Sign up to save your podcastsEmail addressPasswordRegisterOrContinue with GoogleAlready have an account? Log in here.
I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective. ... more
FAQs about Life Science Marketing Radio:How many episodes does Life Science Marketing Radio have?The podcast currently has 266 episodes available.
November 09, 2015Creating Online Experiences That Help Customers Engage with Your BrandJeremy Schoales has an unusual background for a marketer in life sciences. He came to life science marketing after a career in automotive consumer electronics. In this podcast, he shares what he … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com...more34minPlay
November 09, 2015Creating Online Experiences That Help Customers Engage with Your BrandJeremy Schoales has an unusual background for a marketer in life sciences. He came to life science marketing after a career in automotive consumer electronics. In this podcast, he shares what he …...more34minPlay
November 02, 2015How PerkinElmer Integrates Events with Marketing Automation to Improve ROIIn this podcast, Marilyn Cox of the Oracle Marketing Cloud shares a case study of how PerkinElmer used marketing automation in conjunction with their events to provide a better customer experience … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com...more25minPlay
November 02, 2015How PerkinElmer Integrates Events with Marketing Automation to Improve ROIIn this podcast, Marilyn Cox of the Oracle Marketing Cloud shares a case study of how PerkinElmer used marketing automation in conjunction with their events to provide a better customer experience …...more25minPlay
October 05, 2015How to Have a Conversation with Customers Using Marketing AutomationIn the first part of this series, I spoke with Guy Page of Pacific Biomarketing about how life science companies can take advantage of marketing automation to improve the buying experience for their … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com...more38minPlay
October 05, 2015What You Absolutely Must Have to Make Marketing Automation WorkMaybe you are already using marketing automation and would like to use it better. Or you are just looking into how it might be helpful to your business and want to know how to get … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com...more29minPlay
September 21, 2015How to Educate Investors on the Biology Behind Your Life Science StartupWhen you have a life science startup based on a new technology, your marketing might begin with educating customers and investors about the biology behind your product. Static diagrams may not be … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com...more22minPlay
September 07, 2015Marketing and Procurement Discuss Purchase Price vs TCOAre you marketing or selling large capital equipment like refrigerators, freezers, fume hoods where the operational expense, in terms of energy consumption, can be significant over the long term? If … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com...more40minPlay
August 24, 2015Can a Mobile App Provide Data About How Life Science Products Are Used?Many life science companies are creating smartphone apps. Most of the those apps provide resources for scientists in the lab with the goal of keeping a brand top of mind or making it easy to find and … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com...more30minPlay
August 10, 2015How to Plan and Build a Winning Social Media Marketing StrategySocial media can be overwhelming. Even if you are just keeping up with friends, right? Understanding how to take advantage of it as part of your life science marketing strategy is an even bigger … This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cclifescience.substack.com...more29minPlay
FAQs about Life Science Marketing Radio:How many episodes does Life Science Marketing Radio have?The podcast currently has 266 episodes available.