Natalie Alaimo is an absolute wizard when it comes to Facebook Ads & 6 Figure Funnel Strategies.

Natalie helps women-led businesses do marketing and social media ads differently. She helps her clients to use Facebook and Instagram Ads to market their course, membership or digital products in a way that feels good for them AND gets the results they need so they can make a bigger impact in the world with their mission and their message— FAST.

In this episode, Natalie shares some amazing tips, ideas and strategies on how you can make the most of ads and funnels to reach your ideal audience.

I was so blown away by all the value that Natalie shared and I'm sure you will be too. Pure magic!

Start before you're ready has been a motto throughout my entire business journey. Since I began Lovelly Communications in 2009, when I certainly was not ready, I have just started and it has always served me well.

But what I haven't been doing, is telling my audience about what I've started!

In December 2021, I reached out to all of my past program and course members and invited them to join my new program - Lovelly Brand Builders. I've grown this group to include 8 gorgeous women who are showing up, holding each other accountable and celebrating incredible wins as they build their brand. But we want more people in it!

I've been waiting, hello perfectionism, to have all the pieces together to launch it "properly" and so have not really shared much publicly about this program. That ends today!

In this episode I share about my own lessons and reminders of why starting before you're ready really is the only way forward, and of course all the details about this wonderful program which I invite you to join!

All the details are in the show notes - but of course simply email me to arrange a call and chat about it more, [email protected]

You're going to be seeing and hearing a whole lot more about Lovelly Brand Builders from now on!

Have you ever wanted to speak to the mum audience?

In this episode Katrina McCarter, shares her extensive experience with this target market.

Katrina is a sought after Business Coach, Best-selling author of two books, International Speaker and Podcast Host. She has three brands and today we will be talking about her role as the Founder and CEO of Marketing to Mums, a marketing and research consultancy which helps businesses and brands sell more effectively to the world's most powerful consumer, Mums.

We also discuss Katrina's own personal brand journey over the past few years as she evolves and changes how she's showing up for her audiences. She also shares about her recent trek on the Larapinta Trail and some of the wonderful life and business lessons she's taking from the experience.

Tune in for a whole bunch of valuable tips, pearls of wisdom and brilliant stories from this master content creator and marketer.

Community ambassador, motivator and cheerleader for women Sheree Rubinstein, founder of One Roof, joins me on this week’s episode of the Live & Love Your Brand podcast. Sheree's dedication and commitment to helping women rise up is so inspiring, I know you'll love our chat!

Sheree is a former corporate lawyer turned entrepreneur and the founder of One Roof, a digital network for female leaders and entrepreneurs Sheree was forced to pivot from a co-working operator to a digital membership #thankscovid and in less than 2 years One Roof has onboarded 1000 members across Australia.

She is passionate about removing the barriers that prevent women from entering positions of power and influence.

Not only has she built this incredible community and network of women, but she's also raising tiny humans. At the time of recording Sheree was pregnant, and she's now welcomed a gorgeous little man, Ace, to the world! Her second child since the beginning of lockdown - and all while navigating a massive pivot!

Sheree shares her journey, her reason for creating these spaces for women to connect and how she is continuing to champion women.

Honouring your journey is the first step in personal development and this is a powerful lesson I learnt from my first ever business coach, Sonya Stattman.

I worked with Sonya in 2019, and she helped me to gain clarity and transform my business. This feels so much more in alignment with who I am and the vision that I have for my future.

A huge part of the process was acknowledging the journey so far, and Sonya absolutely leads be example with this. She shows up so whole heartedly, openly and she shares how she is continuing to do the work.

Please enjoy this heart filled conversation with beautiful insights on how to honour your journey and get clear on your vision.

It's the middle of 2022 and a new financial year has begun. It can feel like the year is escaping us, or we can choose to use this time to reflect and look at all that's been achieved so far!

I've chosen the latter and I'm also excited to see what comes for the rest of the year.

This is a solo episode where I'm sharing my reflections, celebrating the wins and remembering the importance of taking a rest and pause.

I hope this episode inspires you to do a little bit of reflection too and I'd love to hear what comes up for you! Shoot me an email at [email protected] to share what 2022 has looked like so far!

Is your personal name also your business name?

Rachel Smith is the founder of Rachel's List. She is THE Rachel and I was curious as to how she managed showing up with her personal name and her business name.

Rachel is a writer, podcaster, business owner, community manager superstar and mum. I've known Rachel for years through my copywriting and PR days and she is such an advocate for freelancers and small business.

Her podcast The Content Byte, which she hosts with Editor and Writer Lynne Testoni, helps freelancers and writers to run their businesses better! It actually helped me greatly at the start of the pandemic.

In this episode we'll be talking about:

- The pros and cons of having your name in your business name

- Working under your own name in business

- The need to position yourself to attract work

- How to balance multiple businesses

- That freelance life

I'm so so grateful to Rachel for the community she's created and her tireless support of freelancers and business owners. We need more champions like this!

Clare Reilly is living with MS and sharing her story with others to help make their journey easier. Clare and I chat about how she’s become an advocate for others, but also for herself through her podcast MS Understood.

Clare is the host of the MS Understood Podcast, multiple sclerosis advocate and life coach to support women with chronic illnesses. Clare is passionate about creativity, learning and advocacy and loves to go for a swim at the beach most mornings.

Clare’s openness, passion and supportive energy instantly attracted me to her at the @ladywithoutlimits retreat where we met. I love seeing how Clare is integrating this new part of her life and showing up so whole heartedly for her audience.

One's identity can be truly challenged when illness can seem all consuming. Clare shares her experience with understanding what life looks with an illness and how she reconnects with her own identity.

Make sure to listen to Clare's podcast, MS Understood, and please do support MS awareness, Clare has some great suggestions for how you can do that.

Are you the boss when it comes to your own PR?

Jules Brooke is an absolute boss in the PR world and she's running not one but two awesome businesses!

Jules is the founder of Handle Your Own PR and She’s The Boss.

Handle Your Own PR is a DIY PR service for business owners. Using her online PR Accelerator program and PR SaaS platform, Jules’ students have been on TV, radio, magazines and newspapers nationally. Many have gone on to huge success in their business.

In this episode we talk about:

- How Jules got started in PR

- How to promote yourself, without the ickyness

- what PR can do for your brand

- How She's the Boss is providing a platform for women

- How you can lead in your own life

We honestly could have talked for hours as Jules is so full of wisdom, and also highly entertaining. I hope you enjoy this chat as much as I did.

What fruit are you?

I'm a mango with apple rising.

Sound bizarre? Well once you meet my guest today, a fabulous fellow mango, it'll all make sense!

Lynne Schinella is a conference speaker and facilitator who helps people connect more effectively in the workplace for less stress, greater productivity and better results.

Creator of the Fruit Personality Profiling Tool in 2004, she has written two books, Bite Me! and other Do's and Don'ts of dealing with our differences, and Pick Me! loving and living with people we just don't get.

Lynne's unique approach to personality profiling as well as her gift for speaking were what connected us initially. Lynne shares some of her valuable business and life lessons and what has led her to doing her purposeful work.

It was some of Lynne's sage, and oh so practical advice, that helped me personally in my approach to introducing myself after a pivot in my own business and I now often share this advice with my personal brand coaching clients.

"Don't spruik yourself, be yourself" could possibly be the best thing said on this podcast yet.

Let's jump in and hear more from the wonderful Lynne Schinella.

ALSO, SPECIAL OFFER for listeners. Get your copy of Lynne's books - CODE: EMMA22

Expires 31July 2022:

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