Xavier Sanchez, the Commercial Director of Liga MX club Monterrey, joins the podcast to discuss his club's strategy in the U.S. market.
Discover how Monterrey has thousands of fans in the USA including some who have little connection to Mexico but have developed a deep passion for the Rayados. Learn how the club connects with these fans throughout the season.
Xavier also gives his thoughts in Leagues Cup, Concacaf Champions Cup and the Club World Cup and how international competition helps boost his club's profile internationally.

Xavier Sanchez, the Commercial Director of Liga MX club Monterrey, joins the podcast to discuss his club's strategy in the U.S. market. Discover how Monterrey has thousands of fans in the USA including some who have little connection to Mexico but have developed a deep passion for the Rayados. Learn how the club connects with these fans throughout the season. Xavier also gives his thoughts in Leagues Cup, Concacaf Champions Cup and the Club World Cup and how international competition helps boost his club's profile internationally.

Liga MX club Monterrey's U.S strategy - with Xavier Sanchez

Welcome to the boardroom of North American soccer. <a href="https://thesoccerbusiness.com" target="_blank" rel="noreferrer noopener">The Soccer Business</a> podcast offers unparalleled access to the industry's most influential figures. Host Simon Evans connects you with the key players - from MLS Commissioner Don Garber to legendary figures like Rio Ferdinand - to uncover the real stories behind the business of soccer. Each episode is packed with expert analysis and actionable insights for club owners, investors, and executives dedicated to driving the growth of the game.

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Welcome to the boardroom of North American soccer. The Soccer Business podcast offers unparalleled access to the industry's most influential figures. Host Simon Evans connects you with the key players - from MLS Commissioner Don Garber to legendary figures like Rio Ferdinand - to uncover the real stories behind the business of soccer. Each episode is packed with expert analysis and actionable insights for club owners, investors, and executives dedicated to driving the growth of the game.

Welcome to the boardroom of North American soccer. <a href="https://thesoccerbusiness.com" rel="noopener noreferrer">The Soccer Business</a> podcast offers unparalleled access to the industry's most influential figures. Host Simon Evans connects you with the key players - from MLS Commissioner Don Garber to legendary figures like Rio Ferdinand - to uncover the real stories behind the business of soccer. Each episode is packed with expert analysis and actionable insights for club owners, investors, and executives dedicated to driving the growth of the game.

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Liga MX club Monterrey's U.S strategy - with Xavier Sanchez

Liga MX club Monterrey's U.S strategy - with Xavier Sanchez

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