 29 min

                          About Lessons for Tomorrow

                          From the publisher's feed

                          The Lessons for Tomorrow podcast is centered around conversations between industry experts sharing insights from the past, to apply in the present, to achieve success in the future. This podcast is the "motivational poster" in your ear; each episode is centered around conversations which motivate you to tackle new initiatives at your organization. We will be talking with some of the best and brightest minds in technology and marketing and will hear from the experts themselves about their latest experiences, their most recent challenges and the road ahead. Every episode has a different story, a different answer, a different approach. Lessons for Tomorrow is brought to you by Americaneagle.com Studios; follow today for exciting new episodes!