Life After Corporate

👩‍🎓 Launch School - it is like getting a degree in entrepreneurship. 01:21

👣 The steps in the business launch are important so check all the episodes in order.

🪤 Five pricing traps the newest coaches and consultants fall into.06:25

🧐 Mistake #1 Pricing based on your competition. 06:51

⏰ Mistake #2 Charging by the hour. 08:07

💸 Mistake #3 Pricing based on what you believe your clients can afford. 10:03

👆 Mistake #4 Offering only one-on-one services. 11:51

👛 Mistake #5 Underpricing your services. Because you undervalue your impact. 13:36

🤑 How to price your services for the maximum value? 13:59

💲 Learn how to position your pricing in terms of your return on advantage™. 14:40

🎯 Immediate benefit and the benefit on a longer-term. 15:53

🤩 Pricing impacts how you position yourself and four mythbusters on overpricing. 18:12

🧮 The Expert Pricing Calculator. 20:16

🕵️‍♀️ It is important to track your close ratio. 21:54

💡 The Launch Lab framework in steps. 22:24

Expert Pricing Calculator http://www.expertpricingcalculator.com/

Launch Lab assessment http://www.launchlabassessment.com/

Workbook: https://lifeaftercorporatepodcast.com/workbook

Join Facebook Group: https://www.facebook.com/groups/launchlabforwomenentrepreneurs

📒 Download Launch School Workbook: Step by step path to replace your corporate paycheck. 01:22

⚡ Deb advised hundreds of other corporate women leaders to make the leap from corporate to entrepreneur. 02:40

🕵️‍♀️ Deb's Business Model Generator. 04:56

🤩 How you imagine your life to be--we want your business to suit your lifestyle. 07:14

👩‍💼 Retainer-based business model and all other business models. 08:00

1️⃣ A monthly consulting retainer - the fractional executive model. 08:51

2️⃣ Project-based consulting. 09:48

3️⃣ Individual coaching by package or retainer. 11:48

4️⃣ Group Consulting. 13:04

🖐Group coaching or learning in person or online. 14:00

6️⃣ The membership model. 15:02

7️⃣ SAAS - Software as a Service. 17:03

🎱 DIY courses. 17:45

💰 It's very useful in figuring out the path to the cash.19:10

⚠️Many people stop at the what and the why and forget the "how" 19:36

📊With market research, you can create a completely new business model 20:27

🃏Beware of false promises in the market 21:12

🙏When you put a high price on your offers, it can feel scary to ask for the sale 21:42

💲 In the next episode, we will cover how to price your services. 22:14

🙌 Join Deb's Facebook group and DM her directly. 22:57

Download Workbook: https://lifeaftercorporatepodcast.com/workbook

Join Facebook Group: https://www.facebook.com/groups/launchlabforwomenentrepreneurs

🤩 Packaging solutions as products is literally one of my favorite things. 01:51

👩‍💼 Deb was one of the only women in the company to have ownership of a business unit. 3:07

💔 Despite amazing success in her corporate business, her private life was falling apart. 05:24

💥 How and why the Launch Lab was born? 07:57

💻 We all became nomads due to pandemic but entrepreneurship offers great freedom. 09:51

🤷‍♀️ Women entrepreneurs are earning only 30 cents to the dollar of revenue compared to all small businesses. Why is this happening? 11:49

🕵️‍♀️ Find the gap in the market that everyone else is missing.13:40

😇 Examples are important because sometimes you need to see one to be one: EvolveMe 16:30

🪙 Sharon's story from Crypto Tax Advisors 19:01

🧱 What is the foundation on which you build your business? 23:20

☝️ Important note about the business launch. 24:24

🎯 How to package, price, and message your offerings to appeal to your target client? 25:01

✍️ Release any of the negative thoughts and write them into your journal. 26:03

🕴️ How to choose your business model? 27:14

🤗 Join me in our Facebook group. 27:54

Sign up for Deb's masterclass: https://thegreatdoover.com/launch

Apply to the Launch Lab

http://www.launchlabassessment.com/

Join our Facebook Community https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

⚡ Any action is better than no action is the law of imperfect action. 01:21

🤩 Deb's former client increased revenue by 250% based on the pricing work she did with Deb. 04:21

