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  • Marketing for Christmas

    Handy Links

    Free Countdown timer for website 

    Best Hashtags to use
    Awareness Days 

    Scheduling with Later.com

     

    How to reach us and any questions, comments or if would you like to appear on a future episode:

    Email: [email protected]; [email protected]
    LinkedIn: Gemma Walton
    LinkedIn: Darren Winter
    Follow and message us: YouTube, Twitter, LinkedIn, Instagram and Facebook

    29 min
  • How to Stop Procrastinating (and just get on with it!) and What Avoidance Personality Are You?

    4 Personality Types - which one are you? Listen to the podcast to learn more.

    1. Performer
    2. Self deprecator
    3. Overbooker
    4. Novelty seeker 

    Lifehack - The University of Life

    Want to Stop Procrastinating? Think Like a Rhino. - YouTube

    5 Mental Hacks To End Procrastination | Jim Kwik - YouTube


    How to reach us and any questions, comments or if would you like to appear on a future episode:

    Email: [email protected]; [email protected]
    LinkedIn: Gemma Walton
    LinkedIn: Darren Winter
    Follow and message us: YouTube Twitter, LinkedIn, Instagram and Facebook

    22 min
  • Email Marketing - 8 Touch Points, Improving Deliverability & Trends

    The 3 best things I've done for my online learning business - Helen Perry (helen-perry.co.uk)
    Do Open | How a simple email newsletter can transform your business (thedobook.co)
    Use AMP to send interactive emails with dynamic content
    Email Marketing Trends for 2021 from Smart Insights
    Email Marketing Trends from Influencer Marketing Hub

    How to reach us and any questions, comments or if would you like to appear on a future episode:

    Email: [email protected]; [email protected]
    LinkedIn: Gemma Walton
    LinkedIn: Darren Winter
    Follow and message us: YouTube, LinkedIn, Instagram and Facebook

    41 min
  • What's New in Digital Marketing and Who is Michelle?

    Google Core Web Vitals Update - https://www.semrush.com/blog/core-web-vitals-study/

    Apple and Privacy Updates in iOS 15 - https://www.macworld.com/article/348249/apple-continues-its-privacy-crusade-in-ios-15-and-macos-monterey.html

    News re the EU saying out data protection is adequate https://www.theguardian.com/technology/2021/jun/28/eu-rules-uk-data-protection-is-adequate-in-boost-for-business

    Google Speedtest for Pages & Websites https://developers.google.com/speed/pagespeed/insights/

    Google Small Business Toolkit https://smallbusiness.withgoogle.com/intl/en_uk/tools/#!/

    Google Online Success Guide https://smallbusiness.withgoogle.com/intl/en_uk/online-presence-guide/#!/

    How to reach us and any questions, comments or if would you like to appear on a future episode:

    Email: [email protected]; [email protected]
    LinkedIn: Gemma Walton
    LinkedIn: Darren Winter
    Follow and message us: YouTube Twitter, LinkedIn,  Instagram and Facebook

    58 min
  • Pride & Inclusive Marketing

    Show Notes/Links

    1. The Human Rights Foundation – Guide for LGBTQ Best practice for Marketing & Ad Campaigns
    https://www.thehrcfoundation.org/professional-resources/lgbtq-marketing-and-advertising-best-practices


    2. Website Planet – Guide to success in the LGBTQ marketing 2021 research
    https://www.websiteplanet.com/blog/smb-guide-success-lgbtq-market-best-practices/


    3. Ads of the World – Examples of LGBTQ & Pride Campaigns
    https://www.adsoftheworld.com/collection/highlighted_lgbtq_advertising

    How to reach us and any questions, comments or if would you like to appear on a future episode:

    Email: [email protected]; [email protected]

    LinkedIn: Gemma Walton

    LinkedIn: Darren Winter

    Follow and message us: YouTube, LinkedIn, Instagram and Facebook

    40 min
  • How to Capture and Retain Audiences on Social Media

    Show notes

    • More people own a cell phone rather than a toothbrush!
    • Link to Emma's Instagram Reel about Covid - does it motivate you to publish your own Reel? 
    • Measuring your LinkedIn profile success with Social Selling Index (SSI) and how you can improve your SSI stats.
    • Setting your  privacy settings to private for LinkedIn.
    • Follow this link to create a secondary language in your profile on LinkedIn.

    a Click the Me icon at top of your LinkedIn homepage.
    b Click View profile.
    c Click Add profile in another language on the right rail.
    d Choose a language from the dropdown list and update your first name and last name if they're different in the new profile's language.
    e If the language you want to add isn't listed in the dropdown, your current profile may already be in that language. Make sure your profile's content is in the same language as the language profile you've selected.
    f Translate your existing Professional Headline.
    Translations aren't done for you. You'll need to add or translate your own personal content by editing your secondary language profile.
    g Click Create Profile.

    How to reach us and any questions, comments or if would you like to appear on a future episode:

    Email: [email protected]
    Follow and message us: Twitter, LinkedIn, Instagram and Facebook

    36 min

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Join Darren and Gemma - two marketers, in this relaxed discussion about the latest big topics in marketing with practical advice about how you can grow and build your business. Message us with your…