We tackle one of the most common questions we hear:

What even is photo organizing?

If you search online, you’ll find lots of definitions:

Sorting your camera roll

Digitizing old photos

Filing printed photos into albums or boxes

And honestly? None of those are wrong — they’re just pieces of the bigger picture.

For us at Memory Momentum, photo organizing is a broader umbrella. Every episode of Sort It Out! will include a photo-organizing element, but we’ll also sprinkle in real-life topics, busy-life hacks, and conversations about things we care about — because life isn’t meant to be perfectly curated.

To us, photo organizing includes:

Organizing digital and printed photos

Creating simple systems that actually work

Building routines that fit into real, busy lives

Managing photos so you can find what you need

Creating photo projects, albums, and memory displays

If it involves photos, organizing, or systems that help you get unstuck, it fits under our definition.

Photo organizing isn’t just about filing photos in order — it’s about making your memories manageable, meaningful, and even fun.

You don’t have to do it all.

If this episode helped you feel a little less overwhelmed, make sure you’re following the podcast so you don’t miss new episodes every other week.

🌐 Website: www.memorymomentum.ca

Welcome to Sort-It-Out!

If you’ve ever felt overwhelmed by your photos — too many on your phone, scattered across devices, or stacks of prints sitting in closets — you’re in the right place.

Sort It Out is hosted by Kristi and Amanda, childhood best friends turned professional photo organizers. This podcast is all about photo organizing made simple — no guilt, no overwhelm — mixed with real-life mom moments, everyday organizing lessons, and honest conversations about busy lives.

We’re moms, we’re busy, and life is messy. Around here, we focus on progress, not perfection. We know what it feels like to stare at a chaotic camera roll or unfinished photo projects and think, Where do I even begin?

Throughout the show, you can expect:

Practical tips for organizing digital and printed photos

Simple habits and everyday organizing hacks that actually stick

Busy-life systems that work in real life

Honest conversations about motherhood, mental load, and women’s issues

And sometimes, chats about the things we love — just because

We’re not pretending to have it all together. But we do know what works, and we’re excited to share it with you.

Take what fits, leave what doesn’t, and let’s make progress together — even if you only have a few minutes a day.

🎧 Subscribe now — full episodes are launching soon, and we can’t wait to sort it out with you.

In today's episode, we will be continuing to explore how you can get inside your client's mind. You will be able to get them thinking, "Hey! Is she reading my mind?"

Once you are able to read their minds, you will be able to give them EXACTLY what they want!

Please enjoy our free Ideal Client Workbook.  Download here

See you next week,

Kristi and Amanda 

Have you ever wished you could read your client's mind? Really get in their heads, so that you could understand exactly what they were looking for so you were able to deliver it?

This is absolutely possible! 

We used to struggle with our marketing messages, our email sequences and exactly what to post on our social media channels. Once we were able to really dive deep and understand our ideal client from the inside out...well, it was a game-changer!

In this week's podcast, we continue to dissect our ideal client so that you too can take charge of your marketing messages and start selling to your ideal client.

Not sure who your ideal client is? Don't worry, download our IDEAL CLIENT WORKBOOK to figure it out. 

>>>DOWNLOAD WORKBOOK HEREJOIN HERE

This week we want to talk a little bit about your ideal client. Some of you might already know who that is, while others might not have any clue at all and THAT'S OK!

At one time we were selling to the entire world, sounds great right? Well, we're here to tell you that it's not! You must know who your ideal client is in order to move your business forward.

We also have a special 6-page workbook on identifying who your ideal client is. Download, Print and enjoy.

>>>DOWNLOAD WORKBOOK HERE

Hey everyone, 

This week we will be talking about those little gremlins in our heads and confidence. Oh, and the importance of wearing a scarf :)

Don't forget to join our secret facebook group called Building Business for Women! Can't wait to see you there.

See you next week, 

Kristi and Amanda

This week we explore the 5 biggest mistakes we made when starting our business. Although mistake sounds so negative, we are here to show you that very valuable lessons can come when you explore your mistakes!! By sharing these mistakes with you we hope that it might help if you are struggling in these same areas.

Check out a huge list of possible 'photo-organizing' biz ideas! >>>DOWNLOAD HERE

Amanda and I started our own photo-organizing business 6 years ago. At that time we had no idea such a thing even existed! Fast-forward 6 years and many people still have no idea what a photo-organizer is and what that 'title' even means. 

We will dive a little deeper into what photo-organizing means to us and we are here to let women know that it is absolutely possible to start a business from something you love to do.

What the heck is a photo-organizer? >>>DOWNLOAD HEREJOIN HERE

Amanda and I created a successful and meaningful photo-organizing business while working full time and raising our small children. The struggles are real, but it is absolutely possible! We invite you to listen to the Building Business for Women Podcast - Who are we?

What is a photo-organizer? >>DOWNLOAD FREEBIE HERE>JOIN HERE