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It's a complete coincidence that on the day RadioWorks has a Christmas do, we're releasing this episode about a brand in the low and no alcohol category. It's an intriguing sector that seems to follow rather than lead shifting consumer behaviour, and in Digital Lead, Stephanie Foxley it has a convincing champion. Presented by the eternally civil, Adam Hopkinson.
This interview was recorded whilst Stephanie was still at Strykk.
From taking student shows to Edinburgh, to taking on the world with an award-winning musical; this is an infectious and fascinating conversation with a Global Marketing Director with an insatiable appetite for live events. From AKA, to immersive theatre, to now working with Back To The Future on Broadway. Sounds heavy? Weight has nothing to do with it...
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
From taking student shows to Edinburgh, to taking on the world with an award-winning musical; this is an infectious and fascinating conversation with a Global Marketing Director with an insatiable appetite for live events. From AKA, to immersive theatre, to now working with Back To The Future on Broadway. Sounds heavy? Weight has nothing to do with it...
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
Imagine you owned four of the five billboards in a street. Then the street got closed, and you had no advertisers. Impossible to recover from, right? Not if you're Karen Stacey, the CEO at Digital Cinema Media. Through supportive leadership and strategies of great clarity, Karen has made DCM a leading light in how to navigate, not just a business, but an industry, out of a pandemic. This is a conversation of tremendous insight, and it's no wonder Karen has been nominated for Media Week's Leader of Year.
https://www.mediaweekawards.co.uk/finalists/karen-stacey
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
In recognition of Matthew Dearden's nomination for Media Week's Leader of the Year, we revisit this conversation with a master of strategy. The CEO and Founder of Alight Media shares his expertise on management disciplines and all things OOH.
https://www.mediaweekawards.co.uk/finalists/matthew-dearden
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
As the editorial lead for the UK's most prominent marketing title and event, Russell Parsons is a trusted authority on issues and trends. In this episode, he discusses the need for greater diversity, talks about a desire to see apprenticeships offered at agencies, and calls on the sector to get qualified.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
Jack Peagam is undoubtedly one of the UK's hardest working entrepreneurs. He and his business partner have just raised half a million pounds for their new start-up, Linkup, at the same time as continuing to grow their online fitness platform, Active. What motivates him? What inspires him? And how does he find the time? Presented by Adam Hopkinson.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
Cadi Jones, Dhruv Baker, and Mike Anderson share their best advice on getting out there, how to ask for a pay rise, and the importance of understanding your value to a business.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
Companies make billions each year by collecting information about consumers, but what does the consumer get out of it? Until Oliver Southgate launched Get My Slice, nothing. Discover how the consumer is reclaiming their data in this fascinating conversation with an exceptionally experienced digital leader.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
Laricea is a Marketing Specialist who joined the Boohoo Group earlier this year. She talks with infectious clarity and conviction about how she's evolving brands like Dorothy Perkins, and what's most fascinating is everything that's going on behind the scenes. This is a must listen for anyone interested in the creativity of brand purpose.
Laricea's book, A Brand's Purpose...Less Unicorn, More Zebra? can be purchased here: https://www.amazon.co.uk/dp/B08V41CTXG
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
Claire Ferreira is one of the most formidable individuals we've spoken to on Let's Do The Right Thing. For the last two years, she's been building a global, online community that seeks to eradicate imposter syndrome by a coming together of shared skills and specialisms. This is a moving and inspirational story for all.
Let's Do The Right Thing is curated and presented by Adam Hopkinson: https://www.linkedin.com/in/ahopkinson1/
In association with RadioWorks: https://www.linkedin.com/company/radioworks/
Hosted on Acast. See acast.com/privacy for more information.
From the publisher's feed
Hosted on Acast. See acast.com/privacy for more information.