🔥 The Business Launch Masterclass takes place from June 1st - the 4th. 05:22

🤓 If you are out of sight, you are out of others' minds. 08:31

🥳 Success story - a secondary school teacher is breaking through $100,000 in the first five months of this year. 09:22

Sign up for the masterclass: https://thegreatdoover.com/launch

Connect with Deb

http://www.launchlabassessment.com/ https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

🌹 Nadine is a member of Deb's six-figure accelerator. 4:39

🤷‍♀️ Women are doing what is expected, but we aren't fulfilled. 5:37

🤔 What is my purpose? Who I am and why am I here? 09:00

🏆 We are not here by chance and we are all born winners. 10:53

🧐 What kinds of fears are stopping us from getting out of the status quo? 13:42

🚥 How fear can be the guiding factor to purpose? 18:11

🎤 Nadine used three keys and strategies in one event in London that totally changed her life. 22:34

🔥Not knowing how to do it, doesn't mean that it cannot be done. You are overqualified. 29:09

Connect with Nadine

https://linktr.ee/Dr_Nadine_Collins

https://nadinecollins.com/

[email protected].

https://www.instagram.com/drnadinecollins/?hl=en

https://www.linkedin.com/in/dr-nadine-collins-60376561/

Connect with Deb

http://www.launchlabassessment.com/ https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

💡 After 30 years working in sales, Heidi decided to combine her B2B experience with her passion for coaching young women, and Deb helped Heidi to formalize that plan. 02:27

😇 In 2019 Heidi went through a very transformational time in her life that made her rethink how to contribute more to the world. 04:26

💪🏻 Heidi needed to find a coach and a program to bring her idea into reality and she discovered the Launch Lab for women entrepreneurs. 07:09

🙏🏻 Deb's decision to launch her own business also came from a challenging time in her life. 09:31

💥 Heidi now has the confidence that she can be a full-time entrepreneur. 11:25

👩‍💼 Statistics show that women are better at sales because women are solution and relationship-oriented. 14:45

🤷‍♀️ Three main issues: There are not enough sales programs in colleges, women have a very negative perception of sales, and sales are advertised as a male-oriented role. 17:28

🔨 Breaking down the myths about sales is essential so we can have more women in sales. 20:33

🌷 Remember there is an authentic way to sell and if you can sell, you can do almost everything. 21:42

🤔 Sales is often seen as a dirty word that needs to be replaced and repositioned. 23:43

📌 Sales is the gateway to the C-suite. 25:52

🚧 Challenges Heidi encountered along her path of launching GirlzWhoSell. 27:13

🏢 Companies should connect with Heidi and GirlzWhoSell! 30:05

🐣 Heidi is working on new, exciting training programs. 31:07

🌟 Heidi's advice: follow your passion and bring your idea into the world! 34:46

Connect with Heidi:

https://girlzwhosell.com

https://www.linkedin.com/in/heidisolomon1/

https://www.facebook.com/Women4WIN/

Connect with Deb

http://www.launchlabassessment.com/ https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

‼️ Why does Deb emphasize that her advice on how to build sustainable service-based business is tested and proven? 1:34

🔥 Not all advice is good advice! Join us in the Life After Corporate club in Clubhouse.

4:39

✨ What does it take to build predictability into your business model? 5:37

1️⃣ Create a renewing revenue stream by packaging services as products. 8:18

2️⃣ Create a marketing strategy that delivers predictable results and what it takes to make it. 10:00

3️⃣ Create software that you sell as a service.12:47

✌️ Predictability is peace of mind. 15:02

🫂 Join us on Clubhouse or Facebook!

http://www.launchlabassessment.com/ https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

🙃 It is natural to try to launch on your own and save as much money as possible. 0:51

📲 Download the Expert Pricing Calculator 1:14

🏬 Experiences with Score mentors. 2:36

📋 Thinking about an article from the Small Business Administration called "10 Steps on How to Launch Your Business".

☝️ #1 Market research is the number one most important thing but how to actually do it?

🤷‍♀️ #2 Write a business plan and what that actually means? 6:10.

