Life in the Brand Lane with The Brand Guys

Life in the Brand Lane with The Brand Guys

By FrejzBusinessEntrepreneurshipMarketing
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Life in the Brand Lane with The Brand Guys episodes

  • Iconic Scottish Brands - Irn Bru, Isle of Harris Gin & Walkers Shortbread

    Linz, (aka Dr Lindsay Carey, Glasgow Caledonian University and Ron and Fin (of Frejz)discuss what makes an iconic brand and select Scottish examples to dissect. What brands make the list and possess the magic? Which brand will top the icon league? Frejz is a branding consultancy that can help your customers fall in love with your brand. If you'd like to know more about how we could help your business check out our website www.frejz.biz

    Photo credit: @simon_jauncey

    Intro/Outro: Bright And Beautiful - Royalty-Free Music by https://audiohub.com

    License: CC BY (https://creativecommons.org/licenses/by/4.0/)

    36 min
  • Frejz Thinking - Sandy McCurdy, The Sales Coach
    In the first of our series of "Frejz Thinking" (that's Fresh 😉)Finlay and Simon chat with Sandy McCurdy, The Sales Coach. With a wealth of sales and customer experience under his belt, Sandy has developed his own training programmes tailored to selling skills and customer services. They discuss integrity in sales and Sandy gives his top tips for those new to sales.
    Frejz is a branding consultancy that can help your customers fall in love with your brand. If you'd like to know more about how we could help your business check out our website www.frejz.biz
    Intro/outro: Keep 'em dry - Royalty-Free Music by https://audiohub.com
    License: CC BY (https://creativecommons.org/licenses/by/4.0/)
    34 min
  • Life in the Brand Lane - Show 4
    Ron and Fin of www.frejz.biz take an irreverent look at brands, advertising and rock music. They look at music and brands and brands in music, chatting with brand managers and music lovers, connecting the two and sometimes finding connections that nobody else does.
    **Due to current coronavirus restrictions Ron and Fin were not able to get into the Caley studio this week so have recorded from their respective homes instead.**
    This week and in keeping with the evolving situation we're all having to adapt to, Ron and Fin discuss rock bands that have also had to develop and change over time. They were not able to play music but discuss groups such as Eagles and Foo Fighters.
    Frejz is a branding consultancy that can help your customers fall in love with your brand. If you'd like to know more about how we could help your business check out our website www.frejz.biz
    Intro/outro music credit: Dragging Out The Loneliness - Royalty-Free Music by https://audiohub.com
    License: CC BY (https://creativecommons.org/licenses/by/4.0/)
    29 min
  • Life in the Brand Lane - Show 3
    Originally broadcast on www.radiocaley.com, our Brand Guys, Ron and Fin of www.frejz.biz take an irreverent look at brands, advertising and rock music. They look at music and brands and brands in music, chatting with brand managers and music lovers, connecting the two and sometimes finding connections that nobody else does.
    This week they chat about iconic frontmen and how this relates to identity and the dynamic of the band and brand.
    For rights reasons we cannot play the music but the tracks discussed are:
    Bob Segar - Night Moves
    Boston - Hitch A Ride
    Queen - Brighton Rock
    The Doors - Tell All the People
    Beethoven - Symphony No.5 Op.67
    Gerry Rafferty - Baker Street
    Frejz is a branding consultancy that can help your customers fall in love with your brand. If you'd like to know more about how we could help your business check out our website www.frejz.biz
    Intro/outro music credit: Dragging Out The Loneliness - Royalty-Free Music by https://audiohub.com
    License: CC BY (https://creativecommons.org/licenses/by/4.0/)
    32 min
  • Life in the Brand Lane - Show 2
    Originally broadcast on www.radiocaley.com, our Brand Guys, Ron and Fin of www.frejz.biz take an irreverent look at brands, advertising and rock music. They look at music and brands and brands in music, chatting with brand managers and music lovers, connecting the two and sometimes finding connections that nobody else does.
    For rights reasons we cannot play the music but the tracks discussed are:
    Van Halen- Runnin with the Devil
    ACDC - Back in Black
    Joe Walsh - Rocky Mountain Way
    Eric Clapton - After Midnight
    Led Zeppelin - Stairway to Heaven
    Frejz is a branding consultancy that can help your customers fall in love with your brand. If you'd like to know more about how we could help your business check out our website www.frejz.biz
    Intro/outro music credit: Dragging Out The Loneliness - Royalty-Free Music by https://audiohub.com
    License: CC BY (https://creativecommons.org/licenses/by/4.0/)
    34 min
  • Frejz Books - Discussion with Marty Neumeier
    Marty Neumeier, legendary branding expert, took the concept of storytelling to a new level when he used fiction as a vehicle to convey the principles of agile strategy in his "business thriller" Scramble. We had a great chat with Marty about his book and branding in our bookclub - Frejz Books.
    Have a listen, let us know what you think and join our bookclub here: frejz.biz/books/
    Frejz is a branding consultancy that can help your customers fall in love with your brand. If you'd like to know more about how we could help your business check out our website www.frejz.biz
    50 min
  • Frejz Books - Discussion with Jeremy Miller
    Listen to our chat with Jeremy Miller, branding strategy consultant and author about his latest book, Brand New Name.
    Brand New Name is a graphically designed branding book that shows you how to name or rename anything. Part inspiration, part practical guide Jeremy chats to us about how Brand New Name can help you name anything.
    Frejz is a branding consultancy that can help your customers fall in love with your brand. If you'd like to know more about how we could help your business check out our website www.frejz.biz
    45 min
  • Frejz Books - Discussion with Maria Ross
    The problems your business faces may stem from a single issue: lack of empathy. Maria Ross reveals exactly how empathy makes brands and organizations stronger and more successful. We had a great discussion with Maria about her book Empathy Edge, where she gives practical tips, big and small, for how to align your mission and values and hire the right people, cultivating a more empathetic—and innovative—workplace culture.
    At the Frejz branding consultancy we help our clients create brands that connect to the hearts and minds of their customers.
    Contact us at www.frejz.biz if you'd like help with your brand strategy.
    54 min

About Life in the Brand Lane with The Brand Guys

From the publisher's feed

The Brand Guys at Frejz present ideas on how to manage a great brand to superpower your business. Analysing iconic and new disruptive brands they uncover the magic so you can use the same brand building tools.