Let's Talk Digital

Clare Trafankowska-Neal, Head of Digital Dentsu-Aegis talks to us about the state of Digital Transformation within Agencies. In this episode she talks to us about the digital skills gap within agencies and unpacks the 4 key pillars that are transforming agencies to become more digital. Should there be an improvement in agency models and culture to a more sustainable future?

The state of Digital Transformation in SA. Kerri Prissman Agency Business Manager at Google talks to us about the state of #Digital Transformation in South Africa. In this episode she shares some insights from Google’s research in EMEA (in partnership with BCG), the brands who are getting digital right and common attributes they share as well as brands who are lagging behind. Get access to the free Google Digital Maturity Assessment Tools and much more.

Check out this week’s podcast with Andrew Kramer – MD of Adcolony talking about #digitaltrends shaping and impacting our local market in 2020! The value chain is being disrupted in the digital media space. In this episode we are talking about the shift from Impressions to Attention, Data Privacy and controversy around viewability. Advertisers need to demand for value for their investment.