Life is Digital™ - Growing your business in the digital age

Life is Digital™ - Growing your business in the digital age

By BOS Digital - A Bos Klein CompanyBusinessMarketing
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Life is Digital™ - Growing your business in the digital age episodes

  • Using effective messaging to combat common misperceptions in your industry | Episode 15

    If you’re older than 45, there’s about a one in five chance you suffer from some amount of hearing loss, and that rate climbs steadily as you age. Hearing aids are a long-term investment to enhance your quality of life. Therefore, cheaper or OTC hearing aids are not typically the best option for you. Tune in as Dr. Robert Keefer, owner of Now Hear This® Hearing Aids & Audiology, discusses the importance of proper hearing care, the value of seeking help from a professional audiologist, and using effective messaging to combat the common misperceptions around the industry.

    Questions or inquiries? Contact us at https://bos.digital/contact/

    30 min
  • Using digital tools differently to empower human connection and culture | Episode 14

    With the constant growth of online universities, students have evolved their lifestyles and habits to accommodate a more permanent, virtual learning environment. For some students, this evolution of learning has presented key threats to their success. Isolation and lack of human connection have directly impacted performance and motivation. Oftentimes, this very challenge parallels within companies and organizations, resulting in poor work culture and increased levels of stress and/or anxiety. Listen as our host, Elysia Cadorniga, and Dr. Jessica Parker - researcher, educator, writer, and founder of Dissertation by Design - discuss the challenge at its core and how we can use digital tools differently to promote and empower human connection and culture.

    Questions or inquiries? Contact us at https://bos.digital/contact/


    33 min
  • The Power of a Hashtag - The #CheckIt4Andretti Story

    Social media and digital awareness are powerful forces and when combined with a world renowned race car driver there is no stopping the momentum. Listen as our host Elysia Cadorniga chats with Nancy Andretti about her husband John’s battle with colon cancer and the hashtag that gave life to the CheckIt4Andretti Foundation.

    Questions or inquiries? Contact us at https://bos.digital/contact/

    21 min
  • Staying On Track By Staying Relevant | Episode 12

    How does a professional NASCAR Cup Series racing team market themselves in today’s digital landscape? Listen to co-hosts Elysia Cadorniga and Jenna Cooper in conversation with Matt Kohler and Derrike Cope of StarCom Racing as they talk about iRacing, social media and how “out of the box” thinking is helping them stay relevant.

    Questions or inquiries? Contact us at https://bos.digital/contact/


    25 min
  • The Life and Times of NASCAR Cup Series Driver Quin Houff | Episode 11

    From his roots in a small Virginia town to the speedways of the NASCAR Cup Series, our guest, driver Quin Houff of StarCom Racing, talks with our co hosts Jenna Cooper and Elysia Cadorniga about his dreams, his journey and even what he wears underneath his race suit. Listen and enjoy!

    Questions or inquiries? Contact us at https://bos.digital/contact/


    22 min
  • Digital Transformation: The Challenge and The Opportunity | Episode 9

    Just like any business, schools also have a responsibility to keep up with the current digital transformation and make an impact, and that’s exactly what the Innovative Institute at Campbell School of Law is set out to do. Join our host Elysia Cadorniga in conversation with Kevin Lee, founding director of the institute, about the rapidly growing need for innovation and reform and how information technology is changing the game.

    Questions or inquiries? Contact us at https://bos.digital/contact/


    30 min
  • Gather Coworking Space - Where everyone knows your name. | Episode 8

    Since its inception in 2014, Gather has striven to create coworking spaces that foster productivity, creativity, and a strong sense of community for its members. Listen as our host Elysia Cadorniga chats with CMO James Crenshaw about the beginnings of Gather and how they’ve grown to be the premiere coworking space in Richmond and surrounding areas of Virginia.

    Questions or inquiries? Contact us at https://bos.digital/contact/

    39 min
  • The North Carolina Sports Hall of Fame - more than just a museum. | Episode 7

    The North Carolina Sports Hall of Fame inducted its first class in 1963. A lot has changed since then. Listen as Executive Director, Jeff Elliott, talks about the challenges they face and how they are working to bridge the gap between generations and ensure their mission of helping and mentoring student-athletes reaches far beyond the walls of the hall of fame.

    Questions or inquiries? Contact us at https://bos.digital/contact/

    19 min
  • Virtually Possible - How an event planning company got creative in the midst of a pandemic. | Episode 6

    “Out of adversity comes opportunity” was put to the test by Nirali Shah and Kishan Bhula of Eventology when COVID hit last year and they found their event planning business needed a hybrid solution ASAP. Listen as they chat with our host Elysia Cadorniga about putting their new model into practice and how they see the future for all businesses.

    Questions or inquiries? Contact us at https://bos.digital/contact/

    25 min

About Life is Digital™ - Growing your business in the digital age

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Get ready to learn about digital marketing as we share our knowledge and perspectives on current trends, best practices, and actionable tips to help you grow your business in the digital age.