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Hey everyone, on today's show I had the opportunity to pick the brain of Damian Bradfield, President and CMO of WeTransfer, the world’s largest file-sharing service.
Tune in to hear Damian share how they managed to build a business through organic growth and acquire 200K users from word-of-mouth, why partnering with artists like Moby and 21 Pilots is a genius marketing move (and why WeTransfer donates a percentage of ad revenue to the arts), and how user design and experience is key to their success.
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Do you want a raise? How does 6 figures sound?
Tune in to hear Eric Siu share his favorite career advice to help you prepare for a senior-level marketing job. This includes being able to contribute out-of-the-box strategies plus knowing how to execute them.
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Fresh out of college and about to start your marketing career path? Thinking about switching your career path to digital marketing?
Tune in to hear Eric Siu share how you how to get a 5-figure marketing job straight out the gate!
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Hey everyone, today we have a very special show featuring three of my friends from high school: Andrew Tsai, Jonathan Hong, and Mike Zhang, co-founders of The Drip Club, a trusted online e-liquid and vape shop. Andrew is the VP of Sales, Mike is the CEO and Jonathan is the VP of Products.
On today's show we'll be talking about how The Drip Club began as an online subscription service, similar to BirchBox, and evolved into a consumer products company, what they did to get to a quarter million Instagram followers without paid advertising (which they can't do), and how they scaled the effectiveness of working as a team with a divide-and-conquer strategy.
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Hey everyone, in today’s episode I share the mic with Bryce Welker, a CPA and the founder of Crush Empire, a diverse network of lead generation and product review websites in numerous verticals.
In this interview Bryce talks about his journey from quitting his job as an accountant to starting his own CPA exam website, how he went from bringing in $1K per month to $2M per year, the importance of hiring the right team that allowed Crush Empire to grow their revenue over 100% in the last 6 months, and how they acquire 95% of their customers.
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Have you've been working long hours and countless days on trying to scale your agency but nothing seems to be working?
Tune in to hear Eric Siu share a few pointers on how to turn your plateaued agency into a scaling one through hiring, outsourcing and prioritizing.
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If you want to build a great company, it goes without saying that the types of employees you bring on to your team are one of the most critical levers you can pull to build culture and maximize your impact on growth.
Tune in to hear Eric Siu share a compilation of some of the best hiring advice and interview tips to help you build the ultimate management style and help you hire for culture.
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How much should you spend on marketing? Is it a percentage of revenue? The answer is surprisingly more simple than you might think: as much as possible.
Tune in to hear Eric Siu share his favorite business growth strategy to help you plan your marketing budget. You’ll learn how much you should invest in marketing and how to create a marketing plan that is not based on a percent of your revenue, but with your long term growth in mind.
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The SEO rules that worked in 2019 will only get you so far... if you want to beat your competitors in 2020, these new tactics need to be on your radar.
Tune in to hear Eric Siu let you know how you can dominate the future of marketing by playing smart by being prepared for what is changing in SEO.
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How much should you charge for your products or services? When it comes to sales and marketing, setting your prices can be one of the biggest drivers for growth.
Tune in to hear Eric Siu share his all time favorite pricing strategies and pricing models to help you master how to price a product and ensure that you are getting a fair rate.
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