If you’ve ever struggled with creating content that connects, this episode is packed with actionable insights and inspiration! Host Ashley Leeds chats with the brilliant Odessa Sherreard, a seasoned ghostwriter and content strategist.

Together, they uncover the secrets to creating engaging LinkedIn content, making "dry" topics exciting, and the art of ghostwriting.

Odessa shares her journey and expertise in helping small business owners craft content that resonates, educates, and entertains—all while sounding authentically like them.

Educate and entertain—those are the two pillars of content that connects." – Odessa Sherreard"Even the 'boring' topics have stories worth sharing." – Odessa Sherreard"It’s not about selling; it’s about being seen and building trust." – Ashley Leeds

Take the first step in your content journey today—start with a simple, authentic post that reflects your personality.Need help with your content? DM Odessa or book a call to learn how she can support your business growth.

If you enjoyed this episode, don’t forget to rate, review, and share! Your feedback helps us bring more amazing guests like Odessa to the show.🎧 Subscribe for more insights, tips, and strategies every week on Live & Linking!

Odessa SherreardEmail: [email protected]LinkedIn: Odessa Sherreard on LinkedIn

Do you know...?

Content writing is more than just broadcasting your services or finding newer, more exciting ways to talk about pensions or software.

Writing content that is personable, engaging, and consistent doesn't have to be hard—when you know where to start!

Watch the show on YouTube

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Friday Club

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review

Live & Linking #37 with Ashley Leeds and special guest Nathaniel Lee

Beyond the Basics – Safeguarding Your Business with Nathaniel Lee” 🎙️

In this episode, jump into an essential conversation with Nathaniel Lee, founder of Business Protected. 

Nathaniel’s mission? 

Helping UK SMEs protect their most valuable asset—their people. Whether it’s shareholder protection, key person insurance, or strategies for tax efficiency, Nathaniel breaks down why these often-overlooked measures are crucial for business continuity and growth.

What You’ll Discover:

Listen Now to discover practical insights that could save your business in unexpected times. Whether you're a business owner, in finance, or just curious, there’s something in this episode for everyone.

Liked the episode? 

Don’t forget to rate, review, and share Live & Linking on your favorite podcast platform. Your feedback helps us bring more great conversations to you every week!

Nathaniel LeeEmail: [email protected]Website: www.businessprotected.co.ukPhone: 07738 902099

About Nathaniel LeeNathaniel is the Managing Director at Business Protected, an SME-focused insurance brokerage. He specialises in helping businesses assess and protect against various risks, ensuring they have the right coverage to safeguard their operations.

You can view the full YouTube episode HERE

Connect with Ashley on LinkedIn 

My Website ⁠https://just.15mins.day 

You can view the full ⁠⁠⁠ Episode HERE

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Live & Linking Hub

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review

Live & Linking with your Host Ashley Leeds

In this fun and inspiring episode of Live and Linking, I had the chance to sit down with the extraordinary Sally Orange—an endurance athlete, mental health advocate, and world record holder. Here's what we covered:

Watch the show on YouTube

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Friday Club

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review 

Turning Conversations into Art! 

What happens when words become art? 

This week on the Friday Club, Odessa, Victoria, and Ashley welcomed the amazingly talented Andy Gray, who blew us away by live-sketching our conversation right before our eyes! 😲

Meet Andy GrayAndy is not just any artist—he’s a graphic recording expert and illustrator who captures the essence of live talks, events, and even casual chats through his drawings. 

His company, OneGreyDot, specialises in turning dialogue into visual masterpieces, making every moment memorable.  BOOM!!!

What Did We Chat About?

Word of the Week: Cromulent – A humorous term meaning 'acceptable' or 'valid.' The crew had a blast with this one! 

Andy Gray

Email: [email protected]Website: www.onegraydot.com/memoryLinkedIn: www.linkedin.com/in/onegraydotInstagram: www.instagram.com/onegraydot

Andy Gray is a specialist in illustration in front of big audiences, live drawing speakers' stories on walls of paper to help them stand out and be remembered. His aim is for keynote presenters to be remembered not just for who they are, but for what they say. He also offers free memory technique training to help speakers remember their keynotes efficiently and connect confidently with their audiences.

Andy is many things... From an illustrator (he has illustrated an award-winning children's book) to a DJ, magician, and even a Church of England minister (though a quirky, different type of one... he gets bored in his own sermons if they aren't fun enough, so he prefers to crowdsource his sermons live). He lives in the heart of Somerset with his wife, sons, dog, cat, and a lizard named Daisy. For fun, he goes indoor climbing with his sons and cycles road bikes.

Watch the show on YouTube

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Friday Club

Unlocking Your Potential with Claire Cahill: Confidence, Leadership & DISC Insights

This week on Live & Linking, we had the pleasure of welcoming Claire Cahill, a no-nonsense Confidence and Leadership Coach, to discuss how she empowers professionals to reach their full potential! 

