Are you working 40+ hours a week in the gym… but still wondering why you're barely getting ahead?

In this episode, I'm breaking down what your $31/hour in-person training job is really costing you — in time, energy, freedom, and future potential. If you're a personal trainer who's exhausted, overworked, and underpaid, it's time for a wake-up call.

I'm giving you the truth behind why most coaches stay stuck in the cycle of burnout, what smarter (scalable) business actually looks like, and how my clients inside Becoming Savage: The Coaching Academy (BSTCA) are building sustainable, profitable online coaching businesses without giving up client results — or their personal lives.

If you're ready to go from stuck to scaling — this one's for you. Apply to join BSTCA — the mentorship that helps in-person coaches build scalable online businesses with clear offers, confident sales, and systems that don't suck your soul dry.

📝 Apply now → https://demiyeager.com/coaching 📲 DM me "BOOKED OUT" on Instagram to get the info → @demiyeager (SCHOLARSHIP OPEN THRU 06/18/2025)

Welcome to Leveraged with Demi, your no BS guide to transforming from a fitness professional to a successful entrepreneur. Demi dives into the gritty realities of building a lasting business in the fitness and wellness industry. Demi is joined by special guest Brenda as they share personal anecdotes, discuss common pitfalls, and provide actionable strategies. They emphasize the importance of confidence, setting realistic goals, and leveraging both mindset and strategy. Tune in for an honest conversation about the highs and lows of entrepreneurship and get inspired to take your fitness business to new heights.

In this episode of Leveraged, Demi and guest Brenda Breland dive deep into what it takes to build a lasting business in the fitness and wellness space, emphasizing the importance of loyalty and marketing. Using examples from recent events, such as Southwest Airlines' PR flop, they discusses how businesses can better engage and retain customers. Demi + Brenda highlight the significance of email marketing, personalization, and creating membership models to increase client lifetime value. The episode concludes with a discussion on leveraging stay-at-home moms and local influencers over traditional marketing strategies to boost business growth.

In this episode of Leveraged, Demi sits down with "The Fit Doula", Kaitlyn Wozniak, to chat all things business, perinatal training, and building a brand outside of the four walls of the gym that you're comfortable in. A big part of staying in the fitness industry as a career for the long-haul is developing skills that grow with your ideal client audience. In this episode, you'll learn about leveraging your own lived experiences to build a brand that transcends the "basic fitness shit" and helps you grow and expand as the needs of your clients do too. Make sure you check out Kaitlyn on IG @kaitlyndinneh

In this episode, Demi pulls back the curtain on what it really takes to build a business that actually lasts—resilience. No fluffy self-help jargon—just hard-earned lessons and battle-tested strategies from Demi's own journey. She breaks down what resilience means for coaches who actually want to make money and impact, and she hands you practical tools like the "resilience content folder" and the "bad day folder" so you never get stuck or spiral when things hit the fan.

If you want to stop letting bad days tank your marketing, or you're tired of starting over every time you lose momentum, this episode is your wake-up call. Demi shows you how to keep your marketing and sales on track no matter what, create content that saves your ass on hard days, and communicate like a pro with your clients—even when you're running on fumes.

This is the unfiltered truth about building a business that doesn't just survive, but thrives—even when things get messy.

In this episode of Leveraged, Demi introduces a refreshed podcast series focused on the gritty truths of building a fitness and wellness business. Demi, a business mentor and consultant, aims to demystify the entrepreneurial journey from FitPro to CEO. The episode features a conversation with Kory, a Nashville-based videographer and photographer, who shares his experiences about starting out in a new city, the importance of relationship-based selling, and his transition from fitness coaching to the visual arts. Key themes include overcoming comfort zones, realistic goal setting, and the significance of personal relationships in business success.

In this episode of Leveraged, host Demi, a business mentor and consultant, shares actionable insights on how to elevate sales calls for fitness coaches. Demi recounts a real-life experience of listening to a sales call in a coffee shop, providing a detailed critique and actionable advice. Emphasizing the importance of empathy and genuine connection, Demi introduces the 'Discover More Than You Diagnose' methodology to better understand client needs. The episode outlines the crucial questions to ask during sales calls to uncover underlying issues and fears, ultimately driving better sales outcomes. Listeners also get a glimpse into Demi's successful strategies that have led to a thriving coaching business, with practical tips to implement immediately.

In this episode of BS: The Podcast, Demi links up with Linda Melone to discuss all things copy, content, and you can write in a way that increases your conversions. Let's be real, your PT certification didn't teach you how to be the best writer out there. But now, as an aspiring (or plateaued!) online coach, you're ready to learn how to write for sales. You're in the right place. Get ready to take notes on value props, differentiators, and how one correct phrase could change the trajectory of your biz, ASAP.

📷Follow Linda on instagram @lindamelone17 and her website at www.TheCopyWorx.com ✅Make sure to download our FREE GUIDE to build your HYBRID COACHING OFFER now 📲Book a FREE 15 minute business audit with Demi by using this link🤝Join our FREE COMMUNITY on Facebook for daily coaching, tips, and everything you need to sign your first (or next) 10 coaching clients

In this episode of Becoming Savage, Demi is joined by gym marketing + personal branding expert Zach Colman, they discuss how to transition from corporate roles to entrepreneurial ventures, the importance of personal branding, and how authenticity and community drive business success. They also address overcoming fears of showing up online and the balance between personal identity and professional aspirations. Zach shares his path, from sports marketing to consulting for gym owners, emphasizing the value of knowing oneself and practicing authenticity in business.

📷Follow Zach on instagram @zachcolman and check out his website https://gymmark.com/ ✅Make sure to snag your exact roadmap to signing your first (or next) 10 ONLINE CLIENTS NOW📲Book a FREE 15 minute business audit with Demi by using this link🤝Join our FREE COMMUNITY on Facebook for daily coaching, tips, and everything you need to sign your first (or next) 10 coaching clients

In this episode of Becoming Savage, host Demi is joined by Dr. Nick Tognetti, an accomplished pastor, doctor, author, and entrepreneur with a broad range of expertise in functional health practices. Together, they dive deep into the evolution and commercialization of peptides and GLPs in the fitness and medical industries. Dr. Tognetti shares his journey from personal health struggles to advocating a root cause approach for his clients. They discuss the importance of making deep, impactful connections and the role of rock-bottom moments in driving significant life changes. Throughout, they stress the vital role of passion, hard work, empathy, and continuous learning in achieving both personal and professional success. 📷Follow Nick on instagram @lifestyle_of_eden ✅Make sure to snag your exact roadmap to signing your first (or next) 10 ONLINE CLIENTS NOW📲Book a FREE 15 minute business audit with Demi by using this link🤝Join our FREE COMMUNITY on Facebook for daily coaching, tips, and everything you need to sign your first (or next) 10 coaching clients