Business ownership in optometry can feel like a leap of faith—but it’s also one of the most rewarding paths a new graduate can take. In this live event, Dr. Michelle Mann and Dr. Sara Kirby share their contrasting journeys—one building a cold-start practice from the ground up, the other buying into an established clinic—and reveal the real-world lessons behind financing, staffing, equipment investment, adaptability, and finding joy in the process. Their insights demystify practice ownership, showing how passion, preparation, and the right partnerships can help you build a thriving business and a fulfilling career.

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