Claire shared her personal journey of overcoming challenges and how she applies the DISC personality profile to help leaders and teams communicate effectively and perform at their best.

Claire Cahill

Email: [email protected]Website: www.accendocoaching.co.ukLinkedIn: Claire Cahill on LinkedInLinkTree: Claire Cahill LinkTreePhone: 07710 382764

About Claire:Claire Cahill is the award-winning 'No Nonsense' coach for leaders who want to take action, innovate, and implement ideas. Even when faced with what appears impossible, she uses her coaching skills and techniques to reframe challenges because the very word itself says, "I'm Possible." As the published author of 'Empowering Employee Engagement - How to Ignite Your Team for Peak Performance', she is frequently told, "you just have this natural ability to help me connect the dots and find the pieces of the jigsaw puzzle so that I can move forward with ease and confidence."

You can view the full YouTube episode HERE

Connect with Ashley on LinkedIn 

My Website ⁠https://just.15mins.day 

You can view the full ⁠⁠⁠ Episode HERE

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Live & Linking Hub

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review 

Key Takeaways:Special Moments:

Another Friday, another show

In this insightful episode of The Friday Club, Jodie Natasha joins the show to talk all things Human Design.

Whether you're hearing about it for the first time or you've dabbled in it before, Jodie’s expertise makes this conversation both enlightening and fun!

Discover the four energy types (Generator, Manifestor, Projector, Reflector) and how these influence your day-to-day life and business.

She highlights how understanding your own design can help prevent burnout and bring clarity to your personal and professional life.

Jodie walks through Ashley and Victoria’s charts, showing how different energy types can work together harmoniously.

This week’s word is “Flummoxed”—meaning completely confused or bewildered! Listen to how the hosts tie this fun word into the discussion of Human Design, and why sometimes it’s okay to be a little flummoxed in life.

You can find Jodie on LinkedIn or book a 30-minute discovery call to dive into your own Human Design.

She also offers a 14-week deep dive coaching program to help you align with your energy type and avoid burnout.

Jodie Natasha

Email: [email protected]

LinkedIn: https://www.linkedin.com/in/jodie-natasha-6b284a258

Instagram: https://www.instagram.com/iamjodie_natshaCalendly: https://calendly.com/iam_jodienatasha

Phone: 07446020904

About Jodie

Jodie, a former burntout and broken business owner, transformed her life after discovering self-empowerment and breakthrough through embracing Human Design.

She now coaches successful business owners who feel burnout, stress, and lack of inner confidence and clarity. Jodie helps them achieve breakthroughs in both their personal and professional lives.

What is Human Design?

Human Design is a powerful self-development system that provides clarity on your strategy, authority, and energy type. It helps harness and develop your innate gifts.

For those serious about making a breakthrough in their lives and truly making an impact, Human Design can support thriving in health, wealth, and relationships.

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Friday Club

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review 

What You’ll Learn:Word of the Week:Special Highlights:How to Connect with Jodie:

Gadgets, Retro Games, and AI Chaos with Jason Bradbury

Can you believe this guy asked to be on my show?  So here we are with an hour long special!!

Ready for a wild ride into the future of tech, nostalgia, and AI-powered chaos?

This week, we have none other than Jason Bradbury, tech guru, former host of The Gadget Show, and the mastermind behind a new action-comedy movie, CTRL-AI-DELETE.

This episode is jam-packed with stories, laughs, and futuristic insights. 

In This Episode:

This episode is for tech lovers, retro gamers, and anyone fascinated by how AI and gadgets shape our world. Jason’s passion for technology is contagious, and his stories will have you hooked from start to finish!

Jason BradburyWebsite: www.ctrlaidelete.netKickstarter Campaign:https://www.kickstarter.com/projects/ctrlaidelete/ctrl-ai-delete

In October 2024, Jason Bradbury, best known for his role on The Gadget Show and more recently The Gadget Show Podcast, is excited to announce his latest project: a brand-new comedy feature film titled Ctrl-AI-Delete.

Jason, alongside co-writer and comedian Mark Felgate, and L.A.-based British director Elizabeth Blake Thomas, have launched a Kickstarter campaign to support this exciting new film. 

The campaign began on 27th September 2024 and aims to bring to life a movie that’s a love letter to retro tech enthusiasts and fans of quirky British comedy. Described as “Shaun of the Dead meets Hackers,” this project promises to offer plenty of laughs and nostalgia for tech lovers.

You can view the full YouTube episode HERE

Connect with Ashley on LinkedIn 

My Website ⁠https://just.15mins.day 

You can view the full ⁠⁠⁠ Episode HERE

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Live & Linking Hub

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review

Why You Should Tune In:

Live & Linking #33 with Oliver Yonchev

In this episode of Live and Linking, I'm joined by the brilliant Oliver Yonchev, co-founder of Flight Story, marketing guru, and AI enthusiast!

We dove straight into the world of content creation and marketing, especially for small business owners. If you’ve ever struggled with creating content, felt the imposter syndrome creeping in, or just don’t know where to start, this episode is for you!

Oliver shared his journey from being a drummer (yes, with a record deal!) to becoming a leading figure in the marketing world, running successful businesses. We got into why creating content matters and why it’s okay if you don’t love writing—video content could be your best friend!

And if you’ve been on the fence about social media, Oliver broke down why you don’t need to be on every platform (phew!) and how to make the most of the ones you do use.

We also touched on AI, a hot topic right now. Don’t worry if you’re still figuring out what ChatGPT is—Oliver gave a super helpful breakdown of how AI is transforming industries and how small business owners can take advantage of it right now.

From repurposing content across platforms to overcoming content creation fears, we covered so much!

You’ll walk away with practical tips and a better understanding of how to leverage content for your business growth.

So grab a coffee, tune in, and get ready to be inspired!

You can view the full YouTube episode HERE

Connect with Ashley on LinkedIn 

My Website ⁠https://just.15mins.day 

You can view the full ⁠⁠⁠ Episode HERE

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Live & Linking Hub

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review 

Banter, Branding, and Business: A Chat with The QuickBooks Chap

In this episode of The Friday Club, with Ashley away, Victoria and Odessa step in as hosts alongside special guest Aaron Patrick, aka "The QuickBooks Chap."

Aaron, a Chartered Accountant and podcast host, shares his insights into the world of accounting, cloud-based solutions, and how QuickBooks is transforming the industry.

The trio covers a range of topics, from the importance of personal branding to the power of community within the finance world. You’ll also enjoy a fun discussion about the difference between banter and "flanter"!

Aaron provides valuable advice for small business owners and accountants, including tips on leveraging accounting software to streamline processes.

Whether you’re in the finance industry or just curious, this episode offers a mix of practical insights and light-hearted moments.

Highlights:

Even with Ashley away, there’s plenty to enjoy in this episode—so tune in for some great takeaways and a few laughs!

Aaron Patrick

Email: [email protected]

LinkedIn: https://www.linkedin.com/in/aaron-patrick-the-quickbooks-chap/

Linktree: https://linktr.ee/Applecore

Hello, my name is Aaron Patrick!

I am a Chartered Accountant, Certified UK Intuit QuickBooks Trainer, known as 'The QuickBooks Chap' and also owner of the Accountancy practice Boffix.

I'm here to share my knowledge of QuickBooks Online & give an insight into my life as an Accountant, Trainer, and Business Advisor!

You can view the full ⁠⁠⁠ Episode HERE

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Friday Club

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review

I had a FANTASTIC conversation with the brilliant Marie Speakman, an experienced accountant with a passion for AI, during one of my recent shows!

Marie shared her inspiring journey from managing credit control and working her way up to becoming a European CFO.

After establishing and growing her own accountancy practice to over 150 clients, she sold the practice and transitioned into consulting for small businesses, focusing on streamlining systems.

Her key takeaway?

She’s all about harnessing the power of AI to transform bookkeeping and accounting processes. Her latest project, Jack the AI Bookkeeper, is 10xing bookkeeping efficiency and setting new standards in the industry.

Marie explained:

I asked her, “What was your biggest challenge when setting up your own practice?”

Her response? Overcoming the self-doubt of starting her own business in a field dominated by established accountants. But she pushed through, grew her client base, and became a true partner in their business growth.

This chat with Marie was a powerful reminder that embracing change and new technologies like AI can help us work smarter, not harder. If you haven’t explored AI in your business yet, it’s time to start!

✨ Show Updates: Don't forget—I'll be discussing more exciting topics with other industry experts every Monday! And of course, keep an eye out for more AI-focused insights from Marie and her projects with Jack the AI Bookkeeper.

Email:

[email protected]

Discussion Topics:

I want to discuss Jack the AI bookkeeping bot.

LinkedIn:

https://www.linkedin.com/in/accounting-ai/

Meeting Scheduler:

https://meetings-eu1.hubspot.com/meetings/marc-sevitz/marie-speakman-meetings-scheduler-

Watch the show on YouTube

https://www.youtube.com/live/X5HZ6JD6Emg?si=QGwQbuZqGQhBBToW

Connect with Ashley on LinkedIn 

My Website ⁠https://just.15mins.day 

You can view the full ⁠⁠⁠ Episode HERE

Connect with Ashley on⁠ LinkedIn ⁠

My Website ⁠https://just.15mins.day 

Connect with the show The Live & Linking Hub

Free LinkedIn™️ Profile Review

I offer a free LinkedIn™️ profile review

It will give you some pointers to make your profile POP and more importantly help you stand out.

How it works

1 Sign up for my Monday Nudge

2 I'll do the review and send it to you as a short video

3 Every Monday you will get a nudge with 5 ideas for Content Creation

Why I do this

1 Help more people stand out on LinkedIn™️ 

2 It showcases my expertise

3 It helps me learn even more and gain more experience with creating video

Here's the link

https://just.15mins.day/f/free-profile-review