LeBron James plays basketball and Ron Johnson built the Apple stores in all the malls. Each made about $30M a year. Why did so many people say Ron Jonson was overpaid at Apple while everybody thought LeBron James earned every penny of his pay? The spirituality of money. Why did Los Angelinos destroy Jewish-owned stores in the Watts Riots of 1965 and then Korean-owned stores in the Rodney King riots of 1992? 3 effective spiritual strategies for increasing your financial revenue.