Hear from the author of "Haven't They Suffered Enough? An Unbelievable Career in Sports, PR and Television" by John D. Lukacs. Lukacs was one of Beano Cook's closest friends and asked that he write his book before his 2012 death. We talk about Beano's legendary life from working in marketing with the University of Pittsburgh to being on air with ESPN, and everything in between. Plus, tons of behind the scenes stories, take a listen!