✏️ #3 List of typical places: All you need to have but those are not going to get you clients. 6:51

🧠 What one site for startups is recommending new entrepreneurs? 7:23

💨 Burned out on Google with 7 billion results on not 'How' but 'What'. 8:42

🔥 I don't need a list of 54 strategies on how to grow my business, I need one! 9:59

⚡ Deb explains how an expert calculator works. 10:19

🤩 How to get yourself out of your misery. 11:49

🫂 Complete the Launch Lab assessment and qualify for a 1 to 1 conversation with Deb. 13:38

http://expertpricingcalculator.com

http://www.launchlabassessment.com/ https://www.facebook.com/groups/launchlabforwomenentrepreneurs/

https://thegreatdoover.com/

👟 It's easier to get outdoors when it is springtime. 02:09

⚖️ Joyce had a very strong entrepreneurial spirit that drove her away from corporate. 02:37

⏰ How Joyce manages 24/7 with her husband in business and life. 4:24

🤩 After the first business failure, they launched Macaroni Kid publishing company which had $5M in revenue. 5:53

🫕 🥣 The secret sauce behind Macaroni Kid's success. 7:41

🔥 Community fuels any success you have. Joyce and Eric are masters in community building. 8:42

📱 A 99 Walks app is available on iTunes and for Android devices. 11:10

👣Some ground rules to follow while creating a community: 99 walks has 99 core values.

🫂 Building a meaningful community is critical because a good community creates leverage. 14:33

🏡 Building an app is like building a home. 17:03

🚶‍♀️ Joyce is on a mission of getting 1 million women walking with 99 Walks. 21:46

🆓 Do-Over code for the first free month on the 99 Walks website. 23:47

⚡ Walking is magic! There are no rules - just go, take a walk. 24:50

Connect with Joyce:

https://www.linkedin.com/in/joyceshulman/

@joycershulman

https://www.facebook.com/joyce.shulman

https://www.instagram.com/joyce.r.shulman/

Use a code Do-Over when signing up for one free month at https://www.99walks.fit/app

Connect with Deb for more help:

Pricing calculator: https://thegreatdoover.com/pricing

Visit the Life After Corporate Facebook Group https://www.facebook.com/groups/launchlabforwomenentrepreneurs

https://thegreatdoover.com/

[email protected]

This is an encore of an episode that got a lot of buzz. For those of you that missed the first go around, This is for you. Deb Boulanger will talk about replacing your corporate paycheck before becoming an entrepreneur. In this episode, Deb explores three powerful ways to make the transition and shares valuable insights to help you navigate this transformation. Discover the first approach, starting a side hustle, as a means to test the waters and gain confidence in your entrepreneurial abilities. Deb highlights the benefits of this method, including building confidence, testing ideas, and creating momentum. However, she also warns about the challenges of relying solely on a side hustle for income, as it may not provide enough financial stability to fully commit to entrepreneurship. Deb then emphasizes the importance of differentiating yourself in a crowded market and finding a unique value proposition. She provides expert advice on how to stand out and position yourself for success in your chosen field. Listen. Learn. Earn. Repeat!

[02:30-07:44]: Starting a Side Hustle

- Build confidence and gain momentum in entrepreneurship

- Test ideas and validate market demand

- Develop essential skills and knowledge

- Utilize existing network and resources

- Generate additional income while still having a corporate paycheck

[07:45- 13:19]: Differentiate Yourself in a Crowded Market

- Identify and leverage your unique value proposition

- Understand the needs and desires of your target audience

- Position yourself as an expert in your niche

- Develop a compelling brand story and message

- Focus on delivering exceptional value and customer experience

[13:20-18:54]: Exploring Other Sources of Income

- Freelancing or consulting in your area of expertise

- Creating and selling digital products or online courses

- Investing in rental properties or other income-generating assets

- Partnering with other businesses for joint ventures or collaborations

- Monetizing your skills through coaching or mentoring programs

[18:55-25:51]: Finding the Right Path for You

- Assessing your skills, interests, and passion

- Identifying potential market opportunities

- Evaluating your risk tolerance and financial situation

- Seeking guidance and mentorship from experienced entrepreneurs

- Experimenting and iterating to find what works best for you

RESOURCES

Get your "Nine Question To Ask Yourself Before You Make the Leap"

9 Questions (thegreatdoover.com)

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Get weekly tips on how to create more money and meaning doing work you love and be one of the many growing entrepreneurs in our community. Connect with me on LinkedIn; https://www.linkedin.com/groups/12656341/ or on Instagram or our website at www.lifeaftercorporatepodcast.com .