Leverage Masters

Think of the viral videos you 've seen. Maybe you've watched the Bionic Burger video that Len Foley created. Or maybe you've seen The Dash movie. And maybe you've wondered, "How can I create something that will 'go viral'?"

The m ore you can get people not only talking about you but spreading your stuff all over, the better! This week is all about how you cause people to spread your message virally. Our co-host Ronda Del Boccio has been reading Peggy McColl's newest book Viral Explosions, and so today, we're talking about how to spread your message virally.

Jessica Swanson used to work traditional jobs until her daughter was diagnosed with leukemia. She stopped working outside the home to care for her daughter and started looking for more flexible means of working. Along the way she discovered that on a shoestring budget she really could market her business.

Now she teaches entrepreneurs the power of free and affordable marketing so that any budding or experienced entrepreneur can promote your business on a shoestring budget.

Outstanding businessman, lecturer and award-winning author, John Harricharan, author of "When You Can Walk On Water, Stay in the Boat" and "The Power Pause" join us on Tuesday, 4/20 at noon eastern.

John's transformational message stems from his

challenging personal growth experiences. John comes from a corporate background. But more

recently, he's really put his entrepreneurial

talents to good use as an infopreneur and author

with a powerful presence both online and off.

Just one of John's ebooks, "The Power Pause", has

brought in well into the 6-figures! "The Power Pause" is written in story form and contains, in

simple language, all that he's learned from two of his friends. It teaches you how, in only three minutes and using three steps, You can

dramatically change your life from existing to

living.

"The Power Pause" shares a simple, 3-minute, 3-step formula that has the power to generate tremendous success and happiness. By activating the Law of Attraction, The PowerPause makes it easy to reduce stress and resolve money, health or relationship problems. Read more about "The Power Pause".

On the air, we'll be talking to John about how he achieved such great success for his ebook. We'll get him to break down his steps so that you can apply them in YOUR business!

We'll also be talking to him about the strategies

that he uses in his own personal life to overcome his challenges and go on to achieve amazing things!

When you join us for this show, you'll be able to submit YOUR questions too so that we can get John to answer them LIVE on the show!

This show is likely to change your life forever!

Tatyanna Gann is a Mompreneur and Blogger. Inspiring businesses to set the web on FIRE with Flaming Online PR and Marketing Solutions! She's also a Gourmet french food chef!

A PR expert with a passion for food too - Tatyanna teaches business owners to use social media and social marketing to grow businesses.

It used to be that whoever had the biggest

advertising budget won. But now, relationships

and building communities (called "tribes") are the

way a business grows.

"Word of mouth marketing" takes on all new

meaning in this web 2.0 world that we live in.

Now, "word of mouth" means spreading a

message through these social media sites that

turns into relationships that cause sales to happen.

This week's show is all about heroic transformations. Ken Jensen, author of It Takes Guts to Be Me" has made just such an "overhaul" in his own life. He is a living example of how to connect with people through the power of your story.

Ken used to be a real bruiser out to cause trouble just because he could...He also discovered he had bipolar disorder, which certainly didn't help matters. What happened that turned him into a successful entrepreneur living a more balanced life? Find out on the show!

It used to be that whoever had the biggest advertising budget won - but now, relationships, tribes, and word of mouth are the way a business grows. On Relationship marketing 101 teaches you to build your business by building strong relationships. Whether you're using social networks like Twitter, Ning and Facebook, permission tools like email marketing, or sharing multimedia content on blogs and sharing sites, you must build relationships with your ideal customer AND key players in your niche.

This is going to be a fun "anything goes" call!

Dr. Barbara Condron is a Educator, Philosopher, Academic Administrator, Writer, Editor, Filmmaker, Composer, Artist, Wife, and Mother. She obviously has WAY more than her share of talent!

A lifelong student, she began teaching adults the development of human potential in 1975. She is currently a professor at the College of Metaphysics in Missouri where she lives with her husband, Daniel, and their son Hezekiah.

Dr. Condron has served as a mentor to people of all ages. Artists, composers, and writers have benefitted from her tutelage and support in their own creations. Her affiliation with the School of Metaphysics has enabled her to teach children since 1992. This has led to her work, which is chronicled in How to Raise an Indigo Child. She has also been a part of the School’s philanthropic work with talented and gifted children (1977-1982) and visionary schools (1998-1999). Whether teaching the art of cheesemaking or the science of living meditatively, Dr. Condron’s ability to aid others to use the intelligence and energy available to them is empowering.

She is the author of numerous books, including those listed on this show page.

Emma Tiebens is the Founder of The Relational Marketer. She is passionate about teaching entrepreneurs on how to create a powerful online presence for their business using technology to build and foster business relationships with people they wouldn’t have been able to reach before. As a result of that relationship, they feel the need to invest in whatever it is that you offer - product, system or service.

As a Mentor, Consultant author, speaker and Coach, she is all about Encouraging, Enlightening and Empowering Entrepreneurs and teaching them how to leverage social skills and technology to reach a greater audience. Her “Accountability Action Items” propel them to move forward. She specializes in getting them out of the overwhelm mode and helps them line up their goals with their dreams and passion!

Author, Mentor, Speaker Trainer and Infotainer, Joel Bauer has this to say about her: “Emma is a wonderful relational marketing machine! She takes action and produces immediate results! This is a woman who will enable you to potentially make a lot of money with a whole lot of freedom” Imagine being mentored by someone like Emma to help you build your business? There will be no stopping you!”

Emma is the author of Attracting Customers for Life and is co-authoring a book with Mari Smith and 19 other authors titled, The Relationship Age

Stephanie Frank is the #1 bestselling author of The Accidental Millionaire, and she is an absolute genius at finding your most important trasure - TIME - by teaching you to work from your core strengths. She is also part of the new evolution of Directions University!

n demand human behavior expert Stephanie Frank is the fresh new voice of personal success, productivity, effectiveness and peak performance best practices. She is an internationally recognized Master NLP coach/practitioner, hypnotist, speaker and author. An experienced problem solver, she has achieved over 15 high-level network engineering certifications, including Novell’s Master CNE and CNI, Cisco Protocol Analyst, Microsoft’s MCP, MCT and MCSE, and the coveted Level II Protocol Analyst. She is the author of the best-selling book, The Accidental Millionaire, and President of The Success IQ University, creator of the World’s First Success IQ Test.

A lifelong entrepreneur, Stephanie started her first business in high tech at the age of 19, growing the company to multi-millions. Her second startup, also in high tech, was grossing millions per year before she sold it to her partners in 2000 to turn her sights to solving human performance problems instead of computer performance problems. She soon found that by applying her finely honed computer troubleshooting skills she could people persuade themselves to create behavioral change quickly, with lasting effect, in a few steps and with less effort than ever before.

The Buzz Boosters are here this week! Shahar and Nashlah Boyayan are the founders of Buzz Booster, a mother-daughter operated small business marketing company and social media agency that specializes in modern marketing strategies for small business owners.

The Boyayans have been honing their specialized knowledge in Internet Marketing since 1998. For nearly a decade, they have designed, launched, and managed a number of very successful Internet projects. Today their focus is to teach speakers, coaches, and small to medium-size businesses how to create a strong strategy online.

Shahar and Nashlah are passionate about learning and mastering their craft. Both hold advanced degrees in business, e-commerce and consumer psychology. They are on the cutting edge of the rapidly advancing Internet